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Screen Cleaner

Fail

The top 5 brands take 100% of clicks, so Screen Cleaner is a Fail.

Flapen Score
40
40 / 100
Ranks 975 of 1,488 Electronics & Photo niches · −4 vs the category median of 44
Market size
£606K/yr517K searches / yr
90-day growth
-7.5%search demand this quarter
Competition
82%top-5 click share · 5 brands · 15 sellers

Flapen Score

Screen Cleaner against its category

The dotted line is the Electronics & Photo average. Past it, Screen Cleaner is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Screen Cleaner market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Screen Cleaner 517K times last year and spent an estimated £606K. All 5 brands take every click. Demand peaks in Apr–Nov. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 15.5% of those searches ended in a purchase.

Shoppers searched for this 517K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £606K a year.

Searches, last 12 months
517K
Growth, 90 days vs prior 90
-7.5%
Conversion, latest week
15.5%
Market size, estimated
£606Ka year
Peak month
April1.8× the quietest month
Top search term
screen cleaner166K searches a year

02 · Price

A sale here is worth £7.56.

Listings sell for £7.56 on average, from £3.34 to £10.87. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 5,000 to 6,000 of them. At £7.56 that is £38K to £45K a year per listing.

Average price
£7.56under the $15 to $100 sweet spot
Price range
£3.34–£10.87
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
5,000–6,000
Revenue per listing a year
£38K–£45K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.6% of listings are out of stock. The average listing ranks #4 within Home Cinema, TV & Video. It carries 12,269 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
16.6%
Average rank
#4in Home Cinema, TV & Video
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
12,269per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
60 months

Products

Top Screen Cleaner products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 82% of clicks. A locked shelf that new listings rarely crack.

£0£61K£121K£182K£242K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

15

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

82%

Top 20: 100%

Open market

0%

  • iO CLEAN39%
  • Betron27%
  • Hi-Rez15%
  • IT Dusters12%
  • Ecomoist7%

Demand

Screen Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Apr, Nov · busiest ÷ quietest = 1.8×

Search terms

Top Screen Cleaner search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • screen cleaner166K/yr
  • tv screen cleaner94K/yr
  • tv cleaner37K/yr
  • laptop screen cleaner36K/yr
  • screen cleaner spray30K/yr
  • monitor cleaner19K/yr
  • tv cleaner spray and cloth12K/yr
  • oled screen cleaner16K/yr
  • phone screen cleaner18K/yr
  • computer screen cleaner14K/yr

Reviews and returns

What reviews say buyers love and hate about Screen Cleaner

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Ease Of Cleaning”
15%of negative reviews mention “Ease Of Cleaning”
0.3%of orders come back
“This cleaner is awful”
A buyer, on “Ease Of Cleaning”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Screen Cleaner questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data