Sat Nav

Shoppers searched for this 772K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.

Searches, last 12 months

772K

Growth, 90 days vs prior 90

+8.3%

Conversion, latest week

1.8%

Market size, estimated

£1.1Ma year

Peak month

November1.5× the quietest month

Top search term

sat nav230K searches a year

Listings sell for £83.23 on average, from £23.22 to £318.17. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £83.23 that is £8K to £21K a year per listing.

Average price

£83.23inside the $15 to $100 sweet spot

Price range

£23.22–£318.17

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£8K–£21K

Returns

6.8%of orders · Amazon United Kingdom median 0.6%

81% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 37.4% of listings are out of stock. The average listing ranks #62 within Car & Vehicle Electronics. It carries 406 reviews at 3.74 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

96%

Out of stock, average day

37.4%

Average rank

#62in Car & Vehicle Electronics

Average rating

3.74 starsAmazon United Kingdom average 4.36 stars

Average reviews

406per listing

Listings tracked

72

43 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

43

Successful launches

10Amazon's first-year sales bar

Average brand age

31 months