Mobile Phones for Elderly

Shoppers searched for this 331K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £317K a year.

Searches, last 12 months

331K

Growth, 90 days vs prior 90

-16.0%

Conversion, latest week

2.7%

Market size, estimated

£317Ka year

Peak month

August1.4× the quietest month

Top search term

mobile phones for elderly49K searches a year

Listings sell for £35.21 on average, from £14.03 to £110.07. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £35.21 that is £9K to £18K a year per listing.

Average price

£35.21inside the $15 to $100 sweet spot

Price range

£14.03–£110.07

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

£9K–£18K

Returns

5.7%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #16 within Mobile Phones & Smartphones. It carries 1,445 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

2.1%

Average rank

#16in Mobile Phones & Smartphones

Average rating

4.07 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,445per listing

Listings tracked

24

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

44 months