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Samsung S21 Plus Case

Fail

Shoppers spend only $28K a year here, so Samsung S21 Plus Case is a Fail.

Flapen Score
44
44 / 100
Ranks 708 of 1,488 Electronics & Photo niches · on the category median
Market size
£28K/yr100K searches / yr
90-day growth
-15.6%search demand this quarter
Competition
44%top-5 click share · 33 brands · 54 sellers

Flapen Score

Samsung S21 Plus Case against its category

The dotted line is the Electronics & Photo average. Past it, Samsung S21 Plus Case is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Samsung S21 Plus Case market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Samsung S21 Plus Case 100K times last year and spent an estimated £28K. The top 5 brands take 46% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.

Searches, last 12 months
100K
Growth, 90 days vs prior 90
-15.6%
Conversion, latest week
3.5%
Market size, estimated
£28Ka year
Peak month
August1.7× the quietest month
Top search term
samsung s21 plus case22K searches a year

02 · Price

A sale here is worth £8.16.

Listings sell for £8.16 on average, from £2.14 to £27.34. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £8.16 that is £0 to £816 a year per listing.

Average price
£8.16under the $15 to $100 sweet spot
Price range
£2.14–£27.34
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£816
Returns
3.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #3,776 within Cases & Covers. It carries 2,283 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
98%
Out of stock, average day
10.4%
Average rank
#3,776in Cases & Covers
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,283per listing
Listings tracked
42

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Samsung S21 Plus Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

£0£854£2K£3K£3K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

33 falling

Sellers

54

Top-5 brand share

46%

Top 20: 90%

Top-5 click share

44%

Top 20: 81%

Open market

48%

  • Jihucase12%
  • LOLFZ10%
  • kwmobile8%
  • KIOMY8%
  • Pilaru7%
  • Cyber-Tech6%

Demand

Samsung S21 Plus Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Samsung S21 Plus Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • samsung s21 plus case22K/yr
  • s21 plus phone case19K/yr
  • s21+ phone case13K/yr
  • samsung s21+ case11K/yr
  • samsung galaxy s21 plus case10K/yr
  • samsung s21 plus phone case9K/yr
  • s21 plus case5K/yr
  • samsung galaxy s21+ case3K/yr
  • galaxy s21 plus case2K/yr
  • samsung s21 + case2K/yr

Reviews and returns

What reviews say buyers love and hate about Samsung S21 Plus Case

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall25%−0.09

Too small

Didn't fit the phone

Not a good fit

Quality-Overall13%+2.14

this is pretty cheap

Cheaply made

Poor quality product

Magnetic Strength/Adsorption11%−0.11

the magnet strength is very bad wouldn't recommend

Very weak magnet that do not allow to close the case with only 4 cards

Closing magnet system very weak

Advertised Vs Actual Product8%

false advertising

both are advertised wrong

Strength8%−0.04

This case is very fragile

The screen protector is ridiculously flimsy

fragile

Love

Size-Overall28%−0.09

Fits well

It fits the phone well

better than expected fitted perfectly

Quality-Overall22%+2.14

Quality case

Good quality cover

Excellent quality

Value For Money8%+1.31

value for money

Good price

Worth it

Strength8%−0.04

Perfect clear strong case

Good value and strong

Strong and nice case

Advertised Vs Actual Product6%

Accurate product description

As described

Exactly what I needed

Return

3.3% Return rate 77% Fixable by listing

Size-Overall69%▆▆████

Too small

Didn't fit the phone

Not a good fit

Compatibility-Overall9%█▇▆█▆▆

This product is a con it doesn't fit my samsung Galaxy s21 + 5g which it says it does

Not compatiable with samsung s21 plus 5g

Advertised Vs Actual Product3%█▃▄▃▃█

false advertising

both are advertised wrong

Magnetic Strength/Adsorption3%▄█▁▁▃▇

the magnet strength is very bad wouldn't recommend

Very weak magnet that do not allow to close the case with only 4 cards

Closing magnet system very weak

Charging3%▆█▃▁▂▃

some charging cables won't fit cos the opening is not wide enough

Not as good I thought it would be easier to charge phone with original charge its super fast this was to slow

FAQ

Common Samsung S21 Plus Case questions

Answered from the same tracked data.