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Rechargeable C Batteries

Fail

Shoppers spend only $44K a year here, so Rechargeable C Batteries is a Fail.

Flapen Score
39
39 / 100
Ranks 1,036 of 1,488 Electronics & Photo niches · −5 vs the category median of 44
Market size
£44K/yr52K searches / yr
90-day growth
-20.6%search demand this quarter
Competition
72%top-5 click share · 10 brands · 34 sellers

Flapen Score

Rechargeable C Batteries against its category

The dotted line is the Electronics & Photo average. Past it, Rechargeable C Batteries is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rechargeable C Batteries market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Rechargeable C Batteries 52K times last year and spent an estimated £44K. The top 5 brands take 82% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

6.9% of searches ended in a purchase last week.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -20.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
-20.6%
Conversion, latest week
6.9%
Market size, estimated
£44Ka year
Peak month
December2.9× the quietest month
Top search term
rechargeable c batteries16K searches a year

02 · Price

A sale here is worth £12.28.

Listings sell for £12.28 on average, from £6.59 to £21.76. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £12.28 that is £3K to £6K a year per listing.

Average price
£12.28under the $15 to $100 sweet spot
Price range
£6.59–£21.76
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #122 within Household Batteries, Chargers & Accessories. It carries 13,004 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
6.8%
Average rank
#122in Household Batteries, Chargers & Accessories
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
13,004per listing
Listings tracked
15

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Rechargeable C Batteries products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

£0£4K£9K£13K£17K101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

34

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

13%

  • Amazon Basics41%
  • POWEROWL23%
  • Duracell8%
  • Energizer6%
  • EBL5%
  • ENEGON5%
  • Open — no brand owns it (4 brands, 13%)

Demand

Rechargeable C Batteries search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Rechargeable C Batteries search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rechargeable c batteries16K/yr
  • c batteries rechargeable13K/yr
  • rechargeable c batteries and charger6K/yr
  • rechargeable batteries c5K/yr
  • c rechargeable batteries5K/yr
  • rechargeable battery c6K/yr

Reviews and returns

What reviews say buyers love and hate about Rechargeable C Batteries

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging37%−0.24

now won't hold their charge at all

Missing charging cable

therefore will not charge up at all

Battery Life16%+0.07

Faulty batteries

Dead batteries

Poor battery life

Durability14%−0.05

not quite as long lasting as competitors

dont last long

they only lasted a day

Quality-Overall8%+0.45

Basically inadequate

Rubbish

Absolute rubbish

Size-Overall4%+0.03

Wrong size

Love

Value For Money27%+3.41

affordable for me

Good value for money

Good Value

Battery Life19%+0.07

Good battery

Very good batteries with a long life

Amazing battery life

Quality-Overall14%+0.45

Good quality

Excellent product

they are not the usual rubbish they are a quality product and well priced

Charging10%−0.24

This charger works fast

charge brilliantly for the purpose they were purchased for

Fast charger

Durability8%−0.05

they last plenty long enough for kids toys too

Good quality long lasting

They also last well

Return

1.2% Return rate 65% Fixable by listing

Size-Overall60%▇▇█▅▆▅

Wrong size

Charging12%▂▃▂▄▆█

now won't hold their charge at all

Missing charging cable

therefore will not charge up at all

Battery Life7%▅▃▅▆█▅

Faulty batteries

Dead batteries

Poor battery life

Compatibility-Overall7%▆█▃▅▇▁
Functionality-Overall3%█▃▆▆█▆

they are still not working

FAQ

Common Rechargeable C Batteries questions

Answered from the same tracked data.