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Vhs to Digital Converter

Fail

Demand is soft, at -30.3% this quarter, so Vhs to Digital Converter is a Fail.

Flapen Score
43
43 / 100
Ranks 776 of 1,488 Electronics & Photo niches · −1 vs the category median of 44
Market size
£149K/yr157K searches / yr
90-day growth
-30.3%search demand this quarter
Competition
53%top-5 click share · 15 brands · 24 sellers

Flapen Score

Vhs to Digital Converter against its category

The dotted line is the Electronics & Photo average. Past it, Vhs to Digital Converter is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vhs to Digital Converter market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Vhs to Digital Converter 157K times last year and spent an estimated £149K. The top 5 brands take 75% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £149K a year.

Searches, last 12 months
157K
Growth, 90 days vs prior 90
-30.3%
Conversion, latest week
1.7%
Market size, estimated
£149Ka year
Peak month
December2.0× the quietest month
Top search term
vhs to digital converter64K searches a year

02 · Price

A sale here is worth £56.47.

Listings sell for £56.47 on average, from £5.80 to £304.36. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £56.47 that is £6K to £14K a year per listing.

Average price
£56.47inside the $15 to $100 sweet spot
Price range
£5.80–£304.36
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
£6K–£14K
Returns
4.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #141 within Home Cinema, TV & Video. It carries 595 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
93%
Out of stock, average day
7.0%
Average rank
#141in Home Cinema, TV & Video
Average rating
4.09 starsAmazon United Kingdom average 4.36 stars
Average reviews
595per listing
Listings tracked
27

04 · Newcomers

2 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
2Amazon's first-year sales bar
Average brand age
47 months

Products

Top Vhs to Digital Converter products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.

£0£15K£30K£45K£60K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

24

Est. top-5 brand share

75%

Top 20: 100%

Est. top-5 click share

53%

Top 20: 91%

Open market

20%

  • PORTTA35%
  • VIXLW15%
  • DigitPro13%
  • avedio links6%
  • LZHIOs6%
  • Fablet5%

Demand

Vhs to Digital Converter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Vhs to Digital Converter search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • vhs to digital converter64K/yr
  • convert vhs to digital14K/yr
  • vhs to dvd converter11K/yr
  • mini dv tape converter to digital11K/yr
  • vhs to usb6K/yr
  • video to digital converter5K/yr
  • video converters4K/yr
  • vhs to digital5K/yr
  • mini dv tape converter4K/yr
  • vhs converter5K/yr

Reviews and returns

What reviews say buyers love and hate about Vhs to Digital Converter

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Functionality-Overall”
4.3%of orders come back
“Did not work”
A buyer, on “Functionality-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Vhs to Digital Converter questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data