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Pixel 7 Pro Case

Fail

Shoppers spend only $52K a year here, so Pixel 7 Pro Case is a Fail.

Flapen Score
44
44 / 100
Ranks 708 of 1,488 Electronics & Photo niches · on the category median
Market size
£52K/yr171K searches / yr
90-day growth
-16.9%search demand this quarter
Competition
42%top-5 click share · 27 brands · 37 sellers

Flapen Score

Pixel 7 Pro Case against its category

The dotted line is the Electronics & Photo average. Past it, Pixel 7 Pro Case is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pixel 7 Pro Case market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pixel 7 Pro Case 171K times last year and spent an estimated £52K. The top 5 brands take 56% of clicks. Demand peaks in Aug–Sep. Flapen scores it 44 out of 100, a Fail.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months
171K
Growth, 90 days vs prior 90
-16.9%
Conversion, latest week
3.5%
Market size, estimated
£52Ka year
Peak month
September1.9× the quietest month
Top search term
google pixel 7 pro case80K searches a year

02 · Price

A sale here is worth £8.62.

Listings sell for £8.62 on average, from £2.86 to £16.91. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £8.62 that is £862 to £2K a year per listing.

Average price
£8.62under the $15 to $100 sweet spot
Price range
£2.86–£16.91
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£862–£2K
Returns
2.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #2,979 within Cases & Covers. It carries 1,570 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
100%
Out of stock, average day
6.5%
Average rank
#2,979in Cases & Covers
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,570per listing
Listings tracked
37

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Pixel 7 Pro Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£8K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 rising

Sellers

37

Top-5 brand share

56%

Top 20: 94%

Top-5 click share

42%

Top 20: 83%

Open market

40%

  • YINLAI19%
  • JETech11%
  • kwmobile10%
  • Spigen9%
  • Yxnvixn7%
  • KIOMY5%

Demand

Pixel 7 Pro Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 1.9×

Search terms

Top Pixel 7 Pro Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • google pixel 7 pro case80K/yr
  • pixel 7 pro case73K/yr
  • google pixel 7 pro phone case8K/yr
  • pixel 7 pro phone case5K/yr
  • pixel 7 pro magsafe case4K/yr

Reviews and returns

What reviews say buyers love and hate about Pixel 7 Pro Case

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall15%−0.10

The finger print spot is terrible and is unreliable

Poor quality finish

Drop/Impact Protection11%−0.15

No protection at all

Charging8%−0.04

you can't use wireless charging

doesn't charge

Magsafe case that doesn't charge

Durability8%−0.05

not very durable

unfortunately the stand lasts a matter of days before it just collapsed on itself and falls over

Ease Of Use6%

it's looking a little worse for wear

The kickstand is a bit hard to get out

Love

Size-Overall16%+1.22

Good fit

Easy to fit

Exactly as expected, fits perfectly

Quality-Overall15%−0.10

Great product very well built would recommend buying

overall excellent purchase

Good quality

Value For Money10%+0.37

Good value for money

Good value for money

Good price

Grip9%+0.62

Doesn't slip

the grip fine

Grip has saved my phone COUNTLESS times

Drop/Impact Protection5%−0.15

Good over all case with very good protection

Looks like it can offer some protection if dropped

protects phone well

Return

2.4% Return rate 59% Fixable by listing

Size-Overall41%▃▅▅█▇▆
Charging9%█▄▄▁▃▅

you can't use wireless charging

doesn't charge

Magsafe case that doesn't charge

Strength8%▃▃█▃▃▁
Compatibility-Overall7%▂█▃▇▁▁
Color5%▆▁▁▁█▁

doesn't go yellow

FAQ

Common Pixel 7 Pro Case questions

Answered from the same tracked data.