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Mini Dvd Player

Fail

Buyers convert on only 0.2% of searches, so Mini Dvd Player is a Fail.

Flapen Score
39
39 / 100
Ranks 1,036 of 1,488 Electronics & Photo niches · −5 vs the category median of 44
Market size
£190K/yr480K searches / yr
90-day growth
-21.6%search demand this quarter
Competition
58%top-5 click share · 8 brands · 27 sellers

Flapen Score

Mini Dvd Player against its category

The dotted line is the Electronics & Photo average. Past it, Mini Dvd Player is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mini Dvd Player market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mini Dvd Player 480K times last year and spent an estimated £190K. The top 5 brands take 81% of clicks. Demand peaks in Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 480K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £190K a year.

Searches, last 12 months
480K
Growth, 90 days vs prior 90
-21.6%
Conversion, latest week
0.2%
Market size, estimated
£190Ka year
Peak month
December1.7× the quietest month
Top search term
vhs player208K searches a year

02 · Price

A sale here is worth £179.99.

Listings sell for £179.99 on average, from £20.12 to £304.36. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £179.99 that is £0 to £18K a year per listing.

Average price
£179.99above the $15 to $100 sweet spot
Price range
£20.12–£304.36
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£18K
Returns
5.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

17% of listings pay for placement with sponsored ads. 17% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #742 within Camera & Photo. It carries 227 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings
17%
Prime listings
17%
Out of stock, average day
1.6%
Average rank
#742in Camera & Photo
Average rating
4.03 starsAmazon United Kingdom average 4.36 stars
Average reviews
227per listing
Listings tracked
18

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Mini Dvd Player products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.

£0£8K£15K£23K£30K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

27

Est. top-5 brand share

81%

Top 20: 86%

Est. top-5 click share

58%

Top 20: 100%

Open market

5%

  • Toshiba25%
  • Sony25%
  • Panasonic19%
  • --14%
  • LG10%
  • PORTTA2%
  • Open — no brand owns it (2 brands, 5%)

Demand

Mini Dvd Player search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.7×

Search terms

Top Mini Dvd Player search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • vhs player208K/yr
  • vcr player59K/yr
  • video player30K/yr
  • vhs player for vhs tapes32K/yr
  • video player vhs23K/yr
  • vcr14K/yr
  • vhs video player24K/yr
  • vhs player new22K/yr
  • vhs recorder8K/yr
  • vhs to dvd recorder7K/yr

Reviews and returns

What reviews say buyers love and hate about Mini Dvd Player

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Ease Of Use”
32%of negative reviews mention “Functionality-Overall”
5.2%of orders come back
“Did not work for me”
A buyer, on “Functionality-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Mini Dvd Player questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data