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Usa Travel Adapter

soft demand (-49.3% this quarter) — Usa Travel Adapter doesn't clear our bar today.

Flapen Score

40
Skip it
Market size 29Growth 0Conversion 77Competition 35Returns 96Price range 21Avg price 45Brand share 43Review moat 54Quality gap 30
This niche Category average

Is Usa Travel Adapter profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Usa Travel Adapter is a £127K/yr Amazon United Kingdom market (149K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 40/100.

Usa Travel Adapter: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -49.3% over the last 90 days and 7.5% of searches end in a purchase.

£127K

revenue / yr

Units sold / yr15K
Search volume / yr-49.3%149K
Conversion rate7.5%
Avg price£11.37

Who owns the niche?

The top 5 brands hold 79% of demand, so 21% of the market is open.

21%

open market share

Brands · sellers16 · 25
Top-5 product click share64%
Open market21%
Avg brand age37 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 23 products

Sponsored placement87%
New entrants (1y)2· 1 succeeded
Avg rating4.6★
Avg reviews1,351

Top Usa Travel Adapter products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

£0£13K£25K£38K£51K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 flat

Sellers

25

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

64%

Top 20: 96%

Open market

16%

  • TEC UK27%
  • TESSAN27%
  • POWOMAO10%
  • Double Dragon8%
  • ROOTOMA7%
  • decqle4%
  • Open — no brand owns it (10 brands, 16%)

Usa Travel Adapter demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume149KCVR7.5%Products23Brands16Top 5 Brands79%OOS Rate15.4%Rating4.6★Reviews1,351Avg BSR#75
5K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 3.7×

Top Usa Travel Adapter search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • thailand travel adapter84K/yr
  • thailand plug adapter13K/yr
  • uk to thailand plug adapter20K/yr
  • travel adapter uk to thailand plug adaptor5K/yr
  • uk to thailand travel adapter4K/yr
  • travel adapter thailand4K/yr
  • thailand adapter3K/yr
  • thailand plug3K/yr
  • travel plug adapter uk to thailand6K/yr
  • travel adapter for thailand3K/yr

What reviews say buyers love and hate about Usa Travel Adapter

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Portability22%

Great for travelling

Charging14%

Fast Charger

Quality-Overall14%

Quality is solid

Advertised Vs Actual Product9%

As advertised

Ease Of Use8%

Ease of use

What buyers complain about

72% of reviews
Durability13%

Doesnt work after first use

Quality-Overall10%

Not great quality

Charging10%

Slow charging

Functionality-Overall9%

stopped working properly

Socket/Port/Plug9%

doesn't stay in the socket

Usa Travel Adapter return rate & reasons

Why buyers send it back, as a share of all return requests.

0.8%

Return rate

14%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Compatibility-Overall
21%
2Charging
13%
3Functionality-Overall
13%
4Socket/Port/Plug
12%
5Size-Overall
9%

Common Usa Travel Adapter questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Usa Travel Adapter 40/100 on Amazon United Kingdom — Skip it. The niche generates £127K/yr across 23 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved -49.3% over the last 90 days.
Search demand for Usa Travel Adapter on Amazon United Kingdom peaks in Jan–Feb–Nov–Dec, where the busiest month runs 3.7× the quietest.