Phone Strap

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £389K a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

+13.2%

Conversion, latest week

2.9%

Market size, estimated

£389Ka year

Peak month

August2.0× the quietest month

Top search term

phone lanyard395K searches a year

Listings sell for £6.64 on average, from £2.86 to £10.68. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At £6.64 that is £20K to £27K a year per listing.

Average price

£6.64under the $15 to $100 sweet spot

Price range

£2.86–£10.68

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

3,000–4,000

Revenue per listing a year

£20K–£27K

Returns

1.5%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #11 within Lanyards & Wrist Straps. It carries 2,792 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#11in Lanyards & Wrist Straps

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,792per listing

Listings tracked

18

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

23 months