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Uk to Japan Plug Adapter

Fail

Demand is soft, at -22.4% this quarter, so Uk to Japan Plug Adapter is a Fail.

Flapen Score
46
46 / 100
Top 38% of 1,488 Electronics & Photo niches · +2 vs the category median of 44
Market size
£216K/yr166K searches / yr
90-day growth
-22.4%search demand this quarter
Competition
66%top-5 click share · 12 brands · 22 sellers

Flapen Score

Uk to Japan Plug Adapter against its category

The dotted line is the Electronics & Photo average. Past it, Uk to Japan Plug Adapter is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Uk to Japan Plug Adapter market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Uk to Japan Plug Adapter 166K times last year and spent an estimated £216K. The top 5 brands take 82% of clicks. Demand peaks in Mar–Sep. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 10.4% of those searches ended in a purchase.

Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £216K a year.

Searches, last 12 months
166K
Growth, 90 days vs prior 90
-22.4%
Conversion, latest week
10.4%
Market size, estimated
£216Ka year
Peak month
March1.9× the quietest month
Top search term
uk to japan plug adapter37K searches a year

02 · Price

A sale here is worth £12.53.

Listings sell for £12.53 on average, from £3.46 to £17.71. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At £12.53 that is £13K to £16K a year per listing.

Average price
£12.53under the $15 to $100 sweet spot
Price range
£3.46–£17.71
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
£13K–£16K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #71 within Power Accessories. It carries 975 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#71in Power Accessories
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
975per listing
Listings tracked
17

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
36 months

Products

Top Uk to Japan Plug Adapter products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 66% of clicks. Leaders hold, but buyers still shop past them.

£0£22K£43K£65K£86K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

22

Est. top-5 brand share

82%

Top 20: 100%

Est. top-5 click share

66%

Top 20: 100%

Open market

13%

  • TESSAN36%
  • Double Dragon18%
  • SHUOMAO16%
  • BEVA7%
  • grestar5%
  • Go Travel5%
  • Open — no brand owns it (6 brands, 13%)

Demand

Uk to Japan Plug Adapter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Spike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Mar, Sep · busiest ÷ quietest = 1.9×

Search terms

Top Uk to Japan Plug Adapter search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • uk to japan plug adapter37K/yr
  • tessan universal travel adapter26K/yr
  • japan travel adapter32K/yr
  • japan plug adapter16K/yr
  • japan adapter travel from uk10K/yr
  • japanese plug adapter uk to japan9K/yr
  • tessan travel adapter6K/yr
  • uk to japan travel adapter6K/yr
  • japan plug adapter uk6K/yr
  • japan adapter4K/yr

Reviews and returns

What reviews say buyers love and hate about Uk to Japan Plug Adapter

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Portability”
12%of negative reviews mention “Durability”
0.8%of orders come back
“Broken”
A buyer, on “Durability”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Uk to Japan Plug Adapter questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data