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Whoop Bicep Band

Fail

The top 5 brands take 97% of clicks, so Whoop Bicep Band is a Fail.

Flapen Score
49
49 / 100
Top 26% of 1,488 Electronics & Photo niches · +5 vs the category median of 44
Market size
£42K/yr44K searches / yr
90-day growth
+35.8%search demand this quarter
Competition
66%top-5 click share · 6 brands · 20 sellers

Flapen Score

Whoop Bicep Band against its category

The dotted line is the Electronics & Photo average. Past it, Whoop Bicep Band is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Whoop Bicep Band market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Whoop Bicep Band 44K times last year and spent an estimated £42K. The top 5 brands take 97% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

5.0% of searches ended in a purchase last week.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +35.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
+35.8%
Conversion, latest week
5.0%
Market size, estimated
£42Ka year
Top search term
whoop bicep band19K searches a year

02 · Price

A sale here is worth £19.25.

Listings sell for £19.25 on average, from £8.53 to £31.95. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £19.25 that is £0 to £2K a year per listing.

Average price
£19.25inside the $15 to $100 sweet spot
Price range
£8.53–£31.95
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
2.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

25% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #202 within Wearable Technology. It carries 46 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
25%
Prime listings
94%
Out of stock, average day
8.4%
Average rank
#202in Wearable Technology
Average rating
4.16 starsAmazon United Kingdom average 4.36 stars
Average reviews
46per listing
Listings tracked
16

04 · Newcomers

Amazon counts 0 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
22 months

Products

Top Whoop Bicep Band products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£13K£17K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

20

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

0%

  • Fitcent47%
  • WHOOP23%
  • Arot14%
  • AR LABS10%
  • VANEST3%
  • Msksjer3%

Search terms

Top Whoop Bicep Band search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • whoop bicep band19K/yr
  • whoop 5.0 bicep band13K/yr
  • whoop bicep band 5.09K/yr
  • whoop arm band3K/yr

Reviews and returns

What reviews say buyers love and hate about Whoop Bicep Band

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall47%−0.55

Not a secure fit

Didnt fit

The other end does not fit snugly, either

Advertised Vs Actual Product20%−0.14

Not as advertised

Value For Money10%+0.36

overpriced

It's overpriced

Strap/String Quality7%+0.50

loose compared to the wrist strap

Strength7%−0.06

Seemed very flimsy

Love

Quality-Overall33%+3.19

Great alternative to WHOOP name brand

Top quality

Quality feels solid

Advertised Vs Actual Product11%−0.14

Does as expected

Just the job

Strap/String Quality11%+0.50

Durable band to provide alternative to the wrist strap

Size-Overall8%−0.55

Nice fit

This Arot band fits the WHOOP device securely

Comfort-Overall8%−0.02

it is comfortable

feels comfortable once adjusted properly

Return

2.6% Return rate 62% Fixable by listing

Size-Overall44%█▇▆▄▆▆

Not a secure fit

Didnt fit

The other end does not fit snugly, either

Quality-Overall9%▆▅█▄▃▁
Advertised Vs Actual Product6%█▁▄█▁▁

Not as advertised

Wrist Fit6%▁▁▅█▃▅
Fastener Quality5%▅█▁▄▃▅

FAQ

Common Whoop Bicep Band questions

Answered from the same tracked data.