Rayban Meta Gen 2
FailThe top 5 brands take 100% of clicks, so Rayban Meta Gen 2 is a Fail.
- Flapen Score
- 44 / 100Ranks 708 of 1,488 Electronics & Photo niches · on the category median44
- Market size
- £123K/yr55K searches / yr
- 90-day growth
- +61.6%search demand this quarter
- Competition
- 70%top-5 click share · 1 brands · 24 sellers
Flapen Score
Rayban Meta Gen 2 against its category
The dotted line is the Electronics & Photo average. Past it, Rayban Meta Gen 2 is stronger. Inside it, weaker.
Market
The Rayban Meta Gen 2 market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Rayban Meta Gen 2 55K times last year and spent an estimated £123K. One brand takes every click. Flapen scores it 44 out of 100, a Fail.
01 · Demand
0.8% of searches ended in a purchase last week.
Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +61.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £123K a year.
- Searches, last 12 months
- 55K
- Growth, 90 days vs prior 90
- +61.6%
- Conversion, latest week
- 0.8%
- Market size, estimated
- £123Ka year
- Top search term
- rayban meta gen 223K searches a year
02 · Price
A sale here is worth £297.08.
Listings sell for £297.08 on average, from £242.85 to £377.19. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £297.08 that is £0 to £30K a year per listing.
- Average price
- £297.08above the $15 to $100 sweet spot
- Price range
- £242.85–£377.19
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£30K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #13 within Wearable Technology. It carries 423 reviews at 4.18 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 6.1%
- Average rank
- #13in Wearable Technology
- Average rating
- 4.18 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 423per listing
- Listings tracked
- 13
04 · Newcomers
Amazon counts 12 of last year's 13 launches as successful.
13 products launched here in the last 12 months. Amazon counts 12 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 12Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Rayban Meta Gen 2 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Ray-Ban Meta (Gen 2) Wayfarer AI Glasses for Men Women 12 MP Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Matte Black/from Transitions Clear to Grey Lenses
- Price
- £341.39
- Rating
- 4.0/5
- Reviews
- 294
- Age
- 3mo ago

Ray-Ban Meta (Gen 2) Wayfarer AI Glasses for Men Women 12 MP Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Matte Black/Clear Lenses
- Price
- £273.38
- Rating
- 4.3/5
- Reviews
- 700
- Age
- 3mo ago

Ray-Ban Meta (Gen 2) Skyler AI Glasses for Men Women 12 MP Ultra-Wide Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Shiny Black / G15 Green Lenses
- Price
- £295.76
- Rating
- 4.3/5
- Reviews
- 379
- Age
- 3mo ago

Ray-Ban Meta (Gen 2) Headliner AI Glasses for Men Women Low Bridge Fit 12 MP Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Shiny Black / G15 Green Lenses
- Price
- £242.85
- Rating
- 4.2/5
- Reviews
- 302
- Age
- 3mo ago

Ray-Ban Meta (Gen 2) Wayfarer Large AI Glasses for Men Women 12 MP Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Matte Black/Clear Lenses
- Price
- £263.80
- Rating
- 4.3/5
- Reviews
- 700
- Age
- 3mo ago
Trending
90-day click momentum
Ray-Ban Meta (Gen 2) Skyler AI Glasses 12 MP Ultra-Wide Camera 3K Ultra HD Open-Ear Audio Meta AI 2X Battery Life Shiny Chalky Grey/Transitions Clear to Sapphire
- Price
- £377.19
- Rating
- 4.3/5
- Reviews
- 379
- Age
- 3mo ago

Ray-Ban Meta (Gen 2) Wayfarer Large AI Glasses for Men Women 12 MP Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Matte Black/Polar Gradient Graphite Lenses
- Price
- £294.70
- Rating
- 4.2/5
- Reviews
- 645
- Age
- 3mo ago

Ray-Ban Meta (Gen 2) Headliner AI Glasses for Men Women Low Bridge Fit 12 MP Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Matte Black/Polar Gradient Graphite Lenses
- Price
- £282.10
- Rating
- 4.2/5
- Reviews
- 302
- Age
- 3mo ago

Ray-Ban Meta (Gen 2) Wayfarer AI Glasses for Men Women 12 MP Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Shiny Black / G15 Green Lenses
- Price
- £277.81
- Rating
- 4.1/5
- Reviews
- 422
- Age
- 3mo ago

Ray-Ban Meta (Gen 2) Skyler AI Glasses for Men Women 12 MP Ultra-Wide Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Shiny Black / G15 Green Lenses
- Price
- £295.76
- Rating
- 4.3/5
- Reviews
- 379
- Age
- 3mo ago
Newest
by launch date
Ray-Ban Meta (Gen 2) Wayfarer AI Glasses for Men Women 12 MP Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Shiny Black / G15 Green Lenses
- Price
- £277.81
- Rating
- 4.1/5
- Reviews
- 422
- Age
- 3mo ago

Ray-Ban Meta (Gen 2) Headliner AI Glasses for Men Women Low Bridge Fit 12 MP Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Matte Black/Polar Gradient Graphite Lenses
- Price
- £282.10
- Rating
- 4.2/5
- Reviews
- 302
- Age
- 3mo ago

Ray-Ban Meta (Gen 2) Skyler AI Glasses for Men Women 12 MP Ultra-Wide Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Shiny Black / G15 Green Lenses
- Price
- £295.76
- Rating
- 4.3/5
- Reviews
- 379
- Age
- 3mo ago

Ray-Ban Meta (Gen 2) Wayfarer AI Glasses for Men Women 12 MP Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Matte Black/from Transitions Clear to Grey Lenses
- Price
- £341.39
- Rating
- 4.0/5
- Reviews
- 294
- Age
- 3mo ago

Ray-Ban Meta (Gen 2) Wayfarer AI Glasses for Men Women 12 MP Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Matte Black/Clear Lenses
- Price
- £273.38
- Rating
- 4.3/5
- Reviews
- 700
- Age
- 3mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
1
Sellers
24
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
0%
- Meta100%
Demand
Rayban Meta Gen 2 search demand
Weekly searches over the year. Pick a range.
Search terms
Top Rayban Meta Gen 2 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rayban meta gen 223K/yr
- meta rayban gen 217K/yr
- ray ban meta gen 210K/yr
- meta glasses rayban gen 25K/yr
Reviews and returns
What reviews say buyers love and hate about Rayban Meta Gen 2
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Misleading
Its not as advertised
Its good,but too expensive
Really over priced for what you get
24hours then they broke
arm has snapped
the control quality needs to be better
However, for the price, the actual build quality feels a bit lacking; the plastic frame doesnt feel as premium as Id expect from a pair of Ray-Bans
build quality could be better
used for a week or so before the mic just stop working also Bluetooth connectivity keeps dropping so I return within the 30 day period
Love
Top quality no doubt
Quite good not bad
Great product
Very useful
So simple and easy and look great
It's convenient and cool if you're bloggers
The camera works well
Great investment
not as bulky or heavy as youd think
Return
0.0% Return rate 45% Fixable by listing
don't seem to fit correctly
Issues are the camera only records 3 minutes and if something gets in the way of the silly light it won't work which is soo annoying
Its good,but too expensive
Really over priced for what you get
used for a week or so before the mic just stop working also Bluetooth connectivity keeps dropping so I return within the 30 day period
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rayban Meta Gen 2 questions
Answered from the same tracked data.









