Is oxva vprime profitable to sell on Amazon United Kingdom?

The niche generates £58K/yr across 19 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -6.2%. Flapen's verdict: Skip it (48/100).

How competitive is the oxva vprime niche?

11 brands and 13 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 88% of demand.

What do buyers complain about in oxva vprime?

Top complaints mined from reviews: Leak-Proof, Durability, Functionality-Overall. The return rate is 2.5%.

What does it cost to enter the oxva vprime niche?

Listings span £12.33–£23.13; the average listing price is £19.51 (sweet spot $15–$100). The average incumbent carries 28 reviews — the moat a new listing must climb.

oxva vprime

Skip it

A small market ($58K/yr) — this niche doesn't clear our bar today.

Quality gap

Incredible3.5★

avg incumbent rating — lower means beatable quality

Review moat

Incredible28.16

avg incumbent reviews — the moat a new listing must climb

Avg price

Great£19.51

avg listing price — sweet spot $15–$100

Price range

Great£12.33–£23.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.5%

return rate — above 5% kills the launch gate

Conversion

Good5.0%

search→purchase rate — share of searches ending in a sale

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Growth

Bad-6.2%

90-day search growth — must beat 0% to launch

Market size

Bad£58K

£58K/yr · 60K searches

Signals Low Review Barrier Quality Gap Out of Stock

According to Flapen's Amazon United Kingdom niche tracking, oxva vprime is a £58K/yr Amazon United Kingdom market (60K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 48/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

oxva vprime market data

Units sold / yr: 3K–3K; avg 100–250/product
Revenue / yr: £49K–£59K; units × avg price
Conversion rate: 5.0%
Avg BSR: #2
Page quality: 0%
Prime: 100%
Sponsored: 0%
Out of stock: 15.4%
Avg brand age: 19 months
Avg seller age: 243 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

Kingston E-Liquids41%
vaporr26%
Survival Boyz15%
TILLELOT4%
Retailgenics3%
OXVA3%
Open — no brand owns it (5 brands, 9%)

Demand

Weekly Amazon search volume, last 25 weeks — -6.2% search growth over the last 90 days.

Open Trend

Top oxva vprime search terms

oxva vprime44K/yr -6.8%2.9% conv.
vprime6K/yr +10.4%4.5% conv.
oxva prime5K/yr -3.3%3.0% conv.
oxva v prime5K/yr -22.5%2.9% conv.

All search terms

Top oxva vprime products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

OXVA VPrime Vape Kit - E-cigarette Starter Vape Kit 2600mAh Battery 60W 0.96INCH & 3D Colour Screen Adjustable Airflow Auto Draw DTL Pod No Nicotine (Black Carbon)

Kingston E-Liquids£19.292.5★33 rev

Oxva vPrime Pod Kit (Brown Leather) - 8 Colours to choose from 2600mAh Battery 60W Output Compatible With vPrime Pods - No Nicotine (Brown Leather)

Survival Boyz£17.033.8★31 rev

Oxva VPRIME Vape Pod Kit - First Ever Auto-Draw DTL Pod System 2600mAh Battery 60W Output 2ML TBD No Nicotine (Brown Leather)

vaporr£19.393.8★71 rev

OXVA VPrime Vape Kit - E-cigarette Starter Vape Kit 2600mAh Battery 60W 0.96INCH & 3D Colour Screen Adjustable Airflow Auto Draw DTL Pod No Nicotine (Blue Leather)

Kingston E-Liquids£19.292.5★33 rev

OXVA VPrime Vape Kit - E-cigarette Starter Vape Kit 2600mAh Battery 60W 0.96INCH & 3D Colour Screen Adjustable Airflow Auto Draw DTL Pod No Nicotine (Black Leather)

Kingston E-Liquids£19.242.5★33 rev

Newest

by launch date

OXVA VPrime Pod Vape Kit 2600mAh Built-in Battery 60W Output Adjustable Airflow 2ml Refillable Pods Included Smart VW Mode Blue Leather (No Nicotine) [Blue Leather]

Travel CubeX£18.565 rev

3mo ago

OXVA VPrime Pod Vape Kit 2600mAh Built-in Battery 60W Output Adjustable Airflow 2ml Refillable Pods Included Smart VW Mode Natural Green (No Nicotine) [Natural Green]

Travel CubeX£18.155 rev

3mo ago

Oxva V Prime Kit Auto-Drawing DTL 2600 mAh Battery 0.96-Inch Display Screen Ergonomic Design Side Airflow Control 5-Layer Leakproof System 2ml Cartridge Capacity No Nicotine (Natural Green)

SPACE EAGLE£18.561 rev

6mo ago

OXVA VPrime Replacement Pod [0.8 ohm - Large | 14w - 18w] - Top Fill MTL Vaping Leak-Proof Design Unitech 2.0 Mesh Coil No Nicotine (4 Pack)

W-Direct£12.336 rev

1y ago

OXVA VPrime Vape Kit - E-cigarette Starter Vape Kit 2600mAh Battery 60W 0.96INCH & 3D Colour Screen Adjustable Airflow Auto Draw DTL Pod No Nicotine (Sakura Pink)

Kingston E-Liquids£19.4933 rev

1y ago

What buyers say about oxva vprime

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money23%

“The price is good”

Battery Life20%

“has really good battery life”

Quality-Overall20%

“Excellent vape”

Advertised Vs Actual Product13%

“The item is exactly as described, works perfectly, and all listing details were accurate”

Strength5%

“Solid device”

Color5%

“Love the colour”

Ease Of Use5%

“easy to use”

Leak-Proof3%

“It offers really good value for money, and so far, there have been no leakages”

What buyers complain about

Leak-Proof48%

“most of your vape juice will spill all over the pod”

Durability18%

“Failed after 3 months”

Functionality-Overall9%

“Doesnt work”

Advertised Vs Actual Product9%

“they just don't live up to the descriptions”

Charging8%

“saying 75% charge then 0%”

Value For Money3%

“waste of money”

Top return reasons

Functionality-Overall25%

Charging17%

Defective Material/Parts13%

Leak-Proof11%

Color8%

Durability5%

Heating4%

Touch/Button Controls4%

Smell3%

Flammable3%

Common questions

Is oxva vprime profitable to sell on Amazon United Kingdom?: The niche generates £58K/yr across 19 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -6.2%. Flapen's verdict: Skip it (48/100).
How competitive is the oxva vprime niche?: 11 brands and 13 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in oxva vprime?: Top complaints mined from reviews: Leak-Proof, Durability, Functionality-Overall. The return rate is 2.5%.
What does it cost to enter the oxva vprime niche?: Listings span £12.33–£23.13; the average listing price is £19.51 (sweet spot $15–$100). The average incumbent carries 28 reviews — the moat a new listing must climb.