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Voopoo Pod

Fail

The top 5 brands take 100% of clicks, so Voopoo Pod is a Fail.

Flapen Score
41
41 / 100
Ranks 922 of 1,488 Electronics & Photo niches · −3 vs the category median of 44
Market size
£132K/yr177K searches / yr
90-day growth
-7.6%search demand this quarter
Competition
86%top-5 click share · 4 brands · 13 sellers

Flapen Score

Voopoo Pod against its category

The dotted line is the Electronics & Photo average. Past it, Voopoo Pod is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Voopoo Pod market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Voopoo Pod 177K times last year and spent an estimated £132K. All 4 brands take every click. Flapen scores it 41 out of 100, a Fail.

01 · Demand

11.2% of searches ended in a purchase last week.

Shoppers searched for this 177K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £132K a year.

Searches, last 12 months
177K
Growth, 90 days vs prior 90
-7.6%
Conversion, latest week
11.2%
Market size, estimated
£132Ka year
Peak month
October1.2× the quietest month
Top search term
voopoo argus pod74K searches a year

02 · Price

A sale here is worth £6.65.

Listings sell for £6.65 on average, from £6.04 to £7.09. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At £6.65 that is £10K to £13K a year per listing.

Average price
£6.65under the $15 to $100 sweet spot
Price range
£6.04–£7.09
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
1,500–2,000
Revenue per listing a year
£10K–£13K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

13% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #0 within E-Cigarettes, E-Shisha & Heat-Not-Burn. It carries 210 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
13%
Prime listings
100%
Out of stock, average day
6.6%
Average rank
#0in E-Cigarettes, E-Shisha & Heat-Not-Burn
Average rating
4.29 starsAmazon United Kingdom average 4.36 stars
Average reviews
210per listing
Listings tracked
8

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
25 months

Products

Top Voopoo Pod products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

£0£20K£40K£59K£79K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

13

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • Survival Boyz56%
  • VOOPOO30%
  • Haman9%
  • SV Trading5%
  • Open — no brand owns it (0%)

Demand

Voopoo Pod search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Voopoo Pod search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • voopoo argus pod74K/yr
  • argus pod40K/yr
  • voopoo pods13K/yr
  • voopoo argus pods6K/yr
  • voopoo pod7K/yr
  • argus pods5K/yr
  • voopoo vinci pod4K/yr
  • argus z pod6K/yr
  • voopoo argus pod - 3 pack 0.7ohm pod cartridge4K/yr
  • voopoo argus pods replacement1K/yr

Reviews and returns

What reviews say buyers love and hate about Voopoo Pod

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall25%−0.19

they did not work

Not working in my vape

one didnt work at all

Quality-Overall25%+0.48

Poor quality

Rubbish

Durability15%−0.11

Lasted only days

Two coils were duds so unusable the third lasted 2 days so not happy

Color Fading/Discoloration10%−0.07

however recently the box has changed to yellow not white

Color10%−0.02

Dont like the new blue ones

Love

Quality-Overall25%+0.48

Great quality

Good product

a decent brand

Advertised Vs Actual Product22%+0.66

As described

Does what it says on the tin

Just what I needed

Value For Money22%+1.94

Good value

Reasonable price

Good value for money

Leak-Proof20%

They don't leak

No leaking

Doesn't leak like the other brands

Efficiency4%+0.29

Work great

Return

0.5% Return rate 35% Fixable by listing

Functionality-Overall26%▆█▅▇▄▅

they did not work

Not working in my vape

one didnt work at all

Compatibility-Overall19%▆▁▆▆██

Not working in my vape

Size-Overall17%▃▆▆▅█▁
Advertised Vs Actual Product14%▃▅▆▂█▁
Defective Material/Parts8%▅▁▂█▂▆

FAQ

Common Voopoo Pod questions

Answered from the same tracked data.