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Swimming Headphones

Maybe

Products sell for $40.87 on average, inside the sweet spot. But the average product has 13,371 reviews to catch up to, so Swimming Headphones is a Maybe.

Flapen Score
54
54 / 100
Top 12% of 1,488 Electronics & Photo niches · +10 vs the category median of 44
Market size
£636K/yr451K searches / yr
90-day growth
-6.2%search demand this quarter
Competition
49%top-5 click share · 15 brands · 29 sellers

Flapen Score

Swimming Headphones against its category

The dotted line is the Electronics & Photo average. Past it, Swimming Headphones is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Swimming Headphones market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Swimming Headphones 451K times last year and spent an estimated £636K. The top 5 brands take 74% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 451K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £636K a year.

Searches, last 12 months
451K
Growth, 90 days vs prior 90
-6.2%
Conversion, latest week
3.5%
Market size, estimated
£636Ka year
Peak month
January1.3× the quietest month
Top search term
swimming headphones154K searches a year

02 · Price

A sale here is worth £40.87.

Listings sell for £40.87 on average, from £18.42 to £130.49. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £40.87 that is £20K to £31K a year per listing.

Average price
£40.87inside the $15 to $100 sweet spot
Price range
£18.42–£130.49
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
£20K–£31K
Returns
3.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 36.0% of listings are out of stock. The average listing ranks #148 within Headphones, Earphones & Accessories. It carries 13,371 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
36.0%
Average rank
#148in Headphones, Earphones & Accessories
Average rating
4.12 starsAmazon United Kingdom average 4.36 stars
Average reviews
13,371per listing
Listings tracked
27

04 · Newcomers

10 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
10Amazon's first-year sales bar
Average brand age
26 months

Products

Top Swimming Headphones products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 31, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.

£0£32K£64K£95K£127K1101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 rising

Sellers

29

Est. top-5 brand share

74%

Top 20: 100%

Est. top-5 click share

49%

Top 20: 91%

Open market

21%

  • Guudsoud41%
  • ANSTEN10%
  • ZOVIMAX9%
  • SHOKZ8%
  • Monodeal6%
  • I love e iFecco5%

Demand

Swimming Headphones search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Swimming Headphones search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • swimming headphones154K/yr
  • waterproof headphones swimming44K/yr
  • swimming earphones24K/yr
  • waterproof headphones43K/yr
  • waterproof earphones swimming31K/yr
  • underwater headphones20K/yr
  • swim headphones13K/yr
  • waterproof headphones for swimming8K/yr
  • bone conduction headphones swimming10K/yr
  • headphones for swimming12K/yr

Reviews and returns

What reviews say buyers love and hate about Swimming Headphones

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Audio Quality”
10%of negative reviews mention “Durability”
3.5%of orders come back
“already stopped working”
A buyer, on “Durability”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Swimming Headphones questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data