Personalised Phone Cases

Shoppers searched for this 206K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.

Searches, last 12 months

206K

Growth, 90 days vs prior 90

-11.1%

Conversion, latest week

1.4%

Market size, estimated

£31Ka year

Peak month

December2.8× the quietest month

Top search term

personalised phone case54K searches a year

Listings sell for £10.75 on average, from £5.93 to £13.47. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £10.75 that is £0 to £1K a year per listing.

Average price

£10.75under the $15 to $100 sweet spot

Price range

£5.93–£13.47

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

69% of listings pay for placement with sponsored ads. 6% ship with Prime. On an average day, 20.3% of listings are out of stock. The average listing ranks #2,848 within Cases & Covers. It carries 524 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

6%

Out of stock, average day

20.3%

Average rank

#2,848in Cases & Covers

Average rating

4.30 starsAmazon United Kingdom average 4.36 stars

Average reviews

524per listing

Listings tracked

16

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

26 months