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Kodak Camera

Maybe

Returns run at only 0.9% of orders. But the top 5 brands take 99% of clicks, so Kodak Camera is a Maybe.

Flapen Score
60
60 / 100
Top 4% of 1,488 Electronics & Photo niches · +16 vs the category median of 44
Market size
£946K/yr683K searches / yr
90-day growth
+15.4%search demand this quarter
Competition
41%top-5 click share · 6 brands · 88 sellers

Flapen Score

Kodak Camera against its category

The dotted line is the Electronics & Photo average. Past it, Kodak Camera is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kodak Camera market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Kodak Camera 683K times last year and spent an estimated £946K. The top 5 brands take 99% of clicks. Demand peaks in Dec. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

2.6% of searches ended in a purchase last week.

Shoppers searched for this 683K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £946K a year.

Searches, last 12 months
683K
Growth, 90 days vs prior 90
+15.4%
Conversion, latest week
2.6%
Market size, estimated
£946Ka year
Peak month
December2.4× the quietest month
Top search term
film camera161K searches a year

02 · Price

A sale here is worth £53.22.

Listings sell for £53.22 on average, from £14.08 to £145.20. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £53.22 that is £13K to £27K a year per listing.

Average price
£53.22inside the $15 to $100 sweet spot
Price range
£14.08–£145.20
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
£13K–£27K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #28 within Camera & Photo. It carries 2,020 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
1.2%
Average rank
#28in Camera & Photo
Average rating
4.25 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,020per listing
Listings tracked
34

04 · Newcomers

Amazon counts 5 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
5Amazon's first-year sales bar
Average brand age
30 months

Products

Top Kodak Camera products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

£0£47K£95K£142K£189K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

88

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

41%

Top 20: 83%

Open market

0%

  • KODAK79%
  • Clikoze9%
  • Fujifilm5%
  • Praktica4%
  • FotoFilm2%
  • IXNAIQY1%
  • Open — no brand owns it (0%)

Demand

Kodak Camera search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.4×

Search terms

Top Kodak Camera search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • film camera161K/yr
  • kodak camera113K/yr
  • kodak84K/yr
  • kodak pixpro60K/yr
  • kodak digital camera51K/yr
  • kodak disposable camera42K/yr
  • digital camera kodak33K/yr
  • 35mm film camera29K/yr
  • film camera 35mm19K/yr
  • disposable cameras kodak7K/yr

Reviews and returns

What reviews say buyers love and hate about Kodak Camera

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall14%−0.22

DOESN'T WORK UNPLUGGED

Only one works

Doesnt work

Quality-Overall11%−0.02

The quality is shocking

Absolutely rubbish quality

Bad quality

Durability11%−0.18

Broken far too quick

Bought 2, both broke

Broke after a few months :

Value For Money10%+0.32

not great, even for the price

a little expensive by the way

Overpriced

Image/Picture Clarity8%+0.32

Poor quality of image

Also the picture quality is very noisy

Very poor quality screen and images

Love

Quality-Overall15%−0.02

the quality is crisp

the overall build quality feels solid for the price

Amazing quality

Image/Picture Clarity13%+0.32

the picture quality is so good plus it's easy to use

Good Quality Pictures

Good picture quality

Ease Of Use13%+1.40

Easy to use

easy to hold

easy to carry around

Value For Money12%+0.32

Excellent Value for money

Value for money

Good price

Portability5%+0.50

easy to carry

Its really portable

Portable and effective

Return

0.9% Return rate 7% Fixable by listing

Image/Picture Clarity17%▅▇█▆▅▇

Poor quality of image

Also the picture quality is very noisy

Very poor quality screen and images

Functionality-Overall13%█▅▅█▄▇

DOESN'T WORK UNPLUGGED

Only one works

Doesnt work

Quality-Overall12%▇▅▆▆█▆

The quality is shocking

Absolutely rubbish quality

Bad quality

Camera Quality12%▆█▆▆▆▅

Camera didn't work

Camera stoped working after 2 months

Average, it's a very cheap camera

Charging6%▆▄▄▅█▆

FAQ

Common Kodak Camera questions

Answered from the same tracked data.