How competitive is the Sky Box niche on Amazon United Kingdom?

8 brands and 33 sellers compete in Sky Box on Amazon United Kingdom. The top 5 Sky Box products take 61% of clicks and its top 5 brands hold 86% of demand.

What do buyers complain about in Sky Box?

Sky Box buyers on Amazon United Kingdom complain most about Audio Quality, Ease Of Use, Signal Strength, the themes mined from the niche's reviews. Its return rate is 7.1% — above our launch gate.

What does it cost to enter the Sky Box niche?

Sky Box sells for £66.70 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £8.07–£126.64. The average incumbent carries 780 reviews — the moat a new listing must climb.

Sky Box

soft demand (-48.4% this quarter) — Sky Box doesn't clear our bar today.

Signals High Returns High Price

Flapen Score

Skip it

This niche Category average

Is Sky Box profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Sky Box is a £65K/yr Amazon United Kingdom market (59K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Mar. Verdict: Skip it — 36/100.

Sky Box: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -48.4% over the last 90 days and 1.7% of searches end in a purchase.

£65K

revenue / yr

Units sold / yr500

Search volume / yr-48.4%59K

Conversion rate1.7%

Avg price£66.70

Who owns the niche?

The top 5 brands hold 86% of demand, so 14% of the market is open.

14%

open market share

Brands · sellers8 · 33

Top-5 product click share61%

Open market14%

Avg brand age52 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 19 products

Top Sky Box products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Sky DRX890WL 500GB Black SKY+ HD Set-top

Price: £113.32
Rating: 4.4/5
Reviews: 605
Age: 12y ago

SKY DRX890W 2TB SKY+ HD BOX Set-top Box

Price: £126.01
Rating: 4.1/5
Reviews: 226
Age: 10y ago

Sky DRX890WL SKY+ HD Set-top Box

Price: £115.38
Rating: 4.2/5
Reviews: 70
Age: 6y ago

Dynas Sky Q Box Wall Mount - Compatible with Most Sky Q Models (Except 32B1 & Mini)

Price: £17.14
Rating: 4.7/5
Reviews: 2,572
Age: 6y ago

Manhattan SX Freesat HD Box

Price: £53.54
Rating: 4.4/5
Reviews: 7,619
Age: 8y ago

Newest

by launch date

Full HD Combo Freeview and Satellite HD Receiver USB Recorder Built-in WiFi Compatible with SKY FREESAT VIRGIN & FREEVIEW Dishes Digital TV Wi-Fi Set Top Box Terrestrial Tuner 4in1

Price: £32.75
Rating: 3.2/5
Reviews: 15
Age: 1y ago

NEW FULL HD Satellite TV Receiver Built in Wi-Fi & USB Program Recorder Compatible for SKY FREESAT Virgin Dishes. (Not for SKY Q)

Price: £23.60
Rating: 3.2/5
Reviews: 22
Age: 2y ago

TEKNIKAL Full HD Satellite Receiver Set Top Box + Recorder + Tuner Use SKY Dish to receive Free TV Channels

Price: £22.04
Rating: 3.8/5
Reviews: 421
Age: 4y ago

FULL HD COMBO Freeview HD + Satellite Receiver Compatible for FreeSat and Sky Dish Records by a USB Memory stick.

Price: £31.23
Rating: 3.8/5
Reviews: 7
Age: 5y ago

Q-View Sky Q Box Wall Mount Clip Bracket For 1TB & 2TB - Made In UK (Plastic) PLEASE SEE DETAILS BELOW FOR COMPATIBILITY

Price: £8.07
Rating: 4.6/5
Reviews: 1,536
Age: 5y ago

Competition: brands, sellers & click share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

Sky54%
SKY12%
Dynas8%
Manhattan7%
Generic5%
Q-View5%
Open — no brand owns it (2 brands, 9%)

Sky Box demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume59KCVR1.7%Products19Brands8Top 5 Brands86%OOS Rate9.7%Rating4.1★Reviews780Avg BSR#125

Peak months: Mar · busiest ÷ quietest = 1.8×

Top Sky Box search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

sky box39K/yr -60.6%0.5% conv.
sky tv box8K/yr -4.8%0.3% conv.
sky hd box6K/yr -11.8%1.7% conv.
sky plus hd box4K/yr -5.2%1.5% conv.
new sky box3K/yr -2.4%0.3% conv.

What reviews say buyers love and hate about Sky Box

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews

Value For Money27%

“Value for money”

Assembly/Installation17%

“Easy set up”

Advertised Vs Actual Product14%

“Does its job”

Quality-Overall6%

“Good quality and good price”

Size-Overall6%

“Works well great size”

What buyers complain about

62% of reviews

Audio Quality11%

“No sound”

Ease Of Use8%

“Over complicated to select channels”

Signal Strength8%

“quite a few channels are blocky”

Compatibility-Overall6%

“Sent back didnt work on my tv”

Functionality-Overall5%

“Half of the channels did not work correctly”

Sky Box return rate & reasons

Why buyers send it back, as a share of all return requests.

7.1%

Return rate

15%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Compatibility-Overall

38%

2Connectivity-Overall

15%

3Functionality-Overall

14%

4Size-Overall

11%

5Signal Strength

Common Sky Box questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sky Box 36/100 on Amazon United Kingdom — Skip it. The niche generates £65K/yr across 19 tracked products. Search demand moved -48.4% over the last 90 days.