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Shoppers searched for this 207K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -23.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £148K a year.

Searches, last 12 months

207K

Growth, 90 days vs prior 90

-23.3%

Conversion, latest week

0.6%

Market size, estimated

£148Ka year

Top search term

fiio149K searches a year

Listings sell for £115.06 on average, from £6.84 to £647.10. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £115.06 that is £0 to £12K a year per listing.

Average price

£115.06above the $15 to $100 sweet spot

Price range

£6.84–£647.10

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

£0–£12K

Returns

2.4%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #264 within Portable Sound & Video. It carries 890 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

96%

Out of stock, average day

14.1%

Average rank

#264in Portable Sound & Video

Average rating

4.24 starsAmazon United Kingdom average 4.36 stars

Average reviews

890per listing

Listings tracked

50

21 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

21

Successful launches

6Amazon's first-year sales bar

Average brand age

33 months