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Kindle Oasis Cover

Fail

Shoppers spend only $22K a year here, so Kindle Oasis Cover is a Fail.

Flapen Score
37
37 / 100
Ranks 1,159 of 1,488 Electronics & Photo niches · −7 vs the category median of 44
Market size
£22K/yr72K searches / yr
90-day growth
-9.7%search demand this quarter
Competition
53%top-5 click share · 9 brands · 9 sellers

Flapen Score

Kindle Oasis Cover against its category

The dotted line is the Electronics & Photo average. Past it, Kindle Oasis Cover is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kindle Oasis Cover market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Kindle Oasis Cover 72K times last year and spent an estimated £22K. The top 5 brands take 90% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

2.1% of searches ended in a purchase last week.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £22K a year.

Searches, last 12 months
72K
Growth, 90 days vs prior 90
-9.7%
Conversion, latest week
2.1%
Market size, estimated
£22Ka year
Peak month
October1.7× the quietest month
Top search term
kindle oasis case38K searches a year

02 · Price

A sale here is worth £14.55.

Listings sell for £14.55 on average, from £6.08 to £23.43. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £14.55 that is £0 to £1K a year per listing.

Average price
£14.55under the $15 to $100 sweet spot
Price range
£6.08–£23.43
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
3.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #282 within eBook Readers & Accessories. It carries 1,211 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
82%
Out of stock, average day
5.3%
Average rank
#282in eBook Readers & Accessories
Average rating
4.33 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,211per listing
Listings tracked
22

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Kindle Oasis Cover products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

9

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

53%

Top 20: 98%

Open market

5%

  • flyorigin27%
  • kwmobile26%
  • Zcooooool23%
  • Young me9%
  • CASEBOT5%
  • CCOO4%
  • Open — no brand owns it (3 brands, 5%)

Demand

Kindle Oasis Cover search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Kindle Oasis Cover search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kindle oasis case38K/yr
  • kindle oasis 10th generation case22K/yr
  • kindle oasis cover12K/yr

Reviews and returns

What reviews say buyers love and hate about Kindle Oasis Cover

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Strength50%−0.25

Kinda flimsy

Size-Overall50%−0.25

Didn't fit my Kindle

Love

Durability100%+4.90

its still in great condition

Return

3.5% Return rate 66% Fixable by listing

Size-Overall69%█▅▁▆▆▆

Didn't fit my Kindle

Touch/Button Controls6%▁▁▁▁█▁
Add-Ons/Attachments6%▁▁▁▁▁█
Material Quality6%▁█▁▁▁▁
Grip6%▁▁▁▁▁█

FAQ

Common Kindle Oasis Cover questions

Answered from the same tracked data.