vhf radio marine
Skip itA small market ($21K/yr) — this niche doesn't clear our bar today.
Review moat
Great291.65avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great£86.10avg listing price — sweet spot $15–$100
Growth
Good+47.2%90-day search growth — must beat 0% to launch
Returns
Okay3.3%return rate — above 5% kills the launch gate
Price range
Okay£24.17–£216.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad£21K£21K/yr · 53K searches
According to Flapen's Amazon United Kingdom niche tracking, vhf radio marine is a £21K/yr Amazon United Kingdom market (53K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Skip it — 43/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
vhf radio marine market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- £22K–£43K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #139
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 71%
- Out of stock
- 5.1%
- Avg brand age
- 53 months
- Avg seller age
- 198 days
Competition & brand share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
40
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
8%
- Retevis53%
- Cobra20%
- Uniden7%
- radtel4%
- OSAT4%
- PQIQP4%
- Open — no brand owns it (4 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +47.2% search growth over the last 90 days.Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.8×
Top vhf radio marine search terms
- vhf radio marine16K/yr
- vhf radio14K/yr
- marine radio7K/yr
- vhf marine radio handheld5K/yr
- icom radio5K/yr
- icom5K/yr
Top vhf radio marine products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Retevis RM01 VHF Marine Radio VHF Handheld Radio Floating Vibration 88 Channels IP67 Walkie Talkie Waterproof Ship to Shore Radio for Kayaking Fishing Boating (1 Pack)
Retevis£61.084.2★71 rev
Cobra BlueBound 150 Handheld VHF Marine Radio 3 Watt Floating IPX7 Waterproof Submersible LCD Display Memory Scan Belt Clip Black
Cobra£76.594.3★32 rev
Uniden UM385BK 25 Watt Fixed Mount Marine Vhf Radio Waterproof IPX4 W/Triple Watch Dsc Emergency/Noaa Weather Alert All Usa/International/Canadian Marine Channels Memory Channel Scan Black
Uniden£96.984.6★3,183 rev
Retevis RM15 VHF Marine Radio IP68 Floating Handheld VHF Radio 2000mAh Battery Dual-Color Screen International Marine Channels Ship to Shore Radio with Loudspeaker for Boats(1 Pack)
Retevis£70.724.1★64 rev
Retevis RM22 Waterproof Walkie Talkie VHF Marine Radio IP67 Floating 2200mAh 88 Channels 900mW Audio Long Range Marine Radio for Kayaking Fishing Sailing (Black 1Pcs)
Retevis£66.773.8★55 rev
Newest
by launch dateCobra BlueBound 150 Handheld VHF Marine Radio 3 Watt Floating IPX7 Waterproof Submersible LCD Display Memory Scan Belt Clip Black
Cobra£76.5932 rev
Cobra BlueBound 350 Handheld Floating VHF Marine Radio 6 Watt Float n Flash IPX7 Waterproof Submersible Day/Night LCD Display Memory Scan Tri-Watch Black
Cobra£132.5020 rev
Retevis RM15 VHF Marine Radio IP68 Floating Handheld VHF Radio 2000mAh Battery Dual-Color Screen International Marine Channels Ship to Shore Radio with Loudspeaker for Boats(1 Pack)
Retevis£70.7264 rev
Icom M25EVO Blue Marine VHF Radio | Floating | Waterproof | USB Charging | Lightweight | Long Battery Life | Boating Essentials
OSAT£134.166 rev
Quansheng UV-K5(8) Orange VHF UHF Portable Walkie Talkie FM NOAA UV-K6 Two-way Radio for Outdoor/Warehousing and logistics/navigation/industrial production (Orange with D Shape Earpiece)
HYSHIKRA£36.7529 rev
Trending
90-day click momentum
BAOFENG K5PLUS Dual-Band Ham Radio Long Range UHF VHF 10W Tri-Power Two Way Radio with FM Airband 2500mAh Battery 999CH Frequency Copy Scramble CHIRP Compatible
BAOFENG£34.294.1★
Quansheng UV-K5(8) VHF UHF Dual-Band 5W Portable Two-way Radio Rechargeable Walkie Talkie for Camping Hiking
PQIQP£27.194.3★
Cobra BlueBound 350 Handheld Floating VHF Marine Radio 6 Watt Float n Flash IPX7 Waterproof Submersible Day/Night LCD Display Memory Scan Tri-Watch Black
Cobra£132.504.8★
Cobra BlueBound 150 Handheld VHF Marine Radio 3 Watt Floating IPX7 Waterproof Submersible LCD Display Memory Scan Belt Clip Black
Cobra£76.594.3★
Retevis RM20 VHF Marine Radio Marine Transceiver Fixed GPS IP67 Waterproof Mobile Transceiver 25W Triple Watch VHF Radio Marine Walkie Talkie with Loudspeaker for Boats(1 Pack)
Retevis£122.494.6★
What buyers say about vhf radio marine
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality build”
“all the controls are simple to use”
“Great audio quality”
“waterproof”
“Great Value”
“The memory scan feature is useful for quickly finding channels”
“Fast Charging and Low Power Consumption: The device boasts quick charging times, ensuring that you won't be left without communication for long”
“Sturdy build”
“Battery life is impressive”
“Better than I expected”
What buyers complain about
“Only criticism is channel selection is up down arrows”
“Had no charging brick in the package”
“False advertising, this is a 5w radio, not 8w as advertised”
“only used it for 10 minutes because the battery died”
“clear audio airband if you can't hear anything your settings are wrong or you need to use a headset if you can't hear epic radio for the price”
“Why are people complaining about this radio it's great loud”
“failed to connect for programming with Chirp”
“I think mine was a returned item”
“An inability to program it makes it pretty useless to me”
“does feel a bit cheap in areas”
Top return reasons
Common questions
- Is vhf radio marine profitable to sell on Amazon United Kingdom?
- The niche generates £21K/yr across 17 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +47.2%. Flapen's verdict: Skip it (43/100).
- How competitive is the vhf radio marine niche?
- 10 brands and 40 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in vhf radio marine?
- Top complaints mined from reviews: Signal Strength, Charging, Advertised Vs Actual Product. The return rate is 3.3%.
- When does demand for vhf radio marine peak?
- Demand peaks in Jun–Jul–Aug; the busiest month runs 2.8× the quietest.
- What does it cost to enter the vhf radio marine niche?
- Listings span £24.17–£216.90; the average listing price is £86.10 (sweet spot $15–$100). The average incumbent carries 292 reviews — the moat a new listing must climb.