Photo Light
FailDemand is soft, at -40.0% this quarter, so Photo Light is a Fail.
- Flapen Score
- 47 / 100Top 35% of 1,488 Electronics & Photo niches · +3 vs the category median of 4447
- Market size
- £23K/yr41K searches / yr
- 90-day growth
- -40.0%search demand this quarter
- Competition
- 42%top-5 click share · 23 brands · 47 sellers
Flapen Score
Photo Light against its category
The dotted line is the Electronics & Photo average. Past it, Photo Light is stronger. Inside it, weaker.
Market
The Photo Light market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Photo Light 41K times last year and spent an estimated £23K. The top 5 brands take 59% of clicks. Demand peaks in Feb–Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
2.6% of searches ended in a purchase last week.
Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -40.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £23K a year.
- Searches, last 12 months
- 41K
- Growth, 90 days vs prior 90
- -40.0%
- Conversion, latest week
- 2.6%
- Market size, estimated
- £23Ka year
- Peak month
- December2.0× the quietest month
- Top search term
- photo light25K searches a year
02 · Price
A sale here is worth £20.91.
Listings sell for £20.91 on average, from £8.14 to £59.04. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £20.91 that is £0 to £2K a year per listing.
- Average price
- £20.91inside the $15 to $100 sweet spot
- Price range
- £8.14–£59.04
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 2.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #22 within Camera & Photo. It carries 2,352 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 4.2%
- Average rank
- #22in Camera & Photo
- Average rating
- 4.35 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,352per listing
- Listings tracked
- 38
04 · Newcomers
Amazon counts 3 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Photo Light products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
ALTSON 60 LED Portable Selfie Light Video Conference Lighting with Clip and Camera Tripod Adapter Rechargeable 2200mAh CRI 97+ 3 Lighting Modes for Mobile Phones iPhone Camera Laptop Photo Make-up
- Price
- £11.94
- Rating
- 4.5/5
- Reviews
- 5,876
- Age
- 3y ago

NEEWER Selfie Light with Front & Back Phone Clip High Power 60 LED 2000mAh Rechargeable CRI 95+ 3 Light Modes Portable Clip on Light for Tablet/Laptop Zoom Call TikTok Video Fill Light (NL-60AI)
- Price
- £23.16
- Rating
- 4.2/5
- Reviews
- 6,899
- Age
- 6y ago

60 LEDs Selfie Light 3 Lighting Modes Rechargeable Clip on Phone/Laptop/Camera Light & CRI 97+ for Laptop/Phone iPhone Camera Video Conference Youtube TikTok Makeup Vlog (Black)
- Price
- £10.76
- Rating
- 4.5/5
- Reviews
- 161
- Age
- 1y ago

128 LED Rechargeable Portable Selfie Light Video Conference Lighting with Clip and Camera Tripod Adapter 3 Lighting Modes for Laptop/Phone iPhone Camera Youtube TikTok Makeup Vlog
- Price
- £11.10
- Rating
- 4.6/5
- Reviews
- 193
- Age
- 11mo ago

RALENO Softbox Photography Lighting Kit 40×40cm LED Photography Studio Light with 50W 5500K CCT Bulbs for TikTok Lighting CRI>97 Light Box Lighting for Video Recording Studio and YouTube
- Price
- £37.15
- Rating
- 4.4/5
- Reviews
- 1,219
- Age
- 7y ago
Trending
90-day click momentum
Selfie Camera Phone Light with Metal Hotshoe & Clip 96+ Portable Phone Selfie Light 2500K-8000K 360 Full Color 21 Effects RGB Video Light for iPhone Laptops Video Conference Photography TikTok
- Price
- £25.21
- Rating
- 4.4/5
- Reviews
- 769
- Age
- 1y ago

Selfie Light Ring Light for Phone: 90 LED Rechargeable iPhone Fill Lights Ring Light for Camera Picture Makeup Photo Video Conferences Laptop Use Zoom Meetings TikTok Vlog Photography
- Price
- £11.91
- Rating
- 4.3/5
- Reviews
- 119
- Age
- 8mo ago

60 LEDs Selfie Light 3 Lighting Modes Rechargeable Clip on Phone/Laptop/Camera Light & CRI 95+ for Laptop/Phone iPhone Camera Video Conference YouTube TikTok Makeup Vlog
- Price
- £9.49
- Rating
- 4.4/5
- Reviews
- 148
- Age
- 1y ago

128 LED Rechargeable Portable Selfie Light Video Conference Lighting with Clip and Camera Tripod Adapter 3 Lighting Modes for Laptop/Phone iPhone Camera Youtube TikTok Makeup Vlog
- Price
- £11.10
- Rating
- 4.6/5
- Reviews
- 193
- Age
- 11mo ago

ULANZI VL49 Camera Light Led Video Light Dimmable with 2000 mAh Battery Portable Light Photography Rechargeable Brightness Adjustable for Youtube Studio Livestreaming DSRL Camcorder Shooting
- Price
- £16.54
- Rating
- 4.6/5
- Reviews
- 9,459
- Age
- 8y ago
Newest
by launch date
Selfie Light Ring Light for Phone: 90 LED Rechargeable iPhone Fill Lights Ring Light for Camera Picture Makeup Photo Video Conferences Laptop Use Zoom Meetings TikTok Vlog Photography
- Price
- £11.91
- Rating
- 4.3/5
- Reviews
- 119
- Age
- 8mo ago

128 LED Rechargeable Portable Selfie Light Video Conference Lighting with Clip and Camera Tripod Adapter 3 Lighting Modes for Laptop/Phone iPhone Camera Youtube TikTok Makeup Vlog
- Price
- £11.10
- Rating
- 4.6/5
- Reviews
- 193
- Age
- 11mo ago

60 LEDs Selfie Light 3 Lighting Modes Rechargeable Clip on Phone/Laptop/Camera Light & CRI 95+ for Laptop/Phone iPhone Camera Video Conference YouTube TikTok Makeup Vlog
- Price
- £9.49
- Rating
- 4.4/5
- Reviews
- 148
- Age
- 1y ago

NEEWER BASICS 2 Pack LED Video Light Panel Lighting Kit Bi Color Dimmable Portable Studio Lights with Stands & Filters 3200K-5600K 750lux CRI95 for Video Recording Live Streaming Photography BP66
- Price
- £30.24
- Rating
- 4.4/5
- Reviews
- 583
- Age
- 1y ago

NEEWER BASICS Clip on LED Selfie Light Compatible with iPhone 2000mAh Rechargeable Phone Clamp Holder & Cleaning Cloth Webcam Laptop Zoom Video Conference Recording Makeup Fill Lighting NL-60AI
- Price
- £19.87
- Rating
- 4.5/5
- Reviews
- 79
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 falling
Sellers
47
Top-5 brand share
59%
Top 20: 98%
Top-5 click share
42%
Top 20: 83%
Open market
36%
- NEEWER25%
- ALTSON12%
- Efilerup9%
- Cyowoyre7%
- RaLeno6%
- Ci-Fotto5%
Demand
Photo Light search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Nov, Dec · busiest ÷ quietest = 2.0×
Search terms
Top Photo Light search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- photo light25K/yr
- influencer light8K/yr
- neewer phone light3K/yr
- led photo light2K/yr
- newmowa797/yr
- alix earle light741/yr
- newmowa light900/yr
- newmowa 60 led light96/yr
Reviews and returns
What reviews say buyers love and hate about Photo Light
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Broke very easily
Doesn't last
Broken
the product is cheaply made
If you are looking for quality this product falls short
Poor quality
Too flimsy
Flimsy,
Once put together it was not sturdy
Poor brightness
but i wasnt really happy with the light and brightness
Its not bright, very dark
they did not do the trick at all
I bought this hoping it would work well, but it didn't
DOESN'T WORK
Love
Nice and bright
lighting is perfect
The brightness is good
Fair price
Excellent value
not expensive
Amazing quality
The quality of light is great
Great product for its purpose
Easy to use
Easy to fix
Easy to carry and use
Easily portable
Portable
portable
Return
2.4% Return rate 23% Fixable by listing
Poor brightness
but i wasnt really happy with the light and brightness
Its not bright, very dark
Not fit for purpose
Too short
Very small
they did not do the trick at all
I bought this hoping it would work well, but it didn't
DOESN'T WORK
the product is cheaply made
If you are looking for quality this product falls short
Poor quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Photo Light questions
Answered from the same tracked data.









