Telephone for Hard of Hearing
FailDemand is soft, at -22.1% this quarter, so Telephone for Hard of Hearing is a Fail.
- Flapen Score
- 45 / 100Top 44% of 1,488 Electronics & Photo niches · +1 vs the category median of 4445
- Market size
- £68K/yr63K searches / yr
- 90-day growth
- -22.1%search demand this quarter
- Competition
- 40%top-5 click share · 10 brands · 152 sellers
Flapen Score
Telephone for Hard of Hearing against its category
The dotted line is the Electronics & Photo average. Past it, Telephone for Hard of Hearing is stronger. Inside it, weaker.
Market
The Telephone for Hard of Hearing market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Telephone for Hard of Hearing 63K times last year and spent an estimated £68K. The top 5 brands take 84% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
2.9% of searches ended in a purchase last week.
Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -22.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £68K a year.
- Searches, last 12 months
- 63K
- Growth, 90 days vs prior 90
- -22.1%
- Conversion, latest week
- 2.9%
- Market size, estimated
- £68Ka year
- Peak month
- February1.3× the quietest month
- Top search term
- landline phones for seniors24K searches a year
02 · Price
A sale here is worth £37.94.
Listings sell for £37.94 on average, from £16.04 to £80.82. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £37.94 that is £0 to £4K a year per listing.
- Average price
- £37.94inside the $15 to $100 sweet spot
- Price range
- £16.04–£80.82
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£4K
- Returns
- 5.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #60 within Telephones, VoIP & Accessories. It carries 2,664 reviews at 4.18 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 2.1%
- Average rank
- #60in Telephones, VoIP & Accessories
- Average rating
- 4.18 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,664per listing
- Listings tracked
- 33
04 · Newcomers
Amazon counts 4 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Telephone for Hard of Hearing products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Amplicomms BigTel 1500 Cordless Big Button Phone for Elderly - Loud Phones for Hard of Hearing - Hearing Aid Compatible
- Price
- £32.71
- Rating
- 3.8/5
- Reviews
- 248
- Age
- 4y ago
![Doro PhoneEasy 100W DECT Cordless Phone with Amplified Sound and Big Buttons NO Answerphone (Twin Set/White) [UK and Irish Version]](https://m.media-amazon.com/images/I/41WK6m42s8L.jpg)
Doro PhoneEasy 100W DECT Cordless Phone with Amplified Sound and Big Buttons NO Answerphone (Twin Set/White) [UK and Irish Version]
- Price
- £39.20
- Rating
- 4.1/5
- Reviews
- 2,885
- Age
- 16y ago
BT Big Button 200 Corded Landline House Phone Home Phone Elderley Friendly Big Buttons Hearing Aid Compatible Amplified Speech Handsfree
- Price
- £24.86
- Rating
- 4.5/5
- Reviews
- 3,490
- Age
- 16y ago
![Doro PhoneEasy 100W DECT Cordless Phone with Amplified Sound and Big Buttons NO Answerphone (Single Set/White) [UK and Irish Version]](https://m.media-amazon.com/images/I/41VKbd2gpsL.jpg)
Doro PhoneEasy 100W DECT Cordless Phone with Amplified Sound and Big Buttons NO Answerphone (Single Set/White) [UK and Irish Version]
- Price
- £30.77
- Rating
- 4.1/5
- Reviews
- 2,885
- Age
- 16y ago
Amplicomms BigTel 1502 Cordless Big Button Phone for Elderly with Additional Handset - Loud Phones for Hard of Hearing for Seniors- Hearing Aid Compatible
- Price
- £52.64
- Rating
- 3.8/5
- Reviews
- 228
- Age
- 4y ago
Trending
90-day click momentum
Big Button Telephone with Loud Volume Uvital Speed Dialing Landline for Elderly Support Adjustable Volume Loud for Hard of Hearing Large Fonts Corded Phone
- Price
- £18.22
- Rating
- 4.4/5
- Reviews
- 92
- Age
- 1y ago
Doro PhoneEasy 331ph Big Button Corded Telephone for Seniors (White)
- Price
- £21.88
- Rating
- 4.3/5
- Reviews
- 1,309
- Age
- 18y ago
BT Décor 2600 Corded Landline House Phone Home Phone Advanced Nuisance Call Blocker Call Block Button Handsfree Mute Button
- Price
- £26.46
- Rating
- 4.2/5
- Reviews
- 5,226
- Age
- 11y ago
![Doro PhoneEasy 311c Landline Phone - Big Button Corded House Phone - Ideal for the Elderly - 3 One-Touch Memories - Visual Ring Indicator - No Answerphone (White) [UK and Irish Version]](https://m.media-amazon.com/images/I/31rr1v7Z1BL.jpg)
Doro PhoneEasy 311c Landline Phone - Big Button Corded House Phone - Ideal for the Elderly - 3 One-Touch Memories - Visual Ring Indicator - No Answerphone (White) [UK and Irish Version]
- Price
- £19.82
- Rating
- 4.4/5
- Reviews
- 953
- Age
- 18y ago
Amplicomms BigTel 1502 Cordless Big Button Phone for Elderly with Additional Handset - Loud Phones for Hard of Hearing for Seniors- Hearing Aid Compatible
- Price
- £52.64
- Rating
- 3.8/5
- Reviews
- 228
- Age
- 4y ago
Newest
by launch date
Big Button Phone for Seniors Uvital Senior Landline Phones for Elderly with 10 One-Touch Dialing Big Buttons Corded Landline Telephone with SOS Emergency Button Replaceable Photo Adjustable Volume
- Price
- £22.28
- Rating
- 4.7/5
- Reviews
- 126
- Age
- 10mo ago
Vtech SA3100 Corded Senior Phone for Elderly with High-Contrast Large Buttons Multilingual Talking Digits Visual Ringer Speed Dial Speakerphone No AC Power Earpiece and Speakerphone Volume Control
- Price
- £16.04
- Rating
- 4.4/5
- Reviews
- 28
- Age
- 11mo ago
Landline Phone for Seniors Uvital Big Button Telephone with Memory Dial
- Price
- £18.16
- Rating
- 4.7/5
- Reviews
- 126
- Age
- 1y ago
Uvital Big Button Telephone with Speed Dial for Elderly Hard of Hearing
- Price
- £18.43
- Rating
- 4.4/5
- Reviews
- 92
- Age
- 1y ago
Big Button Telephone with Loud Volume Uvital Speed Dialing Landline for Elderly Support Adjustable Volume Loud for Hard of Hearing Large Fonts Corded Phone
- Price
- £18.22
- Rating
- 4.4/5
- Reviews
- 92
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
152
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
40%
Top 20: 85%
Open market
9%
- Amplicomms25%
- Doro24%
- BT19%
- Uvital9%
- Panasonic7%
- SWISSVOICE7%
- Open — no brand owns it (4 brands, 9%)
Demand
Telephone for Hard of Hearing search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Telephone for Hard of Hearing search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- landline phones for seniors24K/yr
- landline phone for hard of hearing5K/yr
- cordless phone for elderly10K/yr
- loud phones for hard of hearing3K/yr
- phones for hard of hearing3K/yr
- telephones for the elderly3K/yr
- telephone for hard of hearing6K/yr
- big button cordless phone for elderly3K/yr
- big button & amplified telephones2K/yr
- hearing aid compatible phones2K/yr
Reviews and returns
What reviews say buyers love and hate about Telephone for Hard of Hearing
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
loud also
noisy
It is indeed very loud
Poor quality control
Cheap so I didn't expect great quality
Poor quality
Broken after less than 3 months
Not very long lasting
just did not last
then it may let you ring it once then wont let you call again
Doesn't work
you cannot disable this feature in the menu system
Problems with charging
so is unable to be charged
Unfortunatly this phone cant hold a charge
Love
easy to work with
EASY TO USE
Very handy
Worth every penny
Good value for money
Good price
Pretty straight forward to set up
Easy to install
Easy set up
Good quality construction/build
Good quality
So far it seems to be an excellent system
Clear buttons,nice looking,many features,easy to use,so glad I chose this product
Excellent big buttons
This has big buttons which I like due to my illness so makes it easier for me to use
Return
5.5% Return rate 8% Fixable by listing
then it may let you ring it once then wont let you call again
Doesn't work
you cannot disable this feature in the menu system
it's not connecting because I have not got BT can I send it back please
Does not seem to work with digital connections im told
Short connection
loud also
noisy
It is indeed very loud
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Telephone for Hard of Hearing questions
Answered from the same tracked data.