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48

samsung s21 case

Skip it

Prices mostly outside the sweet spot ($2.16–$16.80) — this niche doesn't clear our bar today.

Market size 30Growth 18Conversion 40Competition 77Returns 40Price range 12Avg price 22Brand share 93Review moat 37Quality gap 78

Brand share

Great42%

top-5 brand share — no brand owns this niche

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Competition

Great38%

top-5 click share — an open shelf

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Returns

Okay3.8%

return rate — above 5% kills the launch gate

Review moat

Okay2,773.84

avg incumbent reviews — the moat a new listing must climb

Market size

Okay£138K

£138K/yr · 558K searches

Avg price

Bad£7.81

avg listing price — sweet spot $15–$100

Growth

Bad-13.6%

90-day search growth — must beat 0% to launch

Price range

Bad£2.16–£16.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, samsung s21 case is a £138K/yr Amazon United Kingdom market (558K searches/yr). The top 5 brands hold 42% of demand. Verdict: Skip it — 48/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

samsung s21 case market data

Units sold / yr
15K–20K
avg 100–250/product
Revenue / yr
£117K–£156K
units × avg price
Conversion rate
3.2%
Avg BSR
#2,296
Page quality
0%
Prime
98%
Sponsored
81%
Out of stock
3.0%
Avg brand age
38 months
Avg seller age
198 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

42 rising

Sellers

54

Top-5 brand share

42%

Top 20: 81%

Top-5 click share

38%

Top 20: 72%

Open market

54%

  • YATWIN12%
  • AIMOYU9%
  • KIOMY8%
  • JETech7%
  • KRAFTCARE6%
  • LeYi5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -13.6% search growth over the last 90 days.
18K13KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top samsung s21 case search terms

  • samsung s21 case147K/yr
  • s21 phone case123K/yr
  • samsung galaxy s21 case52K/yr
  • galaxy s21 case43K/yr
  • samsung s21 phone case36K/yr
  • galaxy s21 5g case27K/yr
  • samsung s21 5g phone case16K/yr
  • s21 5g phone case15K/yr
  • s21 case17K/yr
  • samsung galaxy s21 phone case12K/yr
All search terms

Top samsung s21 case products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£4K6%£8K9%£12K12%£17K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about samsung s21 case

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall28%

“Fits well”

Quality-Overall20%

“Quality case”

Value For Money15%

“Excellent value”

Drop/Impact Protection8%

“reasonable shock protection”

Color5%

“Brilliant quality and lovely colour”

Strength4%

“Solid phone case”

Advertised Vs Actual Product4%

“Accurate product description”

Durability3%

“very durable”

Ease Of Use2%

“Useful”

Material Quality2%

“Nice material”

What buyers complain about

Size-Overall37%

“case doesn't fit”

Quality-Overall10%

“poor quality control”

Compatibility-Overall7%

“Didn't fit phone”

Durability6%

“It only took one drop for it to break”

Strength5%

“This case is very fragile”

Advertised Vs Actual Product5%

“false advertising”

Color5%

“Colour chipping off”

Magnetic Strength/Adsorption4%

“the magnet strength is very bad wouldn't recommend”

Ease Of Use2%

“Hence very impractical”

Heating2%

“But MORE IMPORTANTLY it doesn't let my s21 ventilate at all causing it to overheat. A problem I have never had before”

Top return reasons

Size-Overall75%
Compatibility-Overall10%
Functionality-Overall2%
Magnetic Strength/Adsorption2%
Advertised Vs Actual Product2%
Quality-Overall2%
Defective Material/Parts1%
Color1%
Charging1%
Touch/Button Controls1%

Common questions

Is samsung s21 case profitable to sell on Amazon United Kingdom?
The niche generates £138K/yr across 57 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -13.6%. Flapen's verdict: Skip it (48/100).
How competitive is the samsung s21 case niche?
42 brands and 54 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 42% of demand.
What do buyers complain about in samsung s21 case?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Compatibility-Overall. The return rate is 3.8%.
When does demand for samsung s21 case peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the samsung s21 case niche?
Listings span £2.16–£16.80; the average listing price is £7.81 (sweet spot $15–$100). The average incumbent carries 2,774 reviews — the moat a new listing must climb.