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Lithium Aa Battery Rechargeable

Fail

Demand is soft, at -10.4% this quarter, so Lithium Aa Battery Rechargeable is a Fail.

Flapen Score
49
49 / 100
Top 26% of 1,488 Electronics & Photo niches · +5 vs the category median of 44
Market size
£121K/yr165K searches / yr
90-day growth
-10.4%search demand this quarter
Competition
59%top-5 click share · 16 brands · 72 sellers

Flapen Score

Lithium Aa Battery Rechargeable against its category

The dotted line is the Electronics & Photo average. Past it, Lithium Aa Battery Rechargeable is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lithium Aa Battery Rechargeable market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Lithium Aa Battery Rechargeable 165K times last year and spent an estimated £121K. The top 5 brands take 73% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

5.3% of searches ended in a purchase last week.

Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £121K a year.

Searches, last 12 months
165K
Growth, 90 days vs prior 90
-10.4%
Conversion, latest week
5.3%
Market size, estimated
£121Ka year
Peak month
November6.9× the quietest month
Top search term
lithium aa battery rechargeable34K searches a year

02 · Price

A sale here is worth £13.95.

Listings sell for £13.95 on average, from £7.36 to £25.31. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £13.95 that is £3K to £7K a year per listing.

Average price
£13.95under the $15 to $100 sweet spot
Price range
£7.36–£25.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£3K–£7K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.4% of listings are out of stock. The average listing ranks #93 within Camera & Photo. It carries 10,285 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
22.4%
Average rank
#93in Camera & Photo
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
10,285per listing
Listings tracked
23

04 · Newcomers

Amazon counts 2 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
53 months

Products

Top Lithium Aa Battery Rechargeable products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£12K£18K£24K101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 flat

Sellers

72

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

59%

Top 20: 97%

Open market

23%

  • Dracutum25%
  • Zepath19%
  • POWEROWL12%
  • Mupoer12%
  • Pallus5%
  • SURFOU5%

Demand

Lithium Aa Battery Rechargeable search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 6.9×

Search terms

Top Lithium Aa Battery Rechargeable search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lithium aa battery rechargeable34K/yr
  • rechargeable lithium aa batteries22K/yr
  • aa lithium rechargeable batteries17K/yr
  • rechargeable lithium batteries13K/yr
  • 1.5v rechargeable batteries15K/yr
  • lithium rechargeable batteries8K/yr
  • 1.5v lithium aa batteries rechargeable7K/yr
  • aa lithium batteries rechargeable6K/yr
  • blink rechargeable batteries4K/yr
  • rechargeable battery aa lithium6K/yr

Reviews and returns

What reviews say buyers love and hate about Lithium Aa Battery Rechargeable

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging27%−0.13

does not charge

would not charge

does not hold charge

Battery Life22%+0.22

Poor battery quality

Poor battery life

One battery doesnt even work

Durability11%−0.12

Didnt last

Stopped working after a couple of uses

died within 1 day

Quality-Overall6%+0.93

Absolute garbage

possibly indicating a quality control issue

Not good quality

Value For Money6%+1.60

They are a little more expensive

just a bit pricey

yes they are a little expensive

Love

Battery Life26%+0.22

Great battery life

Good battery

Decent battery life

Charging22%−0.13

quick to charge

Charges well

Great charger

Quality-Overall12%+0.93

Good Quality

The build quality is excellent

well made product

Value For Money11%+1.60

Good investment

Excellent value

Good Value

Durability4%−0.12

Seems sturdy and durable

they've been reliable

have held up nicely in everyday use

Return

0.5% Return rate 10% Fixable by listing

Charging40%█▆▆▆▆▇

does not charge

would not charge

does not hold charge

Battery Life14%▇▇▅█▇▆

Poor battery quality

Poor battery life

One battery doesnt even work

Compatibility-Overall10%█▆▆▅▆▅

Didn't work on Blink cameras for me

theyre not compatible with doorbell cameras or smoke detectors

it turns out they are not compatible with the radio we are unable to tune it

Functionality-Overall9%▄██▅▇▆

They dont work blink cameras or doorbell

the batteries does not power the cameras at all now

Do not work

Size-Overall7%▃▆█▄▆▄

It's chunky in size

Not fit for purpose

The box is very small at just 69x52x88mm

FAQ

Common Lithium Aa Battery Rechargeable questions

Answered from the same tracked data.