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Supernatural Box Set

Fail

Shoppers spend only $1K a year here, so Supernatural Box Set is a Fail.

Flapen Score
20
20 / 100
Ranks 1,482 of 1,488 Electronics & Photo niches · −24 vs the category median of 44
Market size
£1K/yr28K searches / yr
90-day growth
-13.3%search demand this quarter
Competition
100%top-5 click share · 2 brands · 23 sellers

Flapen Score

Supernatural Box Set against its category

The dotted line is the Electronics & Photo average. Past it, Supernatural Box Set is stronger. Inside it, weaker.

20Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Supernatural Box Set market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Supernatural Box Set 28K times last year and spent an estimated £1K. All 2 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 20 out of 100, a Fail.

01 · Demand

1.0% of searches ended in a purchase last week.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
-13.3%
Conversion, latest week
1.0%
Market size, estimated
£1Ka year
Peak month
November3.4× the quietest month
Top search term
supernatural dvd10K searches a year

02 · Price

A sale here is worth £5.18.

Listings sell for £5.18 on average, from £4.50 to £6.12. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £5.18 that is £0 to £518 a year per listing.

Average price
£5.18under the $15 to $100 sweet spot
Price range
£4.50–£6.12
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£518
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 0% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #701 within Home Cinema, TV & Video. It carries 730 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
0%
Out of stock, average day
6.3%
Average rank
#701in Home Cinema, TV & Video
Average rating
4.70 starsAmazon United Kingdom average 4.36 stars
Average reviews
730per listing
Listings tracked
3

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
84 months

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£149£297£446£5941001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

23

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • WB69%
  • Warner Home Video31%
  • Open — no brand owns it (0%)

Demand

Supernatural Box Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Prime Day '25Black Friday '25Spike '26NovDecJanFebMarAprMayJunAugSepOctNovDecMarAprMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.4×

FAQ

Common Supernatural Box Set questions

Answered from the same tracked data.