Yoto Mini Case

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £38K a year.

Searches, last 12 months

98K

Growth, 90 days vs prior 90

-5.8%

Conversion, latest week

2.9%

Market size, estimated

£38Ka year

Peak month

December5.4× the quietest month

Top search term

yoto mini case78K searches a year

Listings sell for £13.30 on average, from £8.18 to £22.52. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £13.30 that is £0 to £1K a year per listing.

Average price

£13.30under the $15 to $100 sweet spot

Price range

£8.18–£22.52

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

1.3%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #134 within Portable Sound & Video. It carries 318 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

5.3%

Average rank

#134in Portable Sound & Video

Average rating

4.64 starsAmazon United Kingdom average 4.36 stars

Average reviews

318per listing

Listings tracked

31

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

17 months