Telephone Cable
FailPrices span $2.97–$8.35, mostly outside the sweet spot, so Telephone Cable is a Fail.
- Flapen Score
- 28 / 100Ranks 1,436 of 1,488 Electronics & Photo niches · −16 vs the category median of 4428
- Market size
- £44K/yr138K searches / yr
- 90-day growth
- -13.9%search demand this quarter
- Competition
- 70%top-5 click share · 7 brands · 10 sellers
Flapen Score
Telephone Cable against its category
The dotted line is the Electronics & Photo average. Past it, Telephone Cable is stronger. Inside it, weaker.
Market
The Telephone Cable market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Telephone Cable 138K times last year and spent an estimated £44K. The top 5 brands take 95% of clicks. Flapen scores it 28 out of 100, a Fail.
01 · Demand
6.1% of searches ended in a purchase last week.
Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.
- Searches, last 12 months
- 138K
- Growth, 90 days vs prior 90
- -13.9%
- Conversion, latest week
- 6.1%
- Market size, estimated
- £44Ka year
- Peak month
- September1.9× the quietest month
- Top search term
- rj11 cable30K searches a year
02 · Price
A sale here is worth £5.26.
Listings sell for £5.26 on average, from £2.97 to £8.35. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £5.26 that is £3K to £4K a year per listing.
- Average price
- £5.26under the $15 to $100 sweet spot
- Price range
- £2.97–£8.35
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £3K–£4K
- Returns
- 2.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #7 within Telephones, VoIP & Accessories. It carries 7,393 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 100%
- Out of stock, average day
- 5.3%
- Average rank
- #7in Telephones, VoIP & Accessories
- Average rating
- 4.50 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 7,393per listing
- Listings tracked
- 15
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Telephone Cable products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
ASNQ High Speed Broadband RJ11 Cable for Landline Telephone Router Modem to Phone Socket - 2m ADSL With OFC Wires and PVC Cover - Flat Black
- Price
- £4.73
- Rating
- 4.5/5
- Reviews
- 2,373
- Age
- 5y ago
ALIDA SYSTEMS 5m ADSL Cable - Premium Quality/Gold Plated Contact Pins/High Speed Internet Broadband/Router or Modem to RJ11 Phone Socket or Microfilter/White
- Price
- £4.79
- Rating
- 4.5/5
- Reviews
- 22,791
- Age
- 6y ago
ALIDA SYSTEMS 1 m ADSL Cable - Premium Quality / Gold-Plated Contact Pins / High Speed Internet Broadband / Router or Modem to RJ11 Phone Socket or Micro Filter / Black
- Price
- £3.10
- Rating
- 4.5/5
- Reviews
- 22,791
- Age
- 6y ago
rhinocables ADSL RJ11 High-Speed Telephone & Internet Cable | Universal Compatibility for BT Modem Router Landline & Broadband | Durable Copper Core for Optimal Signal (1m White Pack of 1)
- Price
- £4.15
- Rating
- 4.5/5
- Reviews
- 4,091
- Age
- 9y ago
ASNQ High Speed Broadband RJ11 to RJ11 Cable for Landline Telephone Router Modem to RJ11 Phone Socket or Microfilter - ADSL Cable 5m with OFC Wires and PVC Cover - Internet DSL Cable - Flat White
- Price
- £6.67
- Rating
- 4.5/5
- Reviews
- 2,373
- Age
- 5y ago
Trending
90-day click momentum
RGB Networks Ltd Super High Speed ADSL 2 + Cable Telephone Extension RJ11-RJ11 3m Cat5e BT Broadband gold plated connector Premium Quality (3m Black)
- Price
- £7.35
- Rating
- 4.4/5
- Reviews
- 84
- Age
- 8y ago
ASNQ High Speed Broadband RJ11 Cable for Landline Telephone Router Modem - 2m with OFC Wires and PVC Cover - Internet DSL Cable - Flat White
- Price
- £5.05
- Rating
- 4.5/5
- Reviews
- 2,373
- Age
- 4y ago
ASNQ High Speed Broadband RJ11 to RJ11 Cable - 10m with OFC Wires and PVC Cover - Internet DSL Cable - Flat White
- Price
- £7.24
- Rating
- 4.5/5
- Reviews
- 2,373
- Age
- 5y ago
ALIDA SYSTEMS 1 m ADSL Cable - Premium Quality / Gold-Plated Contact Pins / High Speed Internet Broadband / Router or Modem to RJ11 Phone Socket or Micro Filter / Black
- Price
- £3.10
- Rating
- 4.5/5
- Reviews
- 22,791
- Age
- 6y ago
Alida Systems ADSL Cable 1m - Superior Quality Gold Plated Contact Pin/High Speed Internet Broadband Router or Modem to RJ11 Telephone Jack or Microfilter/White
- Price
- £2.97
- Rating
- 4.5/5
- Reviews
- 22,791
- Age
- 6y ago
Newest
by launch date
Cable Matters 2-Pack ADSL Cable 1m (RJ11 to RJ11 Cable) for Telephone Internet DSL ADSL Modem in Black - 1m
- Price
- £3.50
- Rating
- 4.5/5
- Reviews
- 174
- Age
- 2y ago
Reulin 1.5M Flat Landline Telephone Broadband Cable Cord Wifi Modem Router Wire to RJ11 Phone Socket or Microfilter ADSL 2+ Filter/Fibre Optic 6/4 High-Speed Internet Lead (1.5 Metres Black)
- Price
- £3.10
- Rating
- 4.5/5
- Reviews
- 569
- Age
- 3y ago
ASNQ High Speed Broadband RJ11 Cable for Landline Telephone Router Modem - 2m with OFC Wires and PVC Cover - Internet DSL Cable - Flat White
- Price
- £5.05
- Rating
- 4.5/5
- Reviews
- 2,373
- Age
- 4y ago
ASNQ High Speed Broadband RJ11 to RJ11 Cable for Landline Telephone Router Modem to RJ11 Phone Socket or Microfilter - ADSL Cable 5m with OFC Wires and PVC Cover - Internet DSL Cable - Flat White
- Price
- £6.67
- Rating
- 4.5/5
- Reviews
- 2,373
- Age
- 5y ago
ASNQ High Speed Broadband RJ11 to RJ11 Cable - 10m with OFC Wires and PVC Cover - Internet DSL Cable - Flat White
- Price
- £7.24
- Rating
- 4.5/5
- Reviews
- 2,373
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
10
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
2%
- ASNQ55%
- ALIDA SYSTEMS26%
- RGB Networks Ltd6%
- rhinocables6%
- Cable Matters3%
- Reulin3%
- Open — no brand owns it (1 brand, 2%)
Demand
Telephone Cable search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.9×
Search terms
Top Telephone Cable search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rj11 cable30K/yr
- broadband cable21K/yr
- dsl cable18K/yr
- adsl cable19K/yr
- rj11 to rj11 cable14K/yr
- router cable10K/yr
- rj118K/yr
- modem cable6K/yr
- dsl cable for router4K/yr
- router extension cable5K/yr
Reviews and returns
What reviews say buyers love and hate about Telephone Cable
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
IT DOES NOT FIT
This cable does not work with my router
knew that £5.49 was expensive. but thought that it would be worth it.
unfortunately it was too short for our needs my own fault for not checking
reduces speed
Did not have correct fixing to go into the router needed another attachment so disappointed
Love
It seems well-made
A good quality cable
Decent quality
Works as should
does the job
As described
Once plugged in, the connection is stable with no dropouts or issues
The RJ11 Telephone cable Worked Great
Simple, reliable connection cable
Works as expected
Works great
Works perfectly
Fit perfect
Fit for purpose
it fitted both ends worked like it should
Return
2.6% Return rate 37% Fixable by listing
No it was too short
IT DOES NOT FIT
This cable does not work with my router
the position was not good
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Disposable Cameras Multipack
£2.4M/yr+56.2%
Magsafe Charger
£1.4M/yr-13.4%
Wireless Power Bank
£1.8M/yr+22.5%
Spy Camera
£762K/yr-2.8%
Solar Power Bank
£716K/yr+5.7%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Telephone Cable questions
Answered from the same tracked data.