Vuse

Shoppers searched for this 373K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £130K a year.

Searches, last 12 months

373K

Growth, 90 days vs prior 90

-6.7%

Conversion, latest week

5.3%

Market size, estimated

£130Ka year

Peak month

August1.7× the quietest month

Top search term

nicotine free vaping80K searches a year

Listings sell for £6.53 on average, from £4.84 to £11.88. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 4,000 to 5,000 of them. At £6.53 that is £26K to £33K a year per listing.

Average price

£6.53under the $15 to $100 sweet spot

Price range

£4.84–£11.88

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

4,000–5,000

Revenue per listing a year

£26K–£33K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

20% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #4 within E-Cigarettes, E-Shisha & Heat-Not-Burn. It carries 428 reviews at 3.96 stars, so a new listing needs social proof before a better product.

Sponsored listings

20%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#4in E-Cigarettes, E-Shisha & Heat-Not-Burn

Average rating

3.96 starsAmazon United Kingdom average 4.36 stars

Average reviews

428per listing

Listings tracked

5

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months