Is portable dvd player profitable to sell on Amazon United Kingdom?

The niche generates £725K/yr across 26 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -7.0%. Flapen's verdict: Worth a look (51/100).

How competitive is the portable dvd player niche?

9 brands and 22 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 86% of demand.

What do buyers complain about in portable dvd player?

Top complaints mined from reviews: Quality-Overall, Functionality-Overall, Durability. The return rate is 3.3%.

When does demand for portable dvd player peak?

Demand peaks in Nov–Dec; the busiest month runs 1.6× the quietest.

What does it cost to enter the portable dvd player niche?

Listings span £14.83–£82.45; the average listing price is £49.23 (sweet spot $15–$100). The average incumbent carries 1,206 reviews — the moat a new listing must climb.

portable dvd player

Worth a look

Shows sweet-spot pricing room ($14.83–$82.45), but soft demand (-7.0% this quarter) keeps it on the watch list.

Price range

Incredible£14.83–£82.45

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great£49.23

avg listing price — sweet spot $15–$100

Market size

Good£725K

£725K/yr · 646K searches

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,206.15

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-7.0%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, portable dvd player is a £725K/yr Amazon United Kingdom market (646K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 51/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

portable dvd player market data

Units sold / yr: 13K–15K; avg 500–750/product
Revenue / yr: £615K–£738K; units × avg price
Conversion rate: 2.3%
Avg BSR: #16
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 5.0%
Avg brand age: 43 months
Avg seller age: 197 days

Competition & brand share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 flat

Sellers

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

48%

Top 20: 94%

Open market

YOTON27%
ieGeek24%
DBPOWER17%
BOIFUN10%
pofoto8%
WOLFANG8%
Open — no brand owns it (3 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.0% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 1.6×

Open Trend

Top portable dvd player search terms

portable dvd player330K/yr -11.8%1.9% conv.
portable dvd player with screen103K/yr +17.0%2.5% conv.
dvd player portable97K/yr -10.8%1.9% conv.
portable dvd player 17.5 inch screen25K/yr +8.3%2.6% conv.
dvd player with screen17K/yr +4.9%1.8% conv.
portable dvd & blu-ray players21K/yr -26.0%0.6% conv.
portable dvd players11K/yr -12.9%1.5% conv.
portable dvd10K/yr +2.7%2.4% conv.
portable dvd player with bluetooth8K/yr +0.1%0.6% conv.
portable dvd-player9K/yr -37.4%0.7% conv.

All search terms

Top portable dvd player products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ieGeek 12.5 Portable DVD Player with 10.5 HD Swivel Screen 5 Hrs Battery Car Travel DVD Players for Kids & Elderly Region Free Support Sync TV/USB/SD Card/Earphone/Multiple Disc Formats Black

ieGeek£40.194.4★1,616 rev

ieGeek 12.5 Portable DVD Player with 10.5 HD Swivel Screen 5 Hrs Battery Car Travel DVD Players for Kids & Elderly Region Free Support Sync TV/USB/SD Card/Earphone/Multiple Disc Formats Purple

ieGeek£40.174.4★1,616 rev

DBPOWER 12.5 Portable DVD Player with 10.5 Swivel Screen Car Built-in 5 Hours Rechargeable Battery Supports All-Region Earphone/SD Card/USB/AV-in/AV-out Direct Play in Formats AVI/RMVB/MP3/JPEG

DBPOWER£43.714.4★4,655 rev

Yoton 12.5 Portable DVD Player with 10.5 HD Swivel Screen Easy Setup for Kids & Elderly 6-Hour Battery Life Includes AV Cable & Car Charger Supports USB/SD Card(Not Support Blu-ray) Purple

YOTON£35.954.5★1,819 rev

Yoton 9.5 Portable DVD Player with 7.5 HD Swivel Screen Easy Setup for Kids and Elderly 6 Hours Working time Supports All-Region Headphone/AV-IN/AV-OUT/USB/SD Card [Not Support Blu-ray]

YOTON£31.444.4★1,197 rev

Newest

by launch date

5-in-1 External CD/DVD Drive for Laptop USB 3.0 & Type-C Portable CD/DVD Burner with SD/TF Card Reader CD Player for Laptop Compatible with Laptop/Desktop PC Windows 11/10/8/7/XP Linux Mac OS

GODBPNYMU£17.09609 rev

5mo ago

WOLFANG 9.5 Portable DVD Player for Kids and Car Travel with 7.5 HD Swivel Screen 4-6 Hours Battery Life Region Free Stereo Speaker Headphone/Sync TV/USB/SD Card Purple [No Blu-ray Support]

WOLFANG£33.55135 rev

11mo ago

WOLFANG 17.5 Portable DVD Player with 15.6 Large HD Display 6 Hours Rechargeable Battery No Region Restrict Dual Stereo Speakers Support USB/SD Card/Sync TV/Projector Purple

WOLFANG£66.01453 rev

11mo ago

ieGeek 12.5 Portable DVD Player with 10.5 HD Swivel Screen 5 Hrs Battery Car Travel DVD Players for Kids & Elderly Region Free Support Sync TV/USB/SD Card/Earphone/Multiple Disc Formats Black

ieGeek£40.191,616 rev

1y ago

ieGeek 12.5 Portable DVD Player with 10.5 HD Swivel Screen 5 Hrs Battery Car Travel DVD Players for Kids & Elderly Region Free Support Sync TV/USB/SD Card/Earphone/Multiple Disc Formats Purple

ieGeek£40.171,616 rev

1y ago

What buyers say about portable dvd player

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money15%

“Great value for money”

Quality-Overall13%

“Excellent construction quality”

Ease Of Use10%

“Easy to Use”

Portability9%

“Light and portable”

Audio Quality7%

“Great sound”

Advertised Vs Actual Product6%

“It was as advertised”

Display Resolution5%

“Picture is really good and clear”

Size-Overall4%

“Good size”

Battery Life3%

“the battery holds up well”

Assembly/Installation2%

“Easy to install and use”

What buyers complain about

Quality-Overall11%

“Poor quality”

Functionality-Overall11%

“It no longer functions”

Durability10%

“Stopped working after less than 2 weeks of very occasional use”

Audio Quality6%

“As the sound quality is very very poor”

Value For Money5%

“However they've doubled the price after we bought it”

Charging4%

“Less than an hour in and wont charge”

Audio Volume4%

“poor volume for myself”

Size-Overall4%

“The Screen is small”

Noise Level4%

“Poor sound”

Image/Picture Clarity3%

“Picture quality is awful”

Top return reasons

Functionality-Overall30%

Compatibility-Overall11%

Size-Overall7%

Audio Quality6%

Defective Material/Parts6%

Noise Level5%

Image/Picture Clarity4%

Charging3%

Quality-Overall3%

Display Resolution2%

Common questions

Is portable dvd player profitable to sell on Amazon United Kingdom?: The niche generates £725K/yr across 26 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -7.0%. Flapen's verdict: Worth a look (51/100).
How competitive is the portable dvd player niche?: 9 brands and 22 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in portable dvd player?: Top complaints mined from reviews: Quality-Overall, Functionality-Overall, Durability. The return rate is 3.3%.
When does demand for portable dvd player peak?: Demand peaks in Nov–Dec; the busiest month runs 1.6× the quietest.
What does it cost to enter the portable dvd player niche?: Listings span £14.83–£82.45; the average listing price is £49.23 (sweet spot $15–$100). The average incumbent carries 1,206 reviews — the moat a new listing must climb.