Is switzerland plug adapter profitable to sell on Amazon United Kingdom?

The niche generates £113K/yr across 10 tracked products. 90-day search growth is +23.7%. Flapen's verdict: Skip it (46/100).

How competitive is the switzerland plug adapter niche?

7 brands and 11 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 89% of demand.

What do buyers complain about in switzerland plug adapter?

Top complaints mined from reviews: Connectivity-Overall, Size-Overall. The return rate is 1.6%.

When does demand for switzerland plug adapter peak?

Demand peaks in Jun–Jul; the busiest month runs 2.2× the quietest.

What does it cost to enter the switzerland plug adapter niche?

Listings span £5.00–£23.07; the average listing price is £11.52 (sweet spot $15–$100). The average incumbent carries 374 reviews — the moat a new listing must climb.

switzerland plug adapter

Skip it

A concentrated shelf (top 5 take 81% of clicks) — this niche doesn't clear our bar today.

Conversion

Incredible13.3%

search→purchase rate — share of searches ending in a sale

Returns

Great1.6%

return rate — above 5% kills the launch gate

Review moat

Great373.7

avg incumbent reviews — the moat a new listing must climb

Growth

Good+23.7%

90-day search growth — must beat 0% to launch

Avg price

Okay£11.52

avg listing price — sweet spot $15–$100

Price range

Okay£5.00–£23.07

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£113K

£113K/yr · 74K searches

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad81%

top-5 click share — a locked-up shelf

Signals Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, switzerland plug adapter is a £113K/yr Amazon United Kingdom market (74K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jun–Jul. Verdict: Skip it — 46/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

switzerland plug adapter market data

Units sold / yr: 10K–13K; avg 1,000–1,250/product
Revenue / yr: £115K–£144K; units × avg price
Conversion rate: 13.3%
Avg BSR: #105
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.7%
Avg brand age: 38 months
Avg seller age: 196 days

Competition & brand share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

Omivine36%
TESSAN16%
MyTravelPal15%
SHUOMAO11%
Herfair10%
baolongking9%
Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +23.7% search growth over the last 90 days.

Peak months: Jun, Jul · busiest ÷ quietest = 2.2×

Open Trend

Top switzerland plug adapter search terms

switzerland plug adapter18K/yr +41.2%11.6% conv.
uk to swiss plug adapter12K/yr +7.6%14.4% conv.
swiss plug adapter uk8K/yr +11.5%14.6% conv.
uk to switzerland plug adapter6K/yr +73.6%14.5% conv.
type j swiss adapter5K/yr +47.5%12.9% conv.
swiss adapter uk plug3K/yr +60.4%17.2% conv.
swiss travel adaptor uk4K/yr +45.4%14.8% conv.
switzerland plug5K/yr -7.7%6.7% conv.
swiss to uk plug adapter4K/yr +12.1%4.5% conv.
swiss plug adapter3K/yr +17.1%10.4% conv.

All search terms

Top switzerland plug adapter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

3-Pack UK to Switzerland Plug Adapters Switzerland Swiss Plug Adaptor Swiss Travel Adapter 3 Pin Grounded International Universal for Swiss Jordan Liechtenstein Madagascar Rwanda (Type J-White)

Omivine£5.464.7★421 rev

MyTravelPal UK To Switzerland Plug Adapter | UK Safety Standards | Switzerland Travel Adaptor | UK to Swiss Plug Adapter | Type J Swiss Plug Adaptor

MyTravelPal£7.784.8★239 rev

UK to Swiss Plug Adapter TESSAN Plug Adapter for Switzerland with 2 USB (1 USB C) Grounded Type J Swiss Power Adapter Plug Swiss Travel Adaptor for Jordan Liechtenstein Madagascar Rwanda

TESSAN£14.064.7★215 rev

UK to Swiss Plug Adapter UK to Switzerland Travel Adaptor with 4 USB

SHUOMAO£11.374.7★43 rev

UK to Swiss Plug Adapter 2 Pack Universal Travel Adapter for Switzerland European Plug Adaptor (2PCS White)

Herfair£5.274.6★359 rev

Newest

by launch date

UK to Swiss Plug Adapter UK to Switzerland Travel Adaptor with 4 USB

SHUOMAO£11.3743 rev

1y ago

UK to Swiss Plug Adapter with 1.5M Extension Cable 3 Way 4 Fast Charging USB (QC3.0/PD20W) Compact Cube Travel Adapters for UK to Switzerland Jordan Liechtenstein Rwanda Type J

ROOTOMA£17.27603 rev

1y ago

UK to Swiss Plug Adapter 2 Pack TESSAN UK to Switzerland Plug with 2 USB Grounded Type J Swiss Adapter Travel Adaptor for Jordan Liechtenstein Madagascar Rwanda

TESSAN£23.0719 rev

2y ago

TESSAN UK to Switzerland Plug Adapter Swiss Plug Adapter with USB C

TESSAN£14.98813 rev

2y ago

3-Pack UK to Switzerland Plug Adapters Switzerland Swiss Plug Adaptor Swiss Travel Adapter 3 Pin Grounded International Universal for Swiss Jordan Liechtenstein Madagascar Rwanda (Type J-White)

Omivine£5.46421 rev

3y ago

What buyers say about switzerland plug adapter

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money21%

“Good adopter and value for money”

Advertised Vs Actual Product20%

“Did the job”

Socket/Port/Plug12%

“I'm really pleased to have found these adapters with integral USB ports since these are much easier to carry than just a plug adapter”

Quality-Overall10%

“Built in quality”

Portability9%

“Versatile”

Size-Overall7%

“3 different hotels and several trains, it fitted each one perfectly”

Ease Of Use6%

“use during the trip much easier”

Locally Manufactured4%

Strength3%

“Sturdy and well made for its size and weight”

Design-Overall2%

“Good design”

What buyers complain about

Connectivity-Overall50%

“Its a shame they dont use the same sockets as the rest if Europe though”

Size-Overall25%

“none of them fitted”

Top return reasons

Functionality-Overall19%

Size-Overall18%

Compatibility-Overall15%

Socket/Port/Plug10%

Quality-Overall7%

Connectivity-Overall6%

Value For Money6%

Charging5%

Weight Heavy4%

Advertised Vs Actual Product4%

Common questions

Is switzerland plug adapter profitable to sell on Amazon United Kingdom?: The niche generates £113K/yr across 10 tracked products. 90-day search growth is +23.7%. Flapen's verdict: Skip it (46/100).
How competitive is the switzerland plug adapter niche?: 7 brands and 11 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in switzerland plug adapter?: Top complaints mined from reviews: Connectivity-Overall, Size-Overall. The return rate is 1.6%.
When does demand for switzerland plug adapter peak?: Demand peaks in Jun–Jul; the busiest month runs 2.2× the quietest.
What does it cost to enter the switzerland plug adapter niche?: Listings span £5.00–£23.07; the average listing price is £11.52 (sweet spot $15–$100). The average incumbent carries 374 reviews — the moat a new listing must climb.