Skip to content
49

jockstrap for men

Skip it

Weak search conversion (0.5%) — this niche doesn't clear our bar today.

Market size 11Growth 28Conversion 6Competition 93Returns 99Price range 46Avg price 35Brand share 52Review moat 45Quality gap 76

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Competition

Great22%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Price range

Okay£4.33–£24.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,041.51

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay£10.15

avg listing price — sweet spot $15–$100

Growth

Okay+2.7%

90-day search growth — must beat 0% to launch

Market size

Bad£44K

£44K/yr · 923K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, jockstrap for men is a £44K/yr Amazon United Kingdom market (923K searches/yr). The top 5 brands hold 74% of demand. Verdict: Skip it — 49/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

jockstrap for men market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
£41K–£51K
units × avg price
Conversion rate
0.5%
Avg BSR
#60
Page quality
0%
Prime
97%
Sponsored
75%
Out of stock
3.7%
Avg brand age
49 months
Avg seller age
188 days

Competition & brand share

Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.

Brands

30 falling

Sellers

33

Top-5 brand share

74%

Top 20: 96%

Top-5 click share

22%

Top 20: 47%

Open market

23%

  • Casey Kevin34%
  • JOCKMAIL26%
  • Summer Code7%
  • ohyeahlady4%
  • HARDYJOCK3%
  • KAREN SPACE3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +2.7% search growth over the last 90 days.
23K18KHoliday '24Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Top jockstrap for men search terms

  • jock straps for men191K/yr
  • mens thong142K/yr
  • mens sexy underwear113K/yr
  • mens thong underwear110K/yr
  • jockstrap102K/yr
  • mens thongs73K/yr
  • thongs for men49K/yr
  • jock strap45K/yr
  • mens jockstrap34K/yr
  • gay underwear22K/yr
All search terms

Top jockstrap for men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%£8814%£2K6%£3K8%£4K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about jockstrap for men

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall27%

“Really comfortable”

Size-Overall21%

“Fits well”

Quality-Overall11%

“well made”

Value For Money6%

“Great value”

Waist Fit3%

“The waistband holds up well”

Pain Relief-Overall2%

“Definitely helped days after surgery”

Gifting Purpose2%

“Great present for my husband”

Soft Feel2%

“soft”

Breathability2%

“breathable”

Color2%

“Excellent Boxer shorts nice range of colours”

What buyers complain about

Size-Overall32%

“Sizes are small”

Quality-Overall14%

“Not the quality i was expecting from the brand”

Stretchability/Expandability/Elasticity7%

“Poor elastic band”

Fastener Quality4%

“Snap fastener broke on first use”

Comfort-Overall4%

“Way too uncomfortable”

Durability4%

“Wholes after 2 wears”

Ease Of Use4%

“Not easy to put on”

Pockets/Compartments3%

“Small pouch - beware”

Waist Fit2%

“waist band too narrow”

Machine Wash Suitability2%

“Not happy that these have failed after just 10 wears/washes”

Top return reasons

Size-Overall50%
Waist Fit22%
Chest Fit11%
Design-Overall11%
Shoulder Fit6%

Common questions

Is jockstrap for men profitable to sell on Amazon United Kingdom?
The niche generates £44K/yr across 109 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is +2.7%. Flapen's verdict: Skip it (49/100).
How competitive is the jockstrap for men niche?
30 brands and 33 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 74% of demand.
What do buyers complain about in jockstrap for men?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Stretchability/Expandability/Elasticity. The return rate is 0.1%.
When does demand for jockstrap for men peak?
Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the jockstrap for men niche?
Listings span £4.33–£24.21; the average listing price is £10.15 (sweet spot $15–$100). The average incumbent carries 2,042 reviews — the moat a new listing must climb.