Wallet Tracker
MaybeReturns run at only 1.4% of orders. But the top 5 brands take 85% of clicks, so Wallet Tracker is a Maybe.
- Flapen Score
- 53 / 100Top 14% of 1,488 Electronics & Photo niches · +9 vs the category median of 4453
- Market size
- £178K/yr254K searches / yr
- 90-day growth
- +22.3%search demand this quarter
- Competition
- 64%top-5 click share · 12 brands · 32 sellers
Flapen Score
Wallet Tracker against its category
The dotted line is the Electronics & Photo average. Past it, Wallet Tracker is stronger. Inside it, weaker.
Market
The Wallet Tracker market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Wallet Tracker 254K times last year and spent an estimated £178K. The top 5 brands take 85% of clicks. Demand peaks in May–Jun. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
4.5% of searches ended in a purchase last week.
Shoppers searched for this 254K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +22.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £178K a year.
- Searches, last 12 months
- 254K
- Growth, 90 days vs prior 90
- +22.3%
- Conversion, latest week
- 4.5%
- Market size, estimated
- £178Ka year
- Peak month
- June2.5× the quietest month
- Top search term
- wallet tracker65K searches a year
02 · Price
A sale here is worth £15.43.
Listings sell for £15.43 on average, from £7.53 to £33.42. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £15.43 that is £8K to £12K a year per listing.
- Average price
- £15.43inside the $15 to $100 sweet spot
- Price range
- £7.53–£33.42
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £8K–£12K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.1% of listings are out of stock. The average listing ranks #89 within GPS, Finders & Accessories. It carries 1,380 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 20.1%
- Average rank
- #89in GPS, Finders & Accessories
- Average rating
- 4.34 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,380per listing
- Listings tracked
- 20
04 · Newcomers
Amazon counts 5 of last year's 10 launches as successful.
10 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 10
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Wallet Tracker products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Ultra-Thin MFi Certified Wallet Tracker Compatible with Apple Find My | Wireless Charging Compact Design | Ideal for Wallets Keys Bags-1pc
- Price
- £8.98
- Rating
- 4.7/5
- Reviews
- 4,248
- Age
- 7mo ago
UGREEN FineTrack Slim Wallet Tracker for Apple Find My (iOS only) 1.7mm
- Price
- £13.63
- Rating
- 4.5/5
- Reviews
- 4,290
- Age
- 2y ago
NOVOO Slim SmartCard Wallet Tracker Air Locator Tag - 1.6mm Thin 6-Year Battery IP68 Waterproof Apple Find My Compatible (iOS Only) Bluetooth GPS Item Finder (1-Pack)
- Price
- £7.53
- Rating
- 4.0/5
- Reviews
- 116
- Age
- 1y ago
Life360 Tile Slim - Wallet Finder Bluetooth Tracker and Item Locator for Luggage Tags Passports and More. Both iOS and Android Compatible. Phone Finder. 1-Pack (Black)
- Price
- £16.74
- Rating
- 4.2/5
- Reviews
- 5,620
- Age
- 1y ago
ESR for MagSafe Wallet with Find My Functionality 5 Cards Holder
- Price
- £23.53
- Rating
- 4.6/5
- Reviews
- 1,180
- Age
- 2y ago
Trending
90-day click momentum
2 Packs Android Wallet Tracker Card Compitable with Google Find Hub(Android Only) Non-rechargeable IP68 Waterproof Ultra Slim Card Tracker Item finder for Suitcases Bags Passports Tracker Tag
- Price
- £12.13
- Rating
- 3.7/5
- Reviews
- 27
- Age
- 6mo ago
![2 Pack [Apple MFi Certified] Air Tracker Tag Wallet Tracker Card IP68 1.6mm Rechargeable Smartcard Work with Apple Find My Keys Finder and Item Locator for Passport Bags Laptop Black2 iOS only](https://m.media-amazon.com/images/I/41BKdtUOUTL.jpg)
2 Pack [Apple MFi Certified] Air Tracker Tag Wallet Tracker Card IP68 1.6mm Rechargeable Smartcard Work with Apple Find My Keys Finder and Item Locator for Passport Bags Laptop Black2 iOS only
- Price
- £17.35
- Rating
- 4.4/5
- Reviews
- 79
- Age
- 2mo ago
FAMOO Wallet Tracker Card 2-Pack (Black)
- Price
- £20.17
- Rating
- 3.9/5
- Reviews
- 21
- Age
- 5mo ago
2 Pack Bluetooth Tracker Smart Finder (iOS Only) for Apple Find My Wallet Tracker iPhone Card 1.6mm Ultra-Slim IP68 Waterproof Tracking card for Wallet Passports Luggage
- Price
- £20.23
- Rating
- 4.5/5
- Reviews
- 158
- Age
- 6mo ago
![[Apple MFi Certified] Airtag Card Wallet Tracker Ultra Thin Air Tag Work with Apple Find My (iOS Only) Long-Lasting No Charging Bluetooth GPS Item Finder for Luggage Passport Bags](https://m.media-amazon.com/images/I/41HRtRYEwIL.jpg)
[Apple MFi Certified] Airtag Card Wallet Tracker Ultra Thin Air Tag Work with Apple Find My (iOS Only) Long-Lasting No Charging Bluetooth GPS Item Finder for Luggage Passport Bags
- Price
- £10.09
- Rating
- 4.4/5
- Reviews
- 4,372
- Age
- 4mo ago
Newest
by launch date2 Pack [Apple MFi Certified] Air Tracker Tag Wallet Tracker Card IP68 1.6mm Rechargeable Smartcard Work with Apple Find My Keys Finder and Item Locator for Passport Bags Laptop Black2 iOS only
- Price
- £17.35
- Rating
- 4.4/5
- Reviews
- 79
- Age
- 2mo ago
[Apple MFi Certified] Airtag Card Wallet Tracker Ultra Thin Air Tag Work with Apple Find My (iOS Only) Long-Lasting No Charging Bluetooth GPS Item Finder for Luggage Passport Bags
- Price
- £10.09
- Rating
- 4.4/5
- Reviews
- 4,372
- Age
- 4mo ago
FAMOO Wallet Tracker Card 2-Pack (Black)
- Price
- £20.17
- Rating
- 3.9/5
- Reviews
- 21
- Age
- 5mo ago
2 Pack Bluetooth Tracker Smart Finder (iOS Only) for Apple Find My Wallet Tracker iPhone Card 1.6mm Ultra-Slim IP68 Waterproof Tracking card for Wallet Passports Luggage
- Price
- £20.23
- Rating
- 4.5/5
- Reviews
- 158
- Age
- 6mo ago
2 Packs Android Wallet Tracker Card Compitable with Google Find Hub(Android Only) Non-rechargeable IP68 Waterproof Ultra Slim Card Tracker Item finder for Suitcases Bags Passports Tracker Tag
- Price
- £12.13
- Rating
- 3.7/5
- Reviews
- 27
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
32
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
11%
- UGREEN29%
- Ultrbeka27%
- NOVOO15%
- ESR8%
- Life3606%
- BFADEHA4%
- Open — no brand owns it (6 brands, 11%)
Demand
Wallet Tracker search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun · busiest ÷ quietest = 2.5×
Search terms
Top Wallet Tracker search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wallet tracker65K/yr
- tracking card29K/yr
- tracker card23K/yr
- wallet tracker card34K/yr
- card tracker12K/yr
- find my wallet card13K/yr
- card tracker for wallet11K/yr
- airtag card11K/yr
- wallet with tracker built in5K/yr
- credit card tracker6K/yr
Reviews and returns
What reviews say buyers love and hate about Wallet Tracker
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Stopped charging
Will not charge
Wont charge
Battery life is NOT as advertised
The battery does not last long
Short battery life
Broke after six months
not durable
Failed after 1 year
A little thicker than a credit card
It is pretty thick
a little thicker as you would expect
barely working
Did not work
it doesn't help
Love
Easy Setup
Easy set up instructions
Easy to install
Excellent build quality
Good quality
Great quality tracker card
Good value
Worth every penny
Excellent value
Ease of use
Very easy process
Easy to set up and very useful
Perfect for fitting in my Remarkable case
Fits perfectly
Fits perfectly in my wallet
Return
1.4% Return rate 6% Fixable by listing
barely working
Did not work
it doesn't help
And I cannot pair it or see it on my phone
can only seem to be able to pair 1 to the Find My app
Only works with Apple products apparently
It never connects
Impossible to connect
just wouldnt pair
Stopped charging
Will not charge
Wont charge
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wallet Tracker questions
Answered from the same tracked data.