Kids Video Camera
FailShoppers spend only $23K a year here, so Kids Video Camera is a Fail.
- Flapen Score
- 42 / 100Ranks 845 of 1,488 Electronics & Photo niches · −2 vs the category median of 4442
- Market size
- £23K/yr37K searches / yr
- 90-day growth
- -17.4%search demand this quarter
- Competition
- 70%top-5 click share · 16 brands · 42 sellers
Flapen Score
Kids Video Camera against its category
The dotted line is the Electronics & Photo average. Past it, Kids Video Camera is stronger. Inside it, weaker.
Market
The Kids Video Camera market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Kids Video Camera 37K times last year and spent an estimated £23K. The top 5 brands take 78% of clicks. Flapen scores it 42 out of 100, a Fail.
01 · Demand
1.7% of searches ended in a purchase last week.
Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £23K a year.
- Searches, last 12 months
- 37K
- Growth, 90 days vs prior 90
- -17.4%
- Conversion, latest week
- 1.7%
- Market size, estimated
- £23Ka year
- Top search term
- kids video camera19K searches a year
02 · Price
A sale here is worth £35.78.
Listings sell for £35.78 on average, from £20.64 to £58.06. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £35.78 that is £0 to £4K a year per listing.
- Average price
- £35.78inside the $15 to $100 sweet spot
- Price range
- £20.64–£58.06
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£4K
- Returns
- 2.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #31 within Camera & Photo. It carries 408 reviews at 4.00 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #31in Camera & Photo
- Average rating
- 4.00 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 408per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 2 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 21 months
Products
Top Kids Video Camera products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
VTech KidiZoom Studio (Blue) Video Camera for Children with Fun Games Kids Digital Camera with Special Effects Rechargeable Battery for Boys & Girls from 5 Years + English Version
- Price
- £37.61
- Rating
- 4.6/5
- Reviews
- 2,365
- Age
- 6y ago

Photo Creator Camera Projector | Kids HD Video & 48MP Photo Camera with WiFi Casting from Smartphone 2.4 Screen & Projector up to 90 | Fun Gift for Kids & Families | 4GB SD Card & Stickers
- Price
- £49.25
- Rating
- 4.3/5
- Reviews
- 229
- Age
- 1y ago

Camcorder Video Camera 1080P 16MP Digital Camera Vlogging Camera with 2.7 Inch 270 Rotating Screen 16X Digital Zoom LED Fill Light Rechargeable DV Camera with 16GB SD Card for Kids Travel Recording
- Price
- £30.07
- Rating
- 3.5/5
- Reviews
- 11
- Age
- 7mo ago

Dpofirs 1080P Digital Camera 16MP 16X Zoom Pink
- Price
- £26.66
- Rating
- 3.2/5
- Reviews
- 80
- Age
- 2y ago

Camcorder Video Camera with 16GB SD Card 1080P Mini DV Camcorder 16MP 2.7 Rotating Screen 16X Digital Zoom Built-in LED Fill Light USB Digital Video Camera for Beginners Kids Travel Vlogging
- Price
- £28.44
- Rating
- 2.7/5
- Reviews
- 10
- Age
- 4mo ago
Trending
90-day click momentum
Kids Digital Camera for Boys Girls Kids Camera Toy include 32GB Card
- Price
- £36.28
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

Digital Camera 1080P 44MP Vlogging Camera for Kids Teens FHD Compact Portable Photo Camera with 2.4 Screen 16X Zoom Anti-shake Mini Camera for Beginners Students Boys Girls-Black (No SD Card)
- Price
- £26.41
- Rating
- 4.7/5
- Reviews
- 716
- Age
- 3mo ago

Rumyums Video Camera Camcorder Full HD 4K 48MP Digital YouTube Vlogging Camera Recorder Video Camera 30FPS 3.0 Inch LCD 270 Rotatable Degrees IPS Screen with Microphone and 32GB SD Card
- Price
- £58.06
- Rating
- 2.8/5
- Reviews
- 3
- Age
- 2mo ago

Makolle Kids Digital Camera for Boys and Girls (Pink)
- Price
- £37.41
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

Camcorder Video Camera with 16GB SD Card 1080P Mini DV Camcorder 16MP 2.7 Rotating Screen 16X Digital Zoom Built-in LED Fill Light USB Digital Video Camera for Beginners Kids Travel Vlogging
- Price
- £28.44
- Rating
- 2.7/5
- Reviews
- 10
- Age
- 4mo ago
Newest
by launch date
Rumyums Video Camera Camcorder Full HD 4K 48MP Digital YouTube Vlogging Camera Recorder Video Camera 30FPS 3.0 Inch LCD 270 Rotatable Degrees IPS Screen with Microphone and 32GB SD Card
- Price
- £58.06
- Rating
- 2.8/5
- Reviews
- 3
- Age
- 2mo ago

Makolle Kids Digital Camera for Boys and Girls (Pink)
- Price
- £37.41
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

Kids Digital Camera for Boys Girls Kids Camera Toy include 32GB Card
- Price
- £36.28
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

Digital Camera 1080P 44MP Vlogging Camera for Kids Teens FHD Compact Portable Photo Camera with 2.4 Screen 16X Zoom Anti-shake Mini Camera for Beginners Students Boys Girls-Black (No SD Card)
- Price
- £26.41
- Rating
- 4.7/5
- Reviews
- 716
- Age
- 3mo ago

Camcorder Video Camera with 16GB SD Card 1080P Mini DV Camcorder 16MP 2.7 Rotating Screen 16X Digital Zoom Built-in LED Fill Light USB Digital Video Camera for Beginners Kids Travel Vlogging
- Price
- £28.44
- Rating
- 2.7/5
- Reviews
- 10
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
16 falling
Sellers
42
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
19%
- VTech30%
- Canal Toys21%
- Fulkued17%
- Dpofirs7%
- Makolle4%
- Rengu3%
Demand
Kids Video Camera search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 8.0× · 8 of 12 months tracked
Search terms
Top Kids Video Camera search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kids video camera19K/yr
- video camera for kids7K/yr
- kids camcorder6K/yr
- kids vlogging camera4K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Video Camera
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
then the screen started freezing
it wouldn't switch on
Did not work
Camera quality not the best
cheap camera in one
Plastic video camera
Needs improvement
Overall quality isn't great
Absolutely rubbish
it is entirtely broken now
Unfortunatley screen went blank after having it for not even a week
it stopped working 6 months after I bought it which isnt really acceptable
expensive product
so not really worth the price
99p would be a waste of money
Love
comfortable to hold
Easy to use
easy to follow
Definitely worth the price
Good value
Excellent Value for money
the overall build quality feels solid for the price
quality of its body is strong
Amazing quality
Good picture
the picture quality is so good plus it's easy to use
Good picture quality
Very good video quality
the video quality is solid
Video looks clear
Return
2.9% Return rate 0% Fixable by listing
Needs improvement
Overall quality isn't great
Absolutely rubbish
Also the picture quality is very noisy
Very poor quality screen and images
The picture quality was very poor and the camera felt cheap and flimsy
then the screen started freezing
it wouldn't switch on
Did not work
Camera quality not the best
cheap camera in one
Plastic video camera
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Video Camera questions
Answered from the same tracked data.









