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Power Cable

Fail

Prices span $2.64–$10.65, mostly outside the sweet spot, so Power Cable is a Fail.

Flapen Score
32
32 / 100
Ranks 1,370 of 1,488 Electronics & Photo niches · −12 vs the category median of 44
Market size
£46K/yr51K searches / yr
90-day growth
+4.0%search demand this quarter
Competition
94%top-5 click share · 7 brands · 17 sellers

Flapen Score

Power Cable against its category

The dotted line is the Electronics & Photo average. Past it, Power Cable is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Power Cable market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Power Cable 51K times last year and spent an estimated £46K. The top 5 brands take 96% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 32 out of 100, a Fail.

01 · Demand

15.4% of searches ended in a purchase last week.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £46K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
+4.0%
Conversion, latest week
15.4%
Market size, estimated
£46Ka year
Peak month
September2.3× the quietest month
Top search term
ps5 power cable uk24K searches a year

02 · Price

A sale here is worth £5.83.

Listings sell for £5.83 on average, from £2.64 to £10.65. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 2,000 to 2,500 of them. At £5.83 that is £12K to £15K a year per listing.

Average price
£5.83under the $15 to $100 sweet spot
Price range
£2.64–£10.65
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
2,000–2,500
Revenue per listing a year
£12K–£15K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #7 within Hi-Fi & Home Audio. It carries 1,699 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#7in Hi-Fi & Home Audio
Average rating
4.64 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,699per listing
Listings tracked
8

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Power Cable products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

£0£5K£9K£14K£18K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

17

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

2%

  • Mcbazel38%
  • Keple36%
  • KC CABLE13%
  • Superer6%
  • Double Dragon2%
  • PRO ELEC2%
  • Open — no brand owns it (1 brand, 2%)

Demand

Power Cable search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 2.3×

Search terms

Top Power Cable search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ps5 power cable uk24K/yr
  • ps5 power cable12K/yr
  • xbox series x power cable8K/yr
  • playstation 5 power cable uk3K/yr
  • ps5 plug2K/yr
  • xbox series x power cable uk2K/yr

Reviews and returns

What reviews say buyers love and hate about Power Cable

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall42%−0.12

Did not fit

A little longer than advertised

a bit short in length

Charging17%+0.26

had to buy a female part for charging

Quality-Overall8%+1.18

Cheap and effective

Connectivity-Overall6%+0.33

Trouble with the wi-fi

Love

Advertised Vs Actual Product30%+1.81

Works as advertised

Works as expected

This is just what I needed

Value For Money20%−0.18

low cost

Good price

Excellent value for money

Size-Overall10%−0.12

fits exactly

It fit well on my gadget and works perfectly

It fits securely

Quality-Overall10%+1.18

Good quality

Build quality feels solid for the price

Great product

Compatibility-Overall8%−0.03

Good connectivity and compatible

Works great for my xbox series x

Works for Xbox series s

Return

1.3% Return rate 41% Fixable by listing

Size-Overall37%▇██▆▇▇

Did not fit

A little longer than advertised

a bit short in length

Compatibility-Overall25%██▆█▇█
Functionality-Overall13%▆▃▃▅█▃
Connectivity-Overall5%▄▃▄▂▂█

Trouble with the wi-fi

Length4%██▇▇▇▃

FAQ

Common Power Cable questions

Answered from the same tracked data.