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T18e Coils

brand-locked demand (top 5 brands take 100% of clicks) — T18e Coils doesn't clear our bar today.

Flapen Score

41
Skip it
Market size 30Growth 17Conversion 100Competition 4Returns 98Price range 0Avg price 16Brand share 0Review moat 66Quality gap 97
This niche Category average

Is T18e Coils profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, T18e Coils is a £136K/yr Amazon United Kingdom market (66K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 41/100.

T18e Coils: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -16.6% over the last 90 days and 36.3% of searches end in a purchase.

£136K

revenue / yr

Units sold / yr30K
Search volume / yr-16.6%66K
Conversion rate36.3%
Avg price£5.72

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers5 · 17
Top-5 product click share95%
Open market0%
Avg brand age33 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.

0/100

page quality · 6 products

Sponsored placement0%
New entrants (1y)2· 0 succeeded
Avg rating3.8★
Avg reviews876

Top T18e Coils products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.

£0£27K£54K£82K£109K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 rising

Sellers

17

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

0%

  • Survival Boyz66%
  • INNOKIN12%
  • Haman9%
  • TVDC6%
  • XUYUVAPE5%

T18e Coils demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume66KCVR36.3%Products6Brands5Top 5 Brands100%OOS Rate10.5%Rating3.8★Reviews876Avg BSR#6
1K750Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Top T18e Coils search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • t18e coils36K/yr
  • innokin t18e coils12K/yr
  • endura t18 coil7K/yr
  • t22 coils5K/yr
  • t18 coils3K/yr
  • prism t18e coil2K/yr

What reviews say buyers love and hate about T18e Coils

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Value For Money42%

Value for money

Advertised Vs Actual Product42%

correct description as advertised

Quality-Overall17%

Excellent product

What buyers complain about

100% of reviews
Compatibility-Overall50%

although my vape was on the list to be suitable it wasnt compatible so had to return

Durability50%

Less than 4 weeks after purchasing 10 coils in total I am down to the last working coil

T18e Coils return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

38%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
38%
2Functionality-Overall
38%
3Defective Material/Parts
13%
4Leak-Proof
6%
5Compatibility-Overall
6%

Common T18e Coils questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores T18e Coils 41/100 on Amazon United Kingdom — Skip it. The niche generates £136K/yr across 6 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -16.6% over the last 90 days.
T18e Coils buyers on Amazon United Kingdom complain most about Compatibility-Overall, Durability, the themes mined from the niche's reviews. Its return rate is 0.4%.