Is wireless charger profitable to sell on Amazon United Kingdom?

The niche generates £1.9M/yr across 43 tracked products. 15 of 16 products launched in the last 360 days are still selling. 90-day search growth is +15.3%. Flapen's verdict: Launch it (68/100).

How competitive is the wireless charger niche?

30 brands and 78 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 56% of demand.

What do buyers complain about in wireless charger?

Top complaints mined from reviews: Charging, Durability, Functionality-Overall. The return rate is 1.7%.

When does demand for wireless charger peak?

Demand peaks in Dec; the busiest month runs 1.7× the quietest.

What does it cost to enter the wireless charger niche?

Listings span £5.46–£29.76; the average listing price is £12.41 (sweet spot $15–$100). The average incumbent carries 12,388 reviews — the moat a new listing must climb.

wireless charger

Launch it

A $1.9M/yr market growing +15.3% this quarter with returns at 1.7% — clears our launch bar.

Market size

Great£1.9M

£1.9M/yr · 3.6M searches

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Returns

Great1.7%

return rate — above 5% kills the launch gate

Brand share

Great56%

top-5 brand share — no brand owns this niche

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Price range

Good£5.46–£29.76

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good£12.41

avg listing price — sweet spot $15–$100

Conversion

Good4.2%

search→purchase rate — share of searches ending in a sale

Growth

Okay+15.3%

90-day search growth — must beat 0% to launch

Review moat

Bad12,388.21

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United Kingdom niche tracking, wireless charger is a £1.9M/yr Amazon United Kingdom market (3.6M searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Dec. Verdict: Launch it — 68/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

wireless charger market data

Units sold / yr: 150K–200K; avg 5,000–6,000/product
Revenue / yr: £1.9M–£2.5M; units × avg price
Conversion rate: 4.2%
Avg BSR: #41
Page quality: 0%
Prime: 100%
Sponsored: 81%
Out of stock: 7.7%
Avg brand age: 25 months
Avg seller age: 170 days

Competition & brand share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Brands

30 rising

Sellers

Top-5 brand share

56%

Top 20: 91%

Top-5 click share

41%

Top 20: 76%

Open market

40%

Anker22%
INIU12%
OANDYS11%
ORIEMAC6%
Apple5%
Amazon Basics4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +15.3% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 1.7×

Open Trend

Top wireless charger search terms

wireless charger1.2M/yr +0.4%4.4% conv.
magsafe charger658K/yr -13.3%3.1% conv.
wireless charger iphone343K/yr +25.1%5.5% conv.
iphone wireless charger185K/yr +18.1%4.6% conv.
wireless charger samsung169K/yr +24.8%4.2% conv.
samsung wireless charger156K/yr +24.2%2.5% conv.
wireless iphone charger121K/yr +46.5%5.6% conv.
magnetic charger100K/yr -3.4%3.2% conv.
samsung wireless charger fast charge67K/yr +95.7%1.7% conv.
wireless phone charger samsung55K/yr +109.7%2.3% conv.

All search terms

Top wireless charger products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Anker 313 Wireless Charger (Stand) Qi-Certified for iPhone 15/14 / 13/12 / 11 / X / 8 10W Max for Galaxy S23 / S22 / S21 Micro-USB (9V / 2A Adapter Required Not Included)

Anker£10.694.4★105,740 rev

INIU Wireless Charger Stand 15W Fast Charging Dock Phone Charger Adaptive LED Wireless Charging Station for iPhone 17 16 15 14 13 12 11 Pro Max Samsung S23 S22 S21 Google Pixel 8 7 6 etc.

INIU£12.034.3★30,262 rev

Magnetic Wireless Charger Fast Apple Mag-Safe Charger for iPhone 17 Pro Max/17 Pro/17 Air/17/16/15/14/13/12 Series AirPods 4/3/2 LED Magnet Charging Pad Mag Safe Charger with Dual Charging Ports

OANDYS£10.134.1★4,864 rev

Wireless Charger Wireless Charging Pad for iPhone 17/16/15/14/13/12/11 Pro/Pro Max/XS Max/XR/SE Wireless Charging Mat Station for Samsung Galaxy S22/S21S20/S10/S9/Note10/9 AirPods 2/Pro

ORIEMAC£5.734.0★2,849 rev

Anker MagSafe Charger Pad Compatible MagGo iPhone 16 Wireless Charging Pad Qi2 Certified 15W Wireless Charger For iPhone 16/16 Plus/16 Pro/16 Pro Max/15/14/13/12 Series (Charger Not Included)

Anker£11.404.5★3,166 rev

Newest

by launch date

Amazon Basics 25W Qi2.2 Certified Wireless Charging Pad MagSafe Compatible for iPhone 17/16/15/14/13/12 Magnetic Compatible for Android Google Smartphones White (Adapter Not Included)

Amazon Basics£9.43250 rev

2mo ago

Magnetic Wireless Charger Mag Safe Charger 15W Fast Charging for iPhone 17/16/15/14/13/12 Series and AirPods 4/3/2 Wireless Charging Pad with USB A&C Dual Ports (White No Adapter)

EXW£8.04336 rev

3mo ago

Wireless Charger Wireless Charging Pad for iPhone 17/16/15/14/13/12/11 Pro/Pro Max Wireless Charging Mat Station for Samsung Galaxy S26/S25/S24/S23/S22/S21/S20/S10/S9/Note10/9 AirPods 2/3/4/Pro

Vynlco£5.46207 rev

4mo ago

Samsung Qi2 25W Magnet Wireless Charger

Samsung£22.28238 rev

5mo ago

Apple MagSafe Charger (1m)

Apple£29.76858 rev

10mo ago

What buyers say about wireless charger

What buyers praise and complain about, mined from review topics.

What buyers love

Charging42%

“Charges fast”

Quality-Overall13%

“Good quality light”

Value For Money7%

“Excellent value for money”

Ease Of Use6%

“Very handy”

Advertised Vs Actual Product5%

“As advertised”

Magnetic Strength/Adsorption4%

“Strong magnetic”

Compatibility-Overall3%

“It was compatible with my phone”

Portability2%

“Very portable”

Design-Overall2%

“The design is simple and sleek”

Strength1%

“feels sturdy”

What buyers complain about

Charging45%

“Charges too slowly”

Durability9%

“Does not last”

Functionality-Overall6%

“Did not work well”

Quality-Overall5%

“Bad quality”

Heating4%

“Overheats phone”

Compatibility-Overall3%

“they didnt work and were not compatible”

Magnetic Strength/Adsorption2%

“Weak magnet”

Advertised Vs Actual Product2%

“Not as it states”

Size-Overall2%

“Big”

Value For Money2%

“a bit pricey”

Top return reasons

Charging52%

Compatibility-Overall12%

Functionality-Overall10%

Size-Overall4%

Heating3%

Defective Material/Parts3%