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Radio Scanner

Fail

Buyers convert on only 0.5% of searches, so Radio Scanner is a Fail.

Flapen Score
46
46 / 100
Top 38% of 1,488 Electronics & Photo niches · +2 vs the category median of 44
Market size
£55K/yr191K searches / yr
90-day growth
-9.3%search demand this quarter
Competition
33%top-5 click share · 26 brands · 63 sellers

Flapen Score

Radio Scanner against its category

The dotted line is the Electronics & Photo average. Past it, Radio Scanner is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Radio Scanner market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Radio Scanner 191K times last year and spent an estimated £55K. The top 5 brands take 72% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 46 out of 100, a Fail.

01 · Demand

0.5% of searches ended in a purchase last week.

Shoppers searched for this 191K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.

Searches, last 12 months
191K
Growth, 90 days vs prior 90
-9.3%
Conversion, latest week
0.5%
Market size, estimated
£55Ka year
Peak month
October1.9× the quietest month
Top search term
radio scanner31K searches a year

02 · Price

A sale here is worth £55.97.

Listings sell for £55.97 on average, from £16.39 to £314.91. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £55.97 that is £0 to £6K a year per listing.

Average price
£55.97inside the $15 to $100 sweet spot
Price range
£16.39–£314.91
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£6K
Returns
5.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

62% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #186 within Portable Sound & Video. It carries 259 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
92%
Out of stock, average day
10.7%
Average rank
#186in Portable Sound & Video
Average rating
4.02 starsAmazon United Kingdom average 4.36 stars
Average reviews
259per listing
Listings tracked
60

04 · Newcomers

Amazon counts 3 of last year's 15 launches as successful.

15 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
15
Successful launches
3Amazon's first-year sales bar
Average brand age
44 months

Products

Top Radio Scanner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

£0£2K£3K£5K£7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 rising

Sellers

63

Top-5 brand share

72%

Top 20: 97%

Top-5 click share

33%

Top 20: 67%

Open market

23%

  • radtel33%
  • TIDRADIO19%
  • BAOFENG9%
  • Retevis6%
  • Docooler5%
  • XHDATA5%

Demand

Radio Scanner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KPrime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 1.9×

Search terms

Top Radio Scanner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • radio scanner31K/yr
  • airband radio scanner20K/yr
  • dmr radio17K/yr
  • vhf radio14K/yr
  • radtel20K/yr
  • airband radio14K/yr
  • radio scanners receivers uk12K/yr
  • airband radio receiver8K/yr
  • air band radio scanners uk7K/yr
  • tidradio7K/yr

Reviews and returns

What reviews say buyers love and hate about Radio Scanner

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Signal Strength11%

Standard antenna isn't great

turns out the transmitter is faulty

Great features Poor Reception

Quality-Overall9%+0.58

Poor quality

Absolute rubbish

Garbage

Software/Application8%−0.16

the software isn't

Software issues

Software is old needs updating

Charging8%−0.09

Two units that won't charge at all

The base/charging dock doesn't charge the battery

The battery charger with it did not work

Value For Money6%+0.77

honestly, waist of money

not very good for the price

Not worth the money

Love

Quality-Overall17%+0.58

has a solid build quality

Good quality build

Build quality is excellent

Value For Money14%+0.77

Worth what I paid

Good value for money

Good value

Signal Strength12%

Great transceiver easy to use

Excellent go to radios

The memory scan feature is useful for quickly finding channels

Ease Of Use8%+0.83

Easy to operate

easy to program

ease of use

Audio Quality6%+0.34

Great audio quality

Good clear audio

Clear sound

Return

5.6% Return rate 5% Fixable by listing

Functionality-Overall21%█▅▅▆▅▅

it IS annoying for it to be totally disfunctional

not a good does not work

Nothing on air at all

Charging8%▃▃▃▃██

Two units that won't charge at all

The base/charging dock doesn't charge the battery

The battery charger with it did not work

Compatibility-Overall8%▆▃▆▆▆█
Range7%▄▆▇█▆▅
Defective Material/Parts6%▃▆█▆▆▅

FAQ

Common Radio Scanner questions

Answered from the same tracked data.