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Vaporesso Xros 4

Fail

The top 5 brands take 100% of clicks, so Vaporesso Xros 4 is a Fail.

Flapen Score
48
48 / 100
Top 31% of 1,488 Electronics & Photo niches · +4 vs the category median of 44
Market size
£79K/yr139K searches / yr
90-day growth
-7.8%search demand this quarter
Competition
50%top-5 click share · 5 brands · 41 sellers

Flapen Score

Vaporesso Xros 4 against its category

The dotted line is the Electronics & Photo average. Past it, Vaporesso Xros 4 is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vaporesso Xros 4 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Vaporesso Xros 4 139K times last year and spent an estimated £79K. All 5 brands take every click. Demand peaks in Feb. Flapen scores it 48 out of 100, a Fail.

01 · Demand

4.2% of searches ended in a purchase last week.

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £79K a year.

Searches, last 12 months
139K
Growth, 90 days vs prior 90
-7.8%
Conversion, latest week
4.2%
Market size, estimated
£79Ka year
Peak month
February3.4× the quietest month
Top search term
vaporesso xros 480K searches a year

02 · Price

A sale here is worth £13.44.

Listings sell for £13.44 on average, from £6.79 to £18.34. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £13.44 that is £1K to £3K a year per listing.

Average price
£13.44under the $15 to $100 sweet spot
Price range
£6.79–£18.34
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #0 within E-Cigarettes, E-Shisha & Heat-Not-Burn. It carries 253 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#0in E-Cigarettes, E-Shisha & Heat-Not-Burn
Average rating
4.07 starsAmazon United Kingdom average 4.36 stars
Average reviews
253per listing
Listings tracked
23

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Vaporesso Xros 4 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£13K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

41

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

50%

Top 20: 97%

Open market

0%

  • VAPORESSO56%
  • Survival Boyz36%
  • TILLELOT4%
  • Retailgenics3%
  • Zego1%
  • Open — no brand owns it (0%)

Demand

Vaporesso Xros 4 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb · busiest ÷ quietest = 3.4×

Search terms

Top Vaporesso Xros 4 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vaporesso xros 480K/yr
  • vaporesso xros 4 mini22K/yr
  • xros 416K/yr
  • xros 4 mini13K/yr
  • vaporesso 45K/yr
  • vaporesso 4 mini4K/yr

Reviews and returns

What reviews say buyers love and hate about Vaporesso Xros 4

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Leak-Proof41%

Leaked everywhere

Leaks

They leak

Burnt/Roasted/Overbaked11%−0.10

they all taste burnt too

Burnt within two days

tasted burnt tried the others

Quality-Overall9%+1.17

Bad quality

it seems down to poor quality of some pods

Absolute rubbish

Durability8%−0.05

Every pod broke within a day of use

Broke after 2 weeks

Stopped working after 3 weeks

Functionality-Overall5%−0.04

None of the pods work

Doesnt work

Doesnt work properly

Love

Value For Money30%+1.99

Good price

Excellent value for money

good value for money

Quality-Overall22%+1.17

Generally reliable and do the job

Good quality

Good quality vape

Ease Of Use11%+0.43

Easy to use

easy to fill easy to use

Easy to replace

Advertised Vs Actual Product9%+0.66

Does the job and definitely recommended

As described

Just what I ordered

Size-Overall5%+0.24

fit

fit my vape great

They fit securely into the devices

Return

0.5% Return rate 17% Fixable by listing

Leak-Proof27%▆▆█▅▆█

Leaked everywhere

Leaks

They leak

Functionality-Overall21%▅█▇▅▄▅

None of the pods work

Doesnt work

Doesnt work properly

Size-Overall13%█▅▅█▅▆
Charging11%▅▆▅▅█▅

it wont charge now

Received and did not work even after charging very disappointed

It completely stopped working even after charging after roughly 3 weeks of use

Defective Material/Parts5%▄█▆▆█▅

the full unit wont work

Faulty pod was provided

FAQ

Common Vaporesso Xros 4 questions

Answered from the same tracked data.