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Philips Tv Remote Control

Fail

Shoppers spend only $41K a year here, so Philips Tv Remote Control is a Fail.

Flapen Score
36
36 / 100
Ranks 1,214 of 1,488 Electronics & Photo niches · −8 vs the category median of 44
Market size
£41K/yr44K searches / yr
90-day growth
-16.1%search demand this quarter
Competition
88%top-5 click share · 9 brands · 10 sellers

Flapen Score

Philips Tv Remote Control against its category

The dotted line is the Electronics & Photo average. Past it, Philips Tv Remote Control is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Philips Tv Remote Control market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Philips Tv Remote Control 44K times last year and spent an estimated £41K. The top 5 brands take 94% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

11.9% of searches ended in a purchase last week.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.9% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £41K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
-16.1%
Conversion, latest week
11.9%
Market size, estimated
£41Ka year
Top search term
philips tv remote control17K searches a year

02 · Price

A sale here is worth £7.80.

Listings sell for £7.80 on average, from £4.63 to £23.49. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £7.80 that is £2K to £4K a year per listing.

Average price
£7.80under the $15 to $100 sweet spot
Price range
£4.63–£23.49
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
1.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 23.1% of listings are out of stock. The average listing ranks #917 within Home Cinema, TV & Video. It carries 5,503 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
23.1%
Average rank
#917in Home Cinema, TV & Video
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,503per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Philips Tv Remote Control products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

£0£4K£8K£12K£17K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

10

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

5%

  • LMZMYTX33%
  • YOSUN29%
  • LFYSJTX26%
  • tianxunh4%
  • 121AV2%
  • Loutoc2%
  • Open — no brand owns it (3 brands, 5%)

Demand

Philips Tv Remote Control search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600DecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.4× · 8 of 12 months tracked

Search terms

Top Philips Tv Remote Control search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • philips tv remote control17K/yr
  • phillips tv remote control6K/yr
  • philips remote control for tv7K/yr
  • philips ambilight tv remote6K/yr
  • philips tv remote6K/yr
  • phillips remote control for tv3K/yr

Reviews and returns

What reviews say buyers love and hate about Philips Tv Remote Control

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Touch/Button Controls18%−0.14

Buttons are super frustrating to use

Other buttons became unresponsive soon after

one button needs a hard press

Functionality-Overall15%−0.11

Didn't work

has nothing to do with the remotes functionality

Didnt work

Quality-Overall12%−0.10

Cheap rubbish

Poor quality

The quality is not as good as the the original

Durability9%−0.11

Durability is not the best as it seems a 4 year old can break them fairly easily if left on the side

Not durable

Stoped working after a month

Compatibility-Overall7%+0.06

Not compatible

Was not compatible with my Phillips tv

Compatible with philips 65 not very durable

Love

Remote Control31%+2.58

Ideal tv remote

Great remote

The Philips TV Remote Control works perfectly

Compatibility-Overall14%+0.06

Worked straight away with no trouble

Works very well with the tv

Works well with my Philips smart TV

Value For Money8%+0.30

Cheap

Great Value For Money

Good value

Touch/Button Controls7%−0.14

all buttons correspond to the correct functions

Great quality, works perfectly including the ambilight button, buttons correspond to all functions correctly

They work Straight out of the box, no fuss, no trying to connect by pressing random combinations of buttons just instant connection, perfect

Connectivity-Overall7%+0.52

Worked great connected without me doing anything

Works well no connecting needed good replacement for my broken one

This works perfectly as a replacement — paired easily

Return

1.5% Return rate 0% Fixable by listing

Compatibility-Overall45%▇▇▆▇█▆

Not compatible

Was not compatible with my Phillips tv

Compatible with philips 65 not very durable

Functionality-Overall32%▆▆█▄▅▆

Didn't work

has nothing to do with the remotes functionality

Didnt work

Touch/Button Controls8%▄▅▃█▃▄

Buttons are super frustrating to use

Other buttons became unresponsive soon after

one button needs a hard press

Connectivity-Overall4%▄▁▁█▆█
Defective Material/Parts3%▃█▁▃▁▃

FAQ

Common Philips Tv Remote Control questions

Answered from the same tracked data.