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Type a Plug Adapter

a small market ($49K/yr) — Type a Plug Adapter doesn't clear our bar today.

Flapen Score

37
Skip it
Market size 12Growth 14Conversion 75Competition 21Returns 97Price range 25Avg price 34Brand share 41Review moat 51Quality gap 37
This niche Category average

Is Type a Plug Adapter profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Type a Plug Adapter is a £49K/yr Amazon United Kingdom market (70K searches/yr). The top 5 brands hold 80% of demand. Verdict: Skip it — 37/100.

Type a Plug Adapter: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -22.9% over the last 90 days and 6.9% of searches end in a purchase.

£49K

revenue / yr

Units sold / yr6K
Search volume / yr-22.9%70K
Conversion rate6.9%
Avg price£10.10

Who owns the niche?

The top 5 brands hold 80% of demand, so 20% of the market is open.

20%

open market share

Brands · sellers13 · 20
Top-5 product click share75%
Open market20%
Avg brand age39 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement88%
New entrants (1y)1· 1 succeeded
Avg rating4.5★
Avg reviews1,457

Top Type a Plug Adapter products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share
MOBIBAY Pack of 2 UK to US Plug Adaptor Type G to Type A and B from UK to USA Canada Australia Jamaica Barbados Mexico Thailand China Japan and more 3 pin to 2 Pin American Travel Adapter Plugs

MOBIBAY Pack of 2 UK to US Plug Adaptor Type G to Type A and B from UK to USA Canada Australia Jamaica Barbados Mexico Thailand China Japan and more 3 pin to 2 Pin American Travel Adapter Plugs

Price
£4.85
Rating
4.4/5
Reviews
639
Age
7y ago
Double Dragon UK to US & Australia Travel Adapter | 3-Pin to 2-Pin Plug Converter with Swivel Pins | Works in USA Canada Japan Thailand Australia New Zealand China & More | 100V-240V | 2-Pack

Double Dragon UK to US & Australia Travel Adapter | 3-Pin to 2-Pin Plug Converter with Swivel Pins | Works in USA Canada Japan Thailand Australia New Zealand China & More | 100V-240V | 2-Pack

Price
£3.46
Rating
4.5/5
Reviews
1,158
Age
2y ago
DAPTERs 2 Pack UK to US Plug Adaptor (Type G to A & B) USA Travel Adapter 3 to 2 Pin UK to USA Plug Adapter American Plug Adapter UK to US Canada Australia Jamaica Mexico Thailand China & More

DAPTERs 2 Pack UK to US Plug Adaptor (Type G to A & B) USA Travel Adapter 3 to 2 Pin UK to USA Plug Adapter American Plug Adapter UK to US Canada Australia Jamaica Mexico Thailand China & More

Price
£6.46
Rating
4.4/5
Reviews
877
Age
3y ago
TESSAN Universal Travel Adapter Worldwide with 2 USB C and 2 USB A Ports Universal Plug Adaptor UK to World International Adapter for EU USA UK Australia Thailand etc. not a Voltage Converter

TESSAN Universal Travel Adapter Worldwide with 2 USB C and 2 USB A Ports Universal Plug Adaptor UK to World International Adapter for EU USA UK Australia Thailand etc. not a Voltage Converter

Price
£14.95
Rating
4.6/5
Reviews
3,020
Age
2y ago
TechMax Pack of 5 UK to US Plug Adaptor Type G to Type A and B UK to USA Canada Japan Thailand Mexico Jamaica Dominican Republic Barbados China and more 2 Pin Flat Travel Adapter (White)

TechMax Pack of 5 UK to US Plug Adaptor Type G to Type A and B UK to USA Canada Japan Thailand Mexico Jamaica Dominican Republic Barbados China and more 2 Pin Flat Travel Adapter (White)

Price
£7.63
Rating
4.4/5
Reviews
2,965
Age
7y ago

Trending

90-day click momentum
UK to Japan Plug Adapter SHUOMAO UK to Japan Travel Adaptor with 4 USB

UK to Japan Plug Adapter SHUOMAO UK to Japan Travel Adaptor with 4 USB

Price
£10.94
Rating
4.1/5
Reviews
14
Age
6mo ago
UK to European Travel Adaptor with 4 USB Ports(1 USB C) Grounded EU Euro Europe to UK Power Plug Adapter for Germany Spain France Iceland Greece Poland Netherlands Austria Turkey etc (Type E/F)

UK to European Travel Adaptor with 4 USB Ports(1 USB C) Grounded EU Euro Europe to UK Power Plug Adapter for Germany Spain France Iceland Greece Poland Netherlands Austria Turkey etc (Type E/F)

Price
£7.85
Rating
4.6/5
Reviews
3,351
Age
3y ago
2-Pack US Travel Plug Adapter EU UK AU in CN JP Asia Italy Brazil to USA (Type B) 3 Prong Grounded USA Wall Plug Wall Outlet Power Charger Converter (White)

2-Pack US Travel Plug Adapter EU UK AU in CN JP Asia Italy Brazil to USA (Type B) 3 Prong Grounded USA Wall Plug Wall Outlet Power Charger Converter (White)

Price
£5.92
Rating
4.5/5
Reviews
44
Age
2y ago
UK to US Plug Travel Adapter USA Travel Adapter with 4 USB Ports (1 USB C Fast Charger) American to UK Plug Adapter for US Canada Mexico Thailand and More(Type B)

UK to US Plug Travel Adapter USA Travel Adapter with 4 USB Ports (1 USB C Fast Charger) American to UK Plug Adapter for US Canada Mexico Thailand and More(Type B)

Price
£7.52
Rating
4.6/5
Reviews
1,611
Age
2y ago
Double Dragon UK to US & Australia Travel Adapter | 3-Pin to 2-Pin Plug Converter with Swivel Pins | Works in USA Canada Japan Thailand Australia New Zealand China & More | 100V-240V | 2-Pack

Double Dragon UK to US & Australia Travel Adapter | 3-Pin to 2-Pin Plug Converter with Swivel Pins | Works in USA Canada Japan Thailand Australia New Zealand China & More | 100V-240V | 2-Pack

Price
£3.46
Rating
4.5/5
Reviews
1,158
Age
2y ago

Newest

by launch date
UK to Japan Plug Adapter SHUOMAO UK to Japan Travel Adaptor with 4 USB

UK to Japan Plug Adapter SHUOMAO UK to Japan Travel Adaptor with 4 USB

Price
£10.94
Rating
4.1/5
Reviews
14
Age
6mo ago
UK to Worldwide Travel Adapter Set Travel Adaptor Kit with 4 USB Ports (2 USB C) International Plug Adapter with 6 Removable Plug

UK to Worldwide Travel Adapter Set Travel Adaptor Kit with 4 USB Ports (2 USB C) International Plug Adapter with 6 Removable Plug

Price
£18.83
Rating
4.5/5
Reviews
129
Age
1y ago
Universal Travel Adapter International Travel Plug Adapter with 2 USB-C(PD 20W) 1 USB-A Ports All in One Portable for USA UK EU AU 224+ Countries (White) UK

Universal Travel Adapter International Travel Plug Adapter with 2 USB-C(PD 20W) 1 USB-A Ports All in One Portable for USA UK EU AU 224+ Countries (White) UK

Price
£11.07
Rating
4.5/5
Reviews
651
Age
2y ago
Double Dragon UK to US & Australia Travel Adapter | 3-Pin to 2-Pin Plug Converter with Swivel Pins | Works in USA Canada Japan Thailand Australia New Zealand China & More | 100V-240V | 2-Pack

Double Dragon UK to US & Australia Travel Adapter | 3-Pin to 2-Pin Plug Converter with Swivel Pins | Works in USA Canada Japan Thailand Australia New Zealand China & More | 100V-240V | 2-Pack

Price
£3.46
Rating
4.5/5
Reviews
1,158
Age
2y ago
TESSAN Universal Travel Adapter Worldwide with 2 USB C and 2 USB A Ports Universal Plug Adaptor UK to World International Adapter for EU USA UK Australia Thailand etc. not a Voltage Converter

TESSAN Universal Travel Adapter Worldwide with 2 USB C and 2 USB A Ports Universal Plug Adaptor UK to World International Adapter for EU USA UK Australia Thailand etc. not a Voltage Converter

Price
£14.95
Rating
4.6/5
Reviews
3,020
Age
2y ago

Competition: brands, sellers & click share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

£0£5K£10K£15K£20K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

20

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

14%

  • MOBIBAY27%
  • Double Dragon24%
  • TESSAN13%
  • Dapter10%
  • TechMax7%
  • Omivine5%
  • Open — no brand owns it (7 brands, 14%)

Type a Plug Adapter demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume70KCVR6.9%Products16Brands13Top 5 Brands80%OOS Rate1.7%Rating4.5★Reviews1,457Avg BSR#58
2K2KSpike '25Spike '26Sep '25Nov '25Dec '25Feb '26Mar '26May '26

Top Type a Plug Adapter search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • type a plug adapter23K/yr
  • type g plug adapter15K/yr
  • type a and b plug adapter uk12K/yr
  • type b plug adapter6K/yr
  • type a plug3K/yr
  • uk to type a plug adapter4K/yr
  • travel plug type a3K/yr
  • type b plug2K/yr
  • type a plug adapter uk3K/yr

What reviews say buyers love and hate about Type a Plug Adapter

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Portability20%

“Small and easy to carry”

Charging15%

“charges fine”

Quality-Overall15%

“Good, solid product”

Advertised Vs Actual Product8%

“Worked as advertised”

Value For Money8%

“Excellent value for money”

What buyers complain about

72% of reviews
Durability12%

“Broke after less than a week”

Charging11%

“unable to charge anything”

Functionality-Overall11%

“stopped working properly”

Socket/Port/Plug10%

“Beware of pins coming out of their socket”

Quality-Overall7%

“Rubbish”

Type a Plug Adapter return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

14%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Compatibility-Overall
19%
2Functionality-Overall
16%
3Charging
14%
4Socket/Port/Plug
12%
5Size-Overall
9%

Common Type a Plug Adapter questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Type a Plug Adapter 37/100 on Amazon United Kingdom — Skip it. The niche generates £49K/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -22.9% over the last 90 days.
Type a Plug Adapter buyers on Amazon United Kingdom complain most about Durability, Charging, Functionality-Overall, the themes mined from the niche's reviews. Its return rate is 0.7%.