Vap

Shoppers searched for this 249K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £407K a year.

Searches, last 12 months

249K

Growth, 90 days vs prior 90

-4.3%

Conversion, latest week

10.7%

Market size, estimated

£407Ka year

Top search term

aspire pockex115K searches a year

Listings sell for £15.30 on average, from £5.28 to £27.18. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At £15.30 that is £15K to £19K a year per listing.

Average price

£15.30inside the $15 to $100 sweet spot

Price range

£5.28–£27.18

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

1,000–1,250

Revenue per listing a year

£15K–£19K

Returns

1.2%of orders · Amazon United Kingdom median 0.6%

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #0 within E-Cigarettes, E-Shisha & Heat-Not-Burn. It carries 346 reviews at 3.88 stars, so a new listing needs social proof before a better product.

Sponsored listings

0%

Prime listings

100%

Out of stock, average day

3.1%

Average rank

#0in E-Cigarettes, E-Shisha & Heat-Not-Burn

Average rating

3.88 starsAmazon United Kingdom average 4.36 stars

Average reviews

346per listing

Listings tracked

19

7 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

46 months