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Tv Screen Wipes

Fail

Prices span $2.38–$14.36, mostly outside the sweet spot, so Tv Screen Wipes is a Fail.

Flapen Score
45
45 / 100
Top 44% of 1,488 Electronics & Photo niches · +1 vs the category median of 44
Market size
£88K/yr88K searches / yr
90-day growth
-11.9%search demand this quarter
Competition
70%top-5 click share · 11 brands · 79 sellers

Flapen Score

Tv Screen Wipes against its category

The dotted line is the Electronics & Photo average. Past it, Tv Screen Wipes is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tv Screen Wipes market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tv Screen Wipes 88K times last year and spent an estimated £88K. The top 5 brands take 75% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

16.6% of searches ended in a purchase last week.

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.6% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £88K a year.

Searches, last 12 months
88K
Growth, 90 days vs prior 90
-11.9%
Conversion, latest week
16.6%
Market size, estimated
£88Ka year
Peak month
March1.4× the quietest month
Top search term
tv screen cleaner wipes39K searches a year

02 · Price

A sale here is worth £6.03.

Listings sell for £6.03 on average, from £2.38 to £14.36. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £6.03 that is £3K to £5K a year per listing.

Average price
£6.03under the $15 to $100 sweet spot
Price range
£2.38–£14.36
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
£3K–£5K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #15 within Home Cinema, TV & Video. It carries 5,574 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
100%
Out of stock, average day
6.5%
Average rank
#15in Home Cinema, TV & Video
Average rating
4.19 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,574per listing
Listings tracked
14

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Tv Screen Wipes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.

£0£9K£18K£26K£35K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

79

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

19%

  • iO CLEAN29%
  • AF20%
  • D.RECT12%
  • IT Dusters7%
  • Windex7%
  • groov e7%

Demand

Tv Screen Wipes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Tv Screen Wipes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tv screen cleaner wipes39K/yr
  • tv wipes17K/yr
  • tv screen wipes14K/yr
  • tv cleaning wipes10K/yr
  • tv wipes for smart tv8K/yr

Reviews and returns

What reviews say buyers love and hate about Tv Screen Wipes

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Ease Of Cleaning18%+1.76

This cleaner is awful

Took a lot of time and effort to clean

don't clean well enough

Quality-Overall13%+0.76

Absolute garbage

Also the paper is very cheap quality

Bad quality

Functionality-Overall9%−0.09

Didnt work

Does not do what it's meant to do

didnt work very well

Size-Overall9%−0.11

Not fit for purpose

These wipes are so small

Quite small

Value For Money8%+0.27

much cheaper too

Price is expensive

especially with how expensive they are

Love

Ease Of Cleaning33%+1.76

cleans very nicely

Cleans lovely

Easy clean

Quality-Overall23%+0.76

Excellent Product

Good Product Good Price

This product performs exceptionally well

Value For Money10%+0.27

Good value for money

Fair price

Value for money

Advertised Vs Actual Product9%+0.68

As advertised

Just what I wanted

As described

Display Resolution5%+0.47

Clear screen

This is very good for all screens

Lo and behold, the screen is now perfectly clear again

Return

0.1% Return rate 11% Fixable by listing

Functionality-Overall19%▃▄▆▅▆█

Didnt work

Does not do what it's meant to do

didnt work very well

Quality-Overall16%█▄▃▂▄▃

Absolute garbage

Also the paper is very cheap quality

Bad quality

Compatibility-Overall10%▅█▅▁▁▇
Ease Of Cleaning8%▁▅▃█▅▆

This cleaner is awful

Took a lot of time and effort to clean

don't clean well enough

Moist/Dry6%▄▁▃█▅▁

not that moist

Very dry

Dried up

FAQ

Common Tv Screen Wipes questions

Answered from the same tracked data.