Streaming Light
FailDemand is soft, at -38.4% this quarter, so Streaming Light is a Fail.
- Flapen Score
- 35 / 100Ranks 1,267 of 1,488 Electronics & Photo niches · −9 vs the category median of 4435
- Market size
- £112K/yr112K searches / yr
- 90-day growth
- -38.4%search demand this quarter
- Competition
- 81%top-5 click share · 7 brands · 55 sellers
Flapen Score
Streaming Light against its category
The dotted line is the Electronics & Photo average. Past it, Streaming Light is stronger. Inside it, weaker.
Market
The Streaming Light market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Streaming Light 112K times last year and spent an estimated £112K. The top 5 brands take 92% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 35 out of 100, a Fail.
01 · Demand
2.4% of searches ended in a purchase last week.
Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -38.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £112K a year.
- Searches, last 12 months
- 112K
- Growth, 90 days vs prior 90
- -38.4%
- Conversion, latest week
- 2.4%
- Market size, estimated
- £112Ka year
- Peak month
- February1.8× the quietest month
- Top search term
- elgato key light23K searches a year
02 · Price
A sale here is worth £41.30.
Listings sell for £41.30 on average, from £14.00 to £110.36. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £41.30 that is £4K to £10K a year per listing.
- Average price
- £41.30inside the $15 to $100 sweet spot
- Price range
- £14.00–£110.36
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £4K–£10K
- Returns
- 2.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #51 within Camera & Photo. It carries 1,263 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #51in Camera & Photo
- Average rating
- 4.41 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,263per listing
- Listings tracked
- 11
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Streaming Light products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Elgato Key Light Professional 2800 Lumens Studio Light
- Price
- £110.36
- Rating
- 4.3/5
- Reviews
- 4,187
- Age
- 7y ago

ULANZI K20 Key Light LED Video Light with Remote Control Professional Studio LED Panel with 600 Lumens and 10W 11 Video Light Dimmable 2500K-9000K for YouTube/Live Streaming
- Price
- £38.82
- Rating
- 4.5/5
- Reviews
- 228
- Age
- 1y ago

Logitech for Creators Litra Glow Premium LED Streaming Light with TrueSoft - Video Conferencing Zoom Meetings Adjustable Mount and Desktop App Control PC/Mac - Graphite
- Price
- £38.84
- Rating
- 4.5/5
- Reviews
- 1,858
- Age
- 4y ago

LitONES Desktop Video Conference Lights for Zoom Meetings Computer Desk Ring Light with Stand Phone Holder Dimmable Desk Lamp for Home Office Video Lighting For Filming Recording Video Calls Webcam
- Price
- £28.86
- Rating
- 4.6/5
- Reviews
- 788
- Age
- 2y ago

LED Photo Video Light 2-Pack Ci-Fotto Dimmable 5600K USB LED Continuous Light Photography Light with Tripods and Color Filters for Photo Studios YouTube TikTok Video Recording Game Streaming
- Price
- £24.67
- Rating
- 4.3/5
- Reviews
- 1,720
- Age
- 2y ago
Trending
90-day click momentum
ULANZI K20 Key Light LED Video Light with Remote Control Professional Studio LED Panel with 600 Lumens and 10W 11 Video Light Dimmable 2500K-9000K for YouTube/Live Streaming
- Price
- £38.82
- Rating
- 4.5/5
- Reviews
- 228
- Age
- 1y ago

Elgato Key Light Neo with Monitor Mount Studio Light
- Price
- £51.72
- Rating
- 4.4/5
- Reviews
- 245
- Age
- 2y ago

NEEWER BASICS 2 Pack LED Video Light Panel Lighting Kit Bi Color Dimmable Portable Studio Lights with Stands & Filters 3200K-5600K 750lux CRI95 for Video Recording Live Streaming Photography BP66
- Price
- £30.24
- Rating
- 4.4/5
- Reviews
- 583
- Age
- 1y ago

Elgato Key Light Neo Black with Monitor Mount
- Price
- £67.96
- Rating
- 4.4/5
- Reviews
- 245
- Age
- 11mo ago

NEEWER BASICS 5 Ring Light for Video Conference Lighting Clip on Light Kit with Desk Tripod Stand for Monitor Laptop Computer Zoom Call Live Streaming Remote Working Learning Video Recording BR60
- Price
- £14.16
- Rating
- 4.2/5
- Reviews
- 2,065
- Age
- 1y ago
Newest
by launch date
Elgato Key Light Neo Black with Monitor Mount
- Price
- £67.96
- Rating
- 4.4/5
- Reviews
- 245
- Age
- 11mo ago

NEEWER BASICS 2 Pack LED Video Light Panel Lighting Kit Bi Color Dimmable Portable Studio Lights with Stands & Filters 3200K-5600K 750lux CRI95 for Video Recording Live Streaming Photography BP66
- Price
- £30.24
- Rating
- 4.4/5
- Reviews
- 583
- Age
- 1y ago

ULANZI K20 Key Light LED Video Light with Remote Control Professional Studio LED Panel with 600 Lumens and 10W 11 Video Light Dimmable 2500K-9000K for YouTube/Live Streaming
- Price
- £38.82
- Rating
- 4.5/5
- Reviews
- 228
- Age
- 1y ago

NEEWER BASICS 5 Ring Light for Video Conference Lighting Clip on Light Kit with Desk Tripod Stand for Monitor Laptop Computer Zoom Call Live Streaming Remote Working Learning Video Recording BR60
- Price
- £14.16
- Rating
- 4.2/5
- Reviews
- 2,065
- Age
- 1y ago

NEEWER 9 LED Video Light Panel Dimmable DSLR Camera Soft Lighting with Mini Desk Tripod Stand USB Type C Ports 3200K~5600K CRI95+ for Studio Photography Video Recording Live Streaming NL-116AI
- Price
- £34.69
- Rating
- 4.5/5
- Reviews
- 813
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
55
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
3%
- Elgato47%
- ULANZI19%
- Logitech10%
- NEEWER9%
- LitONES8%
- Ci-Fotto5%
- Open — no brand owns it (1 brand, 3%)
Demand
Streaming Light search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 1.8×
Search terms
Top Streaming Light search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- elgato key light23K/yr
- key light28K/yr
- streaming light25K/yr
- keylight7K/yr
- stream light6K/yr
- elgato light7K/yr
- streaming lights5K/yr
- elgato key light air3K/yr
- lights for streaming3K/yr
- elgato ring light3K/yr
Reviews and returns
What reviews say buyers love and hate about Streaming Light
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
AND the lights themselves are not actually very bright. at the brightest setting
Not very bright compared to other similar-priced lights
Light also dims
dies quickly
Fell to bits within 2 days
it stops working
Terrible and cheap
the quality was very different from this one
Terrible Quality
they did not do the trick at all
Didnt work
I bought this hoping it would work well, but it didn't
is kinda small
Wasn't as big as I thought
Small But deadly
Love
really bright
brightness is really handy
Very nice light
Good quality
all the extras are very good
Excellent product passed my interview
Good value for money
Its worth the money
Good value
Easy to use
Easy to fix
Simple
the LED's are very bright
Excellent, several different functionalities and brightness settings
brightness is really handy
Return
2.9% Return rate 30% Fixable by listing
is kinda small
Wasn't as big as I thought
Small But deadly
AND the lights themselves are not actually very bright. at the brightest setting
Not very bright compared to other similar-priced lights
Light also dims
they did not do the trick at all
Didnt work
I bought this hoping it would work well, but it didn't
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Streaming Light questions
Answered from the same tracked data.









