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Wind Up Radio

Maybe

Returns run at only 0.7% of orders. But demand is soft, at -65.2% this quarter, so Wind Up Radio is a Maybe.

Flapen Score
52
52 / 100
Top 17% of 1,488 Electronics & Photo niches · +8 vs the category median of 44
Market size
£548K/yr600K searches / yr
90-day growth
-65.2%search demand this quarter
Competition
53%top-5 click share · 17 brands · 27 sellers

Flapen Score

Wind Up Radio against its category

The dotted line is the Electronics & Photo average. Past it, Wind Up Radio is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wind Up Radio market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wind Up Radio 600K times last year and spent an estimated £548K. The top 5 brands take 67% of clicks. Demand peaks in Mar–May–Jun. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 600K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -65.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £548K a year.

Searches, last 12 months
600K
Growth, 90 days vs prior 90
-65.2%
Conversion, latest week
3.9%
Market size, estimated
£548Ka year
Peak month
May4.3× the quietest month
Top search term
wind up radio289K searches a year

02 · Price

A sale here is worth £23.66.

Listings sell for £23.66 on average, from £9.08 to £40.61. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At £23.66 that is £12K to £18K a year per listing.

Average price
£23.66inside the $15 to $100 sweet spot
Price range
£9.08–£40.61
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
500–750
Revenue per listing a year
£12K–£18K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #19 within Portable Sound & Video. It carries 3,459 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
96%
Out of stock, average day
0.6%
Average rank
#19in Portable Sound & Video
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,459per listing
Listings tracked
27

04 · Newcomers

Amazon counts 4 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
4Amazon's first-year sales bar
Average brand age
27 months

Products

Top Wind Up Radio products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£22K£44K£66K£88K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

27

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

53%

Top 20: 93%

Open market

28%

  • Rychi17%
  • ROCAM16%
  • Mesqool16%
  • SOLARBABY10%
  • PAIDASHU7%
  • yesiwtc5%

Demand

Wind Up Radio search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Black Friday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, May, Jun · busiest ÷ quietest = 4.3×

Search terms

Top Wind Up Radio search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wind up radio289K/yr
  • wind up radio solar battery torch74K/yr
  • solar radio27K/yr
  • emergency radio48K/yr
  • hand crank radio25K/yr
  • wind up power bank12K/yr
  • windup radio18K/yr
  • solar powered radio12K/yr
  • camping radio7K/yr
  • hand crank charger11K/yr

Reviews and returns

What reviews say buyers love and hate about Wind Up Radio

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging17%−0.15

Does not charge your phone

Took long time to charge

Can't get it to charge phone which is a pity

Size-Overall11%

Quite small

This radio is alot smaller than I expected

Smaller than expected

Functionality-Overall7%−0.10

Didn't work for me

Radio doesnt work

doesn't do anything at all

Signal Strength7%

beware INDOOR reception is poor on most channels when using indoor

i got channels in a poor area

Very poor radio reception

Quality-Overall5%+0.47

If the Quality Control check was more effective customers wouldn't have time and money wasted

Poor quality

Really rubbish quality dont think its going to last at all very plasticky and flimsy

Love

Quality-Overall15%+0.47

On the quality it seems well made

Good quality

A slick good looking product

Value For Money10%+0.84

Money well spent

Good value for money

Great value

Charging9%−0.15

quick to charge

Easy to charge

handy for charging mobile phones

Advertised Vs Actual Product9%+0.61

As advertised

As described

Works as it should

Signal Strength8%

signal is top notch

the radio has a good signal range

Gives great reception

Return

0.7% Return rate 11% Fixable by listing

Charging25%▅▇▅▇█▇

Does not charge your phone

Took long time to charge

Can't get it to charge phone which is a pity

Functionality-Overall18%▆▃▆▆█▆

Didn't work for me

Radio doesnt work

doesn't do anything at all

Quality-Overall8%▄▂█▇▁█

If the Quality Control check was more effective customers wouldn't have time and money wasted

Poor quality

Really rubbish quality dont think its going to last at all very plasticky and flimsy

Audio Quality7%▁█▅█▂▁

Very bad sound quality

Sounds a little tinny

Invisibly the sound is not iPhone or iPad quality

Size-Overall7%▇▄█▄▅▁

Quite small

This radio is alot smaller than I expected

Smaller than expected

FAQ

Common Wind Up Radio questions

Answered from the same tracked data.