Lighting
Lighting shows a sweet-spot price point ($35.04 avg), but soft demand (-36.5% this quarter) keeps it on the watch list.
Flapen Score
Is Lighting profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Lighting is a £116K/yr Amazon United Kingdom market (178K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 50/100.
Lighting: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -36.5% over the last 90 days and 1.8% of searches end in a purchase.
£116K
revenue / yr
Who owns the niche?
The top 5 brands hold 65% of demand, so 35% of the market is open.
35%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 35 products
Top Lighting products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
LED Photo Video Light 2-Pack Ci-Fotto Dimmable 5600K USB LED Continuous Light Photography Light with Tripods and Color Filters for Photo Studios YouTube TikTok Video Recording Game Streaming
- Price
- £24.67
- Rating
- 4.3/5
- Reviews
- 1,720
- Age
- 2y ago
Softbox Photography Lighting FGen 85W LED Soft Box with Remote Control Dimmable 2700-6400K 3 Colour Temperatures White Warm ColdBulbs for Video Portrait and Products Shooting
- Price
- £59.04
- Rating
- 4.5/5
- Reviews
- 962
- Age
- 5y ago
NEEWER BASICS 2 Pack LED Video Light Panel Lighting Kit Bi Color Dimmable Portable Studio Lights with Stands & Filters 3200K-5600K 750lux CRI95 for Video Recording Live Streaming Photography BP66
- Price
- £30.24
- Rating
- 4.4/5
- Reviews
- 583
- Age
- 1y ago
RALENO Softbox Photography Lighting Kit 40×40cm LED Photography Studio Light with 50W 5500K CCT Bulbs for TikTok Lighting CRI>97 Light Box Lighting for Video Recording Studio and YouTube
- Price
- £37.15
- Rating
- 4.4/5
- Reviews
- 1,219
- Age
- 7y ago
LED Video Light 2 Packs EMART Dimmable Photography Lighting with Diffuser and 9 Color Filters 5500K 15W USB LED Studio Lights for Photo Streaming Shooting TikTok YouTube Recording
- Price
- £31.68
- Rating
- 4.1/5
- Reviews
- 4,136
- Age
- 2y ago
Trending
90-day click momentum
Selfie Light Ring Light for Phone: 90 LED Rechargeable iPhone Fill Lights Ring Light for Camera Picture Makeup Photo Video Conferences Laptop Use Zoom Meetings TikTok Vlog Photography
- Price
- £11.91
- Rating
- 4.3/5
- Reviews
- 119
- Age
- 8mo ago
40x40cm Professional Softbox Lighting Kit - 95W LED Bulb (3000-7500K E27) - Studio Light for Photography Video Recording Live Streaming Portrait Shooting
- Price
- £31.69
- Rating
- 4.2/5
- Reviews
- 220
- Age
- 1y ago
Softbox Lighting Kit LED Photography 3000K-6600K&1-100% Dimmable Studio Softbox 50x70cm with Carrying Bag Portraits Product Video Photography Lighting Kit (1 X 45W SOFTBOX)
- Price
- £33.32
- Rating
- 4.0/5
- Reviews
- 23
- Age
- 2y ago
HUMIGA 2 Pack 4FT LED Batten Light 40W 3600LM Slim Profile Wide Tube Lighting for Ceiling of Indoor Home Garage Shop Office PC Body Neutral White 4000K
- Price
- £18.47
- Rating
- 4.6/5
- Reviews
- 252
- Age
- 2y ago
Professional 16x16 Softbox Lighting Kit - Studio Light Photography with Remote Adjustable Brightness & 3 Colour Temperatures - Portable Studio Light for YouTube Product Photography
- Price
- £48.46
- Rating
- 4.2/5
- Reviews
- 220
- Age
- 1y ago
Newest
by launch dateSelfie Light Ring Light for Phone: 90 LED Rechargeable iPhone Fill Lights Ring Light for Camera Picture Makeup Photo Video Conferences Laptop Use Zoom Meetings TikTok Vlog Photography
- Price
- £11.91
- Rating
- 4.3/5
- Reviews
- 119
- Age
- 8mo ago
128 LED Rechargeable Portable Selfie Light Video Conference Lighting with Clip and Camera Tripod Adapter 3 Lighting Modes for Laptop/Phone iPhone Camera Youtube TikTok Makeup Vlog
- Price
- £11.10
- Rating
- 4.6/5
- Reviews
- 193
- Age
- 11mo ago
Professional 16x16 Softbox Lighting Kit - Studio Light Photography with Remote Adjustable Brightness & 3 Colour Temperatures - Portable Studio Light for YouTube Product Photography
- Price
- £48.46
- Rating
- 4.2/5
- Reviews
- 220
- Age
- 1y ago
40x40cm Professional Softbox Lighting Kit - 95W LED Bulb (3000-7500K E27) - Studio Light for Photography Video Recording Live Streaming Portrait Shooting
- Price
- £31.69
- Rating
- 4.2/5
- Reviews
- 220
- Age
- 1y ago
NEEWER BASICS 2 Pack LED Video Light Panel Lighting Kit Bi Color Dimmable Portable Studio Lights with Stands & Filters 3200K-5600K 750lux CRI95 for Video Recording Live Streaming Photography BP66
- Price
- £30.24
- Rating
- 4.4/5
- Reviews
- 583
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
Brands
21 falling
Sellers
35
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
44%
Top 20: 87%
Open market
28%
- NEEWER16%
- FGen15%
- Ci-Fotto14%
- RaLeno12%
- NiceVeedi9%
- Yanuoda7%
Lighting demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov · busiest ÷ quietest = 2.2×
Top Lighting search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- photography lighting95K/yr
- led lighting27K/yr
- photography light27K/yr
- photography lights13K/yr
- photo lighting5K/yr
- lighting for photography6K/yr
- lighting kit5K/yr
What reviews say buyers love and hate about Lighting
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“Bright lights”
“Great value for money”
“The quality of light is great”
“Easy to use”
“Much better than expected”
What buyers complain about
68% of reviews“Absolute garbage”
“Broken”
“Poor brightness”
“The colour options are a litle limited”
“Sticky Gel doesnt work”
Lighting return rate & reasons
Why buyers send it back, as a share of all return requests.
2.2%
Return rate
20%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Lighting questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
