Pearl Necklaces
MaybeThe average product has only 236 reviews. But buyers convert on only 2.6% of searches, so Pearl Necklaces is a Maybe.
- Flapen Score
- 64 / 100Top 5% of 2,461 Fashion niches · +16 vs the category median of 4864
- Market size
- £272K/yr533K searches / yr
- 90-day growth
- +20.6%search demand this quarter
- Competition
- 43%top-5 click share · 26 brands · 31 sellers
Flapen Score
Pearl Necklaces against its category
The dotted line is the Fashion average. Past it, Pearl Necklaces is stronger. Inside it, weaker.
Market
The Pearl Necklaces market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Pearl Necklaces 533K times last year and spent an estimated £272K. The top 5 brands take 57% of clicks. Flapen scores it 64 out of 100, a Maybe.
01 · Demand
2.6% of searches ended in a purchase last week.
Shoppers searched for this 533K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +20.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £272K a year.
- Searches, last 12 months
- 533K
- Growth, 90 days vs prior 90
- +20.6%
- Conversion, latest week
- 2.6%
- Market size, estimated
- £272Ka year
- Peak month
- December1.7× the quietest month
- Top search term
- pearl necklaces182K searches a year
02 · Price
A sale here is worth £19.39.
Listings sell for £19.39 on average, from £2.61 to £95.26. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At £19.39 that is £2K to £5K a year per listing.
- Average price
- £19.39inside the $15 to $100 sweet spot
- Price range
- £2.61–£95.26
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£5K
- Returns
- 2.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #1,293 within Jewellery. It carries 236 reviews at 4.17 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 4.9%
- Average rank
- #1,293in Jewellery
- Average rating
- 4.17 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 236per listing
- Listings tracked
- 34
04 · Newcomers
Amazon counts 0 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Pearl Necklaces products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Long Pearl Necklace 1920s Great Gatsby Style Vintage Fashion Jewelry for Birthday and Wedding Party Accessories 150cm
- Price
- £4.30
- Rating
- 3.6/5
- Reviews
- 46
- Age
- 1y ago

LOLIAS 14K Gold Necklaces for Women Pearl Necklace Choker Gold Chain Necklace Simple Strand Gold Plated Necklace Choker Necklaces for Women Gold Jewelry Gifts
- Price
- £8.04
- Rating
- 3.7/5
- Reviews
- 446
- Age
- 2y ago

KFRS Imitation Pearl Necklace for Women | Vintage Beaded Pearl Choker for Everyday Wear Fancy Dress Wedding Brides Jewellery Costume Jewellery
- Price
- £2.61
- Rating
- 4.2/5
- Reviews
- 7
- Age
- 8mo ago

Treasure Bay Womens White Freshwater Pearl Necklace | Handmade 7-8Mm AA Grade Pearls with Secure Pea Clasp | Multiple Lengths 16In 18In 20In 22In 24In (16 In)
- Price
- £53.31
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

WedDecor 150cm Long Vintage Pearl Necklace 1pc - Pearl Choker Necklace for Brides Choker Beads Necklaces 1920s Wedding Fashion & Party Accessories Elegant Bridal Necklaces for Women
- Price
- £3.24
- Rating
- 4.1/5
- Reviews
- 281
- Age
- 6y ago
Trending
90-day click momentum
JaruJaru Micro Seed Pearl Strand Necklace 2-2.5mm Tiny Freshwater Pearls Poppy Seed-Sized Delicate Layering Jewelry
- Price
- £30.21
- Rating
- 3.7/5
- Reviews
- 9
- Age
- 1y ago

SEFORICO Silver Necklaces for Women - Pearl Pendant Necklace for Her Sister Girlfriend Girls Birthday Presents Choker Necklaces for Women Dainty Jewelry Tiny Necklace 42+5cm (8mm)
- Price
- £7.42
- Rating
- 4.2/5
- Reviews
- 21
- Age
- 10mo ago

YAMI Freshwater Pearl Jewellery Set (Necklace + Bracelet + Earrings) Pure Natural Womens Pearl Necklace Pearl Bracelet Pearl Earrings 8-9mm Elegant and Exquisite Fine Jewellery
- Price
- £66.17
- Rating
- 4.7/5
- Reviews
- 11
- Age
- 1y ago

FANCIME 925 Sterling Silver June Birthstone Necklace Infinity Pearl Necklace with Fine Jewellery Box Christmas Birthday Valentines Day Mothers Day Present for Women Mother
- Price
- £36.61
- Rating
- 4.4/5
- Reviews
- 2,253
- Age
- 5y ago

Treasure Bay Womens White Freshwater Pearl Necklace | Handmade 7-8Mm AA Grade Pearls with Secure Pea Clasp | Multiple Lengths 16In 18In 20In 22In 24In (16 In)
- Price
- £53.31
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
Newest
by launch date
KFRS Imitation Pearl Necklace for Women | Vintage Beaded Pearl Choker for Everyday Wear Fancy Dress Wedding Brides Jewellery Costume Jewellery
- Price
- £2.61
- Rating
- 4.2/5
- Reviews
- 7
- Age
- 8mo ago

SEFORICO Silver Necklaces for Women - Pearl Pendant Necklace for Her Sister Girlfriend Girls Birthday Presents Choker Necklaces for Women Dainty Jewelry Tiny Necklace 42+5cm (8mm)
- Price
- £7.42
- Rating
- 4.2/5
- Reviews
- 21
- Age
- 10mo ago

AOWVUTS Pearl Jewellery Set Natural Freshwater Cultured Pearl Necklace Bracelet Earrings Choker Set White Round Sterling Silver Pearls Jewellery Set for Women Wedding Bridal with Gift Box (8MM)
- Price
- £16.71
- Rating
- 4.6/5
- Reviews
- 10
- Age
- 10mo ago

Treasure Bay Womens White Freshwater Pearl Necklace | Handmade 7-8Mm AA Grade Pearls with Secure Pea Clasp | Multiple Lengths 16In 18In 20In 22In 24In (16 In)
- Price
- £53.31
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

JaruJaru Micro Seed Pearl Strand Necklace 2-2.5mm Tiny Freshwater Pearls Poppy Seed-Sized Delicate Layering Jewelry
- Price
- £30.21
- Rating
- 3.7/5
- Reviews
- 9
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
26 falling
Sellers
31
Top-5 brand share
57%
Top 20: 93%
Top-5 click share
43%
Top 20: 82%
Open market
38%
- Generic22%
- LOLIAS11%
- Philip Jones10%
- Treasure Bay8%
- KFRS5%
- WedDecor5%
Demand
Pearl Necklaces search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Pearl Necklaces search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pearl necklaces182K/yr
- pearl necklace105K/yr
- pearl necklaces for women40K/yr
- pearl jewellery sets for women24K/yr
- pearl choker26K/yr
- pearl necklace and earrings set18K/yr
- pearl jewellery17K/yr
- pearls necklace19K/yr
- pearl choker necklace13K/yr
- pearl set11K/yr
Reviews and returns
What reviews say buyers love and hate about Pearl Necklaces
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Ok, a bit cheap looking
Awful, cheap, nasty
made my neck black
Not sure why the products smell toxic
One of the gems had fallen out one of the earrings
barely fitted around my neck
Love
Cheap yes,
Good value for the price
Value for money
Very well made
Good quality
this set is a reliable
Product is exactly as seen in picture
Just what my wife wanted
that is what I wanted
these fit well
They are large enough to be noticed
Perfect size pearls
Perfect size pearls
Elegant freshwater pearl jewellery set
The pearls are very attractive
Return
2.3% Return rate 62% Fixable by listing
the bracelet being absolutely tiny
Ok, a bit cheap looking
Awful, cheap, nasty
not quite as described
barely fitted around my neck
made my neck black
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pearl Necklaces questions
Answered from the same tracked data.









