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Lost Mary Vape

Fail

The top 5 brands take 100% of clicks, so Lost Mary Vape is a Fail.

Flapen Score
35
35 / 100
Ranks 1,267 of 1,488 Electronics & Photo niches · −9 vs the category median of 44
Market size
£37K/yr297K searches / yr
90-day growth
+7.0%search demand this quarter
Competition
71%top-5 click share · 1 brands · 4 sellers

Flapen Score

Lost Mary Vape against its category

The dotted line is the Electronics & Photo average. Past it, Lost Mary Vape is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lost Mary Vape market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Lost Mary Vape 297K times last year and spent an estimated £37K. One brand takes every click. Demand peaks in Jun. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 297K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.

Searches, last 12 months
297K
Growth, 90 days vs prior 90
+7.0%
Conversion, latest week
0.8%
Market size, estimated
£37Ka year
Peak month
June1.4× the quietest month
Top search term
lost mary226K searches a year

02 · Price

A sale here is worth £16.19.

Listings sell for £16.19 on average, from £9.97 to £50.92. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £16.19 that is £0 to £2K a year per listing.

Average price
£16.19inside the $15 to $100 sweet spot
Price range
£9.97–£50.92
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 0% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #1 within E-Cigarettes, E-Shisha & Heat-Not-Burn. It carries 1 reviews at 4.81 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
0%
Out of stock, average day
2.1%
Average rank
#1in E-Cigarettes, E-Shisha & Heat-Not-Burn
Average rating
4.81 starsAmazon United Kingdom average 4.36 stars
Average reviews
1per listing
Listings tracked
13

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
22 months

Products

Top Lost Mary Vape products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.

£0£4K£7K£11K£15K110 Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)5 products missing review or click data not plotted

Brands

1 falling

Sellers

4

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

71%

Top 20: 100%

Open market

0%

  • Generic100%

Demand

Lost Mary Vape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Black Friday '25SepDecMarAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 1.4×

Search terms

Top Lost Mary Vape search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • lost mary226K/yr
  • lost mary vape37K/yr
  • vape lost mary14K/yr
  • lost mary vapes9K/yr
  • vapes lost mary5K/yr
  • lost marys1K/yr
  • disposable vape lost mary616/yr
  • lost mary vape 3500 rechargeable1K/yr
  • lost mary vape with nicotine694/yr
  • found mary vape242/yr

Reviews and returns

What reviews say buyers love and hate about Lost Mary Vape

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Flavor”
<0.1%of orders come back, a rate Amazon rounds to zero
“nice flavour and lingers a little after taking a puff”
A buyer, on “Flavor”50% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

4 topics

NegativePositive

FAQ

Common Lost Mary Vape questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data