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Party Speaker

Maybe

The top 5 products take only 33% of clicks. But prices span $17.96–$465.88, mostly outside the sweet spot, so Party Speaker is a Maybe.

Flapen Score
53
53 / 100
Top 14% of 1,488 Electronics & Photo niches · +9 vs the category median of 44
Market size
£630K/yr411K searches / yr
90-day growth
+18.5%search demand this quarter
Competition
33%top-5 click share · 20 brands · 42 sellers

Flapen Score

Party Speaker against its category

The dotted line is the Electronics & Photo average. Past it, Party Speaker is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Party Speaker market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Party Speaker 411K times last year and spent an estimated £630K. The top 5 brands take 73% of clicks. Demand peaks in Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 411K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +18.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £630K a year.

Searches, last 12 months
411K
Growth, 90 days vs prior 90
+18.5%
Conversion, latest week
1.5%
Market size, estimated
£630Ka year
Peak month
December1.8× the quietest month
Top search term
party speaker102K searches a year

02 · Price

A sale here is worth £99.59.

Listings sell for £99.59 on average, from £17.96 to £465.88. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £99.59 that is £0 to £10K a year per listing.

Average price
£99.59inside the $15 to $100 sweet spot
Price range
£17.96–£465.88
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£10K
Returns
4.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #236 within Portable Sound & Video. It carries 3,087 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
98%
Out of stock, average day
2.9%
Average rank
#236in Portable Sound & Video
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,087per listing
Listings tracked
44

04 · Newcomers

Amazon counts 7 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 7 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
7Amazon's first-year sales bar
Average brand age
36 months

Products

Top Party Speaker products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

£0£19K£38K£57K£76K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

42

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

33%

Top 20: 77%

Open market

24%

  • W-KING52%
  • Hisense8%
  • TYOTY6%
  • TAMPROAD4%
  • soundcore3%
  • Relax And Elevate3%

Demand

Party Speaker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Party Speaker search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • party speaker102K/yr
  • w king bluetooth speaker39K/yr
  • party bluetooth speaker25K/yr
  • big speaker30K/yr
  • large bluetooth speaker27K/yr
  • big bluetooth speaker23K/yr
  • party speakers bluetooth20K/yr
  • w king speaker19K/yr
  • bluetooth party speaker14K/yr
  • wking bluetooth speaker15K/yr

Reviews and returns

What reviews say buyers love and hate about Party Speaker

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Noise Level8%−0.03

Whistling noise

Loud

Very loud

Audio Quality8%+2.17

Bad sound

Dreadful sound quality

it really is not very loud

Charging7%−0.06

Doesn't charge

Takes a few hours to charge

Wont charge

Battery Life6%−0.02

The battery doesnt last long

Battery dies every half an hour

Battery life is poor

Speaker6%−0.04

Unsure if was faulty speaker

A bit disappointed with the power of the speaker

Speaker just stopped working

Love

Audio Quality34%+2.17

Amazing quality and sound

The speaker works well

Sound quality is strong

Value For Money11%+0.82

Excellent value for money

Fantastic for the price

Value for money

Bass11%+0.74

Bass is great

Great speaker fantastic bass

the bass is thunderous

Quality-Overall8%+0.51

The build quality is excellent

Build quality is excellent

great build quality

Battery Life6%−0.02

Long battery life

Long lasting battery

Battery life is good

Return

4.2% Return rate 10% Fixable by listing

Audio Quality21%▆██▆▇▇

Bad sound

Dreadful sound quality

it really is not very loud

Noise Level12%▆▅▄█▇▆

Whistling noise

Loud

Very loud

Size-Overall8%█▅▆█▇▇
Speaker8%██▇▆▆▅

Unsure if was faulty speaker

A bit disappointed with the power of the speaker

Speaker just stopped working

Audio Volume7%▆▇▅█▇▇

Not as loud as I thought it would be

Defective volume nob

I was worried about how loud it actually is

FAQ

Common Party Speaker questions

Answered from the same tracked data.